This was given at the national student AITP conference in St. Louis in March 2010, and shows how you can use collaboration tools, social networks, and even good ol' email to help you spread the word and get your first job.
AITP: Going beyond Facebook: Social Collaboration Tools to Kickstart your first job
1. Going beyond Facebook: Social Collaboration Tools to Kickstart your first job David Strom [email_address] http://strominator.com (310) 857-6867 St. Louis, MO
You don’t the time to mess around with thousands of daily emails in a market that is this tight.I am going to show you ways to save time so that you can focus on your clients and get down to business. If you follow some of my suggestions here, you will free up some of your time each day that you can spend doing real things to benefit your clients. From main collab keynote
“ Reserve” your name for LinkedIn, Facebook, Twitter, email lists, and other places around the Internet
Wordpress > LinkedIn status update
Posterous.com, allows you to setup a Web site by just emailing content (including videos)
Posterous.com can do automated email blog postings
Webinformant.spaces.live.com Windows Live Spaces, again free blog from email posts
Facebook’s Web site links. Good place to connect to your content.
Comparison of Typepad, Blogger and Wordpress on SocMedia101.com
Number of Dell Twitter feeds
Dell found out about a keyboard problem from Tweets on one of their Netbooks and fixed it as a result
Inuit finds customers of its competitors via Twitter and then sends them offers to try their services
LA Fire department notifications for homeowners at risk
http://www. davidhenderson .com/2009/01/21/key-online-influencer/ James Andrews from Ketchum PR flies to Memphis to consult with Fedex on social media
Put the names of actual Twitter accounts as well as corporate logos on the page Use Web links where appropriate that point to corp. Web site “ currently tweeted by” is a nice touch
Facebook is on the left, LinkedIn on the right
Yammer.com provides a private discussion forum space for $1 per staff member per month, and a great way to get started with bringing together forums Another site is presentlyapp.com, which currently is free and you can install it behind your own firewall too There are more than a dozen such apps -- Yammer case studies -- http://forum.yammer.com/topic.php?id=5371 Fitton's comparison of others -- Enterprise Micro Sharing Tools Comparison 11032008
Can post to multiple social networks at once, from phone or IM or email or Web browsers
Newest wrinkle is self-collected lists of followers, and listorious.com helps to organize these.
Twitter > LinkedIn status, only can use one Twitter account per Lin account
Emwd.com mailing list hosting
IN addition to this community site for engineers, TI finds appropriate SM conversations on the Web and deploys select employees to act as Conversation Agents and contribute to those discussions.