2. www.clari5now.com
What is Web Experience Management?
 It makes use of real-time data analytics to personalize
and enhance user experience on a website
 Provides deep insights regarding visitor behavior
 Provides opportunities to both marketers as well as
product managers
 Can be used to increase visitor engagement as well as
sales
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3. www.clari5now.com
Why is WEM required?
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Quick Facts
 78% of web users conduct their research online before buying any product
 31% companies globally cite understanding buying behavior of customers through online & mobile media a
key challenge
 40% of Best-in-class companies feel automating website marketing processes is an important strategy
 56% of Best-in-class companies state ‘Generating Leads’ as their top digital marketing strategy
 Website Conversion rate for Best-in-class companies is 6.5% as compared to 1.7% for all other companies
 Percentage of companies measuring Web Experience is 64, 52 and 48 for Best-in-Class, Industry Average and
Laggards respectively
And therefore…
 Every business needs to track its online marketing efforts in order to ensure goal attainment
 Personalized and customized web experience increases visitor engagement and hence improves
sales

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How do Real-time solutions help?
 Traditional analytics deliver statistics 8 to 48 hours after an event;
hence it is difficult to react to events that have already occurred
 Real-time analytics offer real-time viewing of events-related data as
and when an event is happening
 Real-time WEM solutions use real-time data to provide
personalized experience to visitors thus helping websites become
adaptive from just being responsive
 Helps marketers make contextual real-time offers resulting in
higher sales and improving customer satisfaction
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5. www.clari5now.com
Clari5Now WEM Solution
Real-time
Actionable
Intelligence
Packaged
Predictive
Analysis
Customized
Analytical
Insights
Increased
Cross/Up-sell
Real-time
Website
Dynamism
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Real-time
Segmentati
on
Clari5Now
Features

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Benefits
 Increased Customer Retention & Loyalty
 Shortened Sales Conversion Cycle
 Increased Revenue through relevant Cross/Up-sell
 Real-time Website Effectiveness feedback
 Measures product/feature response
 Equally useful for both marketers as well as product
managers
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7. Call
+91-80-3221 8294
Mail
clari5now@customerxps.com
Visit
http://www.clari5now.com
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