BizBash and Eventbrite presented the second webinar from the “Event Education Series: Tech Tools to Transform Your Events”. This free webinar presented clear strategies and tactics on how to leverage trends in event technology.
Presented by:
4. Taking Advantage
of Broader Trends
! Mobile!
• Everyone has smart phones, but how should they be used
to your advantage? !
! Hardware Improvements!
• With iPads, Phablets, and $100 devices with more power
than the Apollo Lunar Module, devices can do much more
than ever before, but where does one start? !
! Connected Platforms and Open APIs!
! If I told you this means less fiddling with spreadsheets,
CSVs, and manual imports, would I have your attention?!
!
#SmarterEvents 4!
5. The Mobile Trend
! Trend!
• We’re all walking around with mini computers in our pockets.
Attendees and organizers are already using these devices to
receive information from their networks, general news, and more. !
! Impact!
• It has never been easier to provide attendees with the information
they need at their finger tips. !
! What is being replaced!
• Paper brochures, posted signs, PDF attachments to emails, last
minute trips to the printer. !
#SmarterEvents
5!
6. Mobile Trend Recommendation
TapCanvas!
• An easy way to set up an HTML mobile
app!
• Freemium product – only pay for high-
end features!
• Accessible on any smartphone platform
immediately (no app store approval)!
• Easy to use set-up widget!
#SmarterEvents
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7. Hardware Improvements
! Trend!
• Hardware technology is constantly becoming more advanced
and cheaper (thanks to Moore’s Law). !
! Impact!
• With improvements to widely available hardware devices,
companies are replacing specialized hardware with these
devices. !
! What is being replaced!
• Point of sales, badge/ticket scanners, lead retrieval hardware,
business cards, etc.!
#SmarterEvents
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8. Hardware Trend Recommendations
• Square!
! Turns any Android or iOS device into a credit
card processor with a ‘swiper’ that connects to
the audio jack!
• Eventbrite’s At The Door!
! Turns an iPad into a Box Office replacement
for ticketing and registration!
! Automatically syncs with your Eventbrite
account!
#SmarterEvents 8!
9. Hardware Trend Recommendations
• Qrious!
! Allows trade show vendors and
attendees to swap information via QR
code scanning!
! Uses iOS and Android devices !
• Eventbrite’s Entry Manager!
! Turns any Android or iOS device into
a digital guest list or ticket scanner!
! Syncs with Eventbrite account and
other connected devices!
#SmarterEvents 9!
10. Connected Platforms and APIs
• Trend!
! Companies are releasing open APIs (Application
Programming Interfaces), so that software vendors
can easily integrate data!
• Impact!
! Users’ data is less likely to be stuck on one platform
making it easier for different services to work
together !
• What is being replaced!
! Spreadsheets, CSVs, and manual importing/
exporting of data!
#SmarterEvents 10!
11. Connected Platform Recommendation
• The Salesforce Platform !
! Salesforce has over 1800 integrations with independent software
vendors!
!
!
• The Eventbrite Platform !
! Eventbrite has over 50 integrations with independent software
services!
! MailChimp + Eventbrite: Allows you to export attendees into email
recipient list. !
! SurveyMonkey + Eventbrite: Allows you to send surveys to attendees
after an event!
! Paperless Post + Eventbrite: Allows you to integrate ticketing into your
invitation!
! Pardot + Eventbrite: Allows you track and import attendees into your
marketing analytics.!
#SmarterEvents 11!
12. Connected Platform Recommendation
! Zapier allows users to connect two independent APIs!
! Offers end points for over 190 different web services (including
Eventbrite)!
! In a sense, it plays “middle-man” for services that don’t have
official integrations!
!
#SmarterEvents 12!
13. Taking Advantage
of Broader Trends
! Mobile!
• Services are being re-engineered to advantages of mobile
devices (constant accessibility, location awareness,
integrated camera, etc) !
! Hardware Improvements!
• General consumer hardware is replacing specialized
business hardware as it becomes more powerful, cheaper,
and ubiquitous. !
! Connected Platforms and Open APIs!
! Connected platforms and Open APIs means that you can
easily transfer data between integrated services. !
!#SmarterEvents 13!
15. Barco Clickshare
ClickShare makes connecting to the meeting room’s video system
a matter of clicking a button. This one-click wonder not only helps
the presenter get the presentation on-screen in a second, but it
also allows other people in the meeting to actively participate. !
#SmarterEvents
15!
16. Prezi
Prezi is a virtual whiteboard that transforms presentations
from monologues into conversations: enabling people to
see, understand, and remember ideas. !
!
#SmarterEvents 16!
17. Apple TV
Using Apple TV, presenters can wirelessly
present from an iPad or iPhone.!
#SmarterEvents 17!
18. Cisco AppSpace
!!
With Cisco AppSpace, users can easily create
content layouts for interactive digital signage
and mobile devices.!
#SmarterEvents 18!
19. Next Window Profile Touch
Touch screen overlay for most sizes of plasma screens.!
#SmarterEvents 19!
20. Touchcode
Touchcode is an invisible electronic code printed on paper,
cardboard, film or labels. Just put the product on the display of
your smartphone/tablet/multi-touch device to read the data.!
#SmarterEvents 20!
22. LogMeIn
Remote control, file sharing, systems management, data
backup, business collaboration and on-demand
customer support of PCs, servers, Macintosh
computers, smart phones, and other connected devices.!
#SmarterEvents 22!
30. RFID
A wireless system that transfers data from a tag containing
electronically stored information, which can be read from
up to several yards away.!
#SmarterEvents 30!
34. Thank you for Joining Us!
Mark Your Calendar!
May 30, 2013
2 p.m. EDT
bizbash.com/webinars !
!
The IT Couple:!
Social Media and SEO to
Grow Your Events.!
!
!
! 34!