1. Mobile TV
Solutions for Mobile Communities

2. Summary
About us
– Our strenghts
The Mobile TV for MNO
– Solution Overview
- Key features
- Architecture
– Roadmap
Case Studies
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3. About us
interact
operates as a communication technology provider to support NetOp
in the creation, management and delivery of rich media contents. Our
field of action integrates the creation of innovative products and
services with on going research activities on converging media and
the development of middle-ware applications for Mobile TV, 3G Video,
IPTV and Net TV
well-known for its open-minded business approach involving
international technology, partners, suppliers and most importantly
MNO with GSM operations in Italy, Greece, Egypt, Algeria, Tunisia and
Pakistan
with more than 60 employees interact is serving a number of the
most prominent clients in nation and international telecommunication
and broadcasting industry around the world
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4. Our strenghts
Innovation is our key to succeed
All the proposed technologies are developed and engineered
in-house to assure:
– better customization,
– premium support,
– 360-degree view on the technology and the business
behind it
Local presence in Italy (interact HQ) Egypt, Tunisia, Algeria,
Pakistan and Bangladesh in partnership with Arpu+
First-hand international experiences with world-class
NetOp (Vodafone, Telecom Italia, Orascom and
Hutchinson Whampoa)
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5. Solution Overview
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6. Solution Overview
Mobile TV is:
A full set of tools for managing creation, delivery and communication of
contents within wireless networks
The solution that enables NetOps to rapidly build rich multimedia service
offerings
Specifically targeted to fulfill personalized content creation and consumption
and foster the extension of Web 2.0 applications to handheld devices
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7. Solution Overview
Key features:
Flexible head-end to configure multiple Radio and TV Channels coming from
both terrestrial and satellite broadcasters
Internet Radio Streaming to broadcast any free ShoutCast radio
A content management solution to ingest and deliver archived content such
as news, sport and music
Support of multiple high-performance multimedia codecs including AVC
(H.264), AAC+, MPEG-4 and Real Media at up to 30 frames per second
Best of breed Streamers for 3GPP and RealMedia
WAP portal integration to present multimedia offerting within your existing
portal
High-End Standard
Reusability
Scalability Compliance
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8. Architecture - Phase One
DVB-S/DVB-T ShoutCAST
Radio & TV Internet Radio
Streamer
Encoders
Media
Archive
Streamer
back-up
Video System
(ingestion, management)
Off line contents
(Video & Audio)
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9. Architecture - Phase One
The platform includes:
1 Super Headend to ingest live Radio & TV channels
(DVB-S, DVB-T, ...) and ShoutCAST Internet Radios:
– Digital Receivers
– Transcoder for 3GPP & RealMedia
– A/V programmable matrix
1 Network Area Storage to archived all the off-line contents
2 Video System Servers:
– for the ingestion of off-line contents coming from different
Content Providers
– for platform monitoring & management
2 Video Streamer (Helix 12 by Realnetworks)
1 Network Load Balancer 9

10. Roadmap
Phase Three
Phase One Phase Two
Live Radio & TV
Video Transcoding (Any
Channels Streaming
interactive Mobile
Video 2 the Mobile!)
(RealMedia, 3GPP)
Advertising (dynamic
insertion on the Video
ShoutCast Internet Radio Streams)
Fast Channel Switching
Streaming
Content Profiling for
Video Push services
End-to-end management Content Management
web tool for archived System for Web/Wap and
Community Services
clips Mobile TV Client
(Video Chat, Voting and
more)
Mobile TV Client (EPG,
Wap Portal integration Mobile Advertising, Cross
Selling)
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11. Case Studies
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12. Case Studies – Wind Hellas
Customer: Greece’s leading mobile provider, over 4 million
subscribers.
Project scope: To develop and implement a platform for
wireless multimedia that broadcast over GPRS network a variety of live and on
demand contents.
Features:
Live Broadcasting
TV channels streaming on customers’ mobile phones 24 hours a day, 7
days a week
Automatically switches from live TV source to a “program not available”
source for contents with copyright constraints
Video On Demand
Access to a wide variety of on demand contents automatically ingested
from different content providers
Extensive network support – delivered to 2.5 and 3G devices 12

13. Case Studies – Wind Italy
Customer: Italian telecom operator offering
converged fixed, mobile and Internet services, with
15,2 million subscribers.
Project scope: To develop and implement a
“Videocentric” a platform for Mobile Video (GPRS and 3G), Web and IPTV.
Features:
Automatic ingestion and publishing workflow for rich-media contents of a
wide variety of contents coming from different content providers
DRM integration within italian biggest Video Community for copyright
protection and pay-per-view business models
Extensive network support - delivered to 2.5G, 3G, Web Browser and
IPTV
The exposition time for Mobile TV VoD increased in the last 3 years!
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14. Case Studies – Mobinil
Customer: Egypt's biggest mobile operator,
over 14 million subscribers.
Project scope: To develop and implement
a technological platform for wireless multimedia that
broadcast over GPRS network 10 TV channels, 4 FM
radios and a variety of on demand contents. Video streaming and video
download services enrich the Wap portal Mobinil Life with best up to date contents
from channels such as Al Jazeera News, Al Jazeera Sports Channel, El Arabia.
Features:
Mobile TV
Live Broadcasting of 10 TV and 4 FM radio channels
Automatic ingestion and publishing workflow of on demand contents
coming from different providers
Ready for GPRS and Edge
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15. Case Studies – Djezzy
Customer: Algeria’s leading mobile provider, over 13 million
subscribers
Project scope: To build rich multimedia service
offerings and open OTA network to hundreds of content
providers, enterprise and communities via an innovative multimedia mobile portal featuring
headline news, sports, games and mobile TV contents.
Features:
Mobile Portal
Easy-to-use environment offering a wide set of live and on demand medias
Portal design and management entirely based on X-manager content management
system, which allows content aggregation and service delivery
interact Video System for multimedia management and mobile TV delivery
Mobile TV
Live Broadcasting (streaming of 8 TV and 8 radio FM channels)
Video on Demand
Video Download
Ready for GPRS and Edge 15

16. Case Studies – Mobilink
Customer: Pakistan’s first mobile provider with
28,57 million subscribers.
Project scope: To provide along with Arpu+
(Mobizone) a turnkey solution including MobilinkTV,
the mobile portal designed for streaming services. The platform is capable of
delivering live and on demand multimedia contents.
Features:
CMS integration and Mobile TV
Easy-to-use environment offering a wide set of live and on demand medias
Portal integration entirely based on X-manager content management
system, which allows content aggregation and service delivery
interact Video System for multimedia management and mobile TV delivery
leveraging MPEG-4 and 3GPP mobile streaming
Integration with the existing Web and WAP portal
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17. Thank you!
interact SpA
Via Angelo Bargoni, 78
000153 – Roma, Italy
Tel. +39 0658318301
Fax +39 0658318303
E-mail: sales@interact.it
www.interact.it