A case study of an 18 month project at the Guardian that attempted to use linked data and automated pages to transform our culture coverage from a top-down experience, to a place where the audience can discuss any cultural event or artefact.
10. The review / release / consume cycle is out of synch
Preview night
Press screenings
Promo copies
Private view
11. The review / release / consume cycle is out of synch
Preview night Publish review
Press screenings
Promo copies
Private view
12. The review / release / consume cycle is out of synch
Preview night Publish review General release
Press screenings Available in iTunes
Promo copies Paperback/Kindle editions
Private view Public view
13. The review / release / consume cycle is out of synch
I liked their last
album, so this
should be good
Preview night Publish review General release
Press screenings Available in iTunes
Promo copies Paperback/Kindle editions
Private view Public view
14. The review / release / consume cycle is out of synch
I’ve changed my
mind now I’ve
heard it
Preview night Publish review General release
Press screenings Available in iTunes
Promo copies Paperback/Kindle editions
Private view Public view
30. Too few developers in too big a team
People telling them
what they should make
People making stuff
31. Too few developers in too big a team
People making similar stuff at Amazon / LibraryThing / Anobii etc etc
People telling them
what they should make
People making stuff
41. The new pages change the nature of our site...
100% original,
quality content
42. ...to one where original content is in the minority
100% original, 1.37m Guardian articles
quality content 3m music artist pages
8m books & author pages