12. Workflow
• Identify topics based on what’s going on.
• Make a plan!
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Outline important topics
What can you say about those?
Visuals!
How long will it take to produce?
Can it be done?
Is it too timely? Backup plan (Flood example!)
@ctrappe
#wcdenver13
13. Example
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Identify topic
Identify content! Map out homepage
Collect content (Visuals are important!!!)
Buzzword alert: Call to action?
“Design” homepage (Basically build a new
page)
@ctrappe
#wcdenver13
14. One more thing: Visuals
• Design yourself (More difficult: Adobe Edge)
• Ask somebody to help! (Map by researcher
example)
• Take pictures – use them (Front door example)
• Creative commons images
• Ask others for images
@ctrappe
#wcdenver13
Newspaper reporter by trade, then video, then Eastern Iowa News.Launched through WordPress100,000 some visitors in nine months
RolesTelling stories year around
Digital first
Lots of channels and lots of people who produced content.Needed an easy system. WordPress does that.Easy to use.Went from a proprietary system to a WordPress theme and then started our current system.