Mais conteúdo relacionado Semelhante a Social media for communal leaders (20) Mais de Brainstorm Digital (20) Social media for communal leaders1. Social Media for Communal Leadership
Wednesday October 24th 2012
@brainstormdsgn uk.linkedin.com/in/brainstormdigital
2. Social media is…..
“All forms of electronic communication (e.g. blogs, forums)
through which users create online communities to share
information, ideas, personal messages, and other content
(such as video)”
“Think of social media as a telephone conversation that you
can hack into without breaking any laws”
7. Use the about us section of your page to sell your
organisation
8. Visitors can navigate to your about us page and view key
dates in your organisation’s history (milestones)
11. You can now spread images and video across the page
12. You can now control when / where a status update appears
24. Photo tagging is widely used on Facebook but not
recommended for organisations working with children
27. Polls are a great way to encourage interaction from your
audience
30. Go to your admin area to look up notifications and see who
likes your page
31. Your admin area includes your Facebook stats and tools to
help you publicise your page
36. Set up a customised username for your page
42. You can have a organisation profile as well as a personal
profile for senior staff. Profile should include a USP
43. Twitter is not a popularity contest. Avoid using tools that
artificially raise your followers
44. To find people to follow, click on “discover”. Twitter gives
you a few options to find people
45. Use the Klout score to find out who your influential followers
are
52. You can now post images and youtube videos on Twitter
53. How to say the same thing twice on Twitter without
repeating yourself
74. By managing your own LinkedIn group, you have another
avenue to promote what you do to your connections
77. Once you have found someone, there are a number of ways
you can connect with them
82. Having the LinkedIn App is like having all your business
cards on your phone. Useful for networking
88. Wordpress has a user-friendly interface. You can set up
categories for your different blog posts
89. Don’t sell! Use your Blog to educate, inform, and engage
with your clients
90. Don’t write a polemic. (a) You’re creating too much work for
yourself (b) No one wants to read it long articles!
91. Create a series of short posts that you can schedule in
advance. It’s less work and if the posts are related they
build loyalty
93. Polls are a great way to make your blog interactive!
94. Guest bloggers make it easy to provide high quality content
(and take the pressure off you!)
102. Pinterest is a great educational tool for both parents and
teachers. Images can easily be shared on Twitter
105. If you run any events, film them and share them on Youtube