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Seriously Social - Leveraging Social Media: Focus on Facebook

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David King
David King
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Seriously Social Leveraging Social Media focus on Facebook David Lee King | Topeka & Shawnee County Public Library | davidleeking.com
newadvertising.org/wordpress/wp-content/uploads/2010/08/the-social-network.jpg
= 51%
51%
50% log in every day
Average Facebook User - 130 friends - 8 friend requests a month - spends 15 hours a month on Facebook - visits Facebook 40 times a month - each visit lasts about 23 minutes - connected to 80 pages, groups, & events
what can you DO with a Facebook Page?
link to your videos & pics
link to your blog posts
Facebook = Engaging flickr.com/photos/ameotoko/4334357860/
Plans & Strategies flickr.com/photos/stargardener/4610115463/
set some goalsflickr.com/photos/sockrotation/4039832775/
flickr.com/photos/afagen/5133070639/
Insights!
flickr.com/photos/jzawodn/6495653/ Do this #1
Do this #2
Don’t be a Weiner flickr.com/photos/talkradionews/5716593223/
So ... studentaffairs.stanford.edu/sites/default/files/haas/Facebook_icon.png lavrusik.com/wp-content/uploads/2010/04/twitter.png
Real Work!
Real connect ions!
Real engage ment!
Real Patrons
Real ROI!
Real Fun!
Real Library!
Questions?

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