Session 6, Hexspoor & Hintzen

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C

CSR in the oil & energy industry

Technology Education

From impact to activation
Case ‘How on Earth’ – CSR campaign for
Essent

Eleonoor Hintzen
Robert Hexspoor

October 2011

From Ambition to Impact

Incorporation into culture and
behaviour

Interventions in the spotlight
MVO minutes

Interventions in the spotlight
‘How on earth can you make a difference’

Interventions in the spotlight
‘How on earth can you make a difference’

Interventions in the spotlight
‘How on earth can you make a
difference’

Interventions in the spotlight
Sustainability Day

Interventions in the spotlight
Sustainability Day

Interventions in the spotlight
Sustainability Day

Presenters

“De Presenters -
De CR „verhalenvertellers‟ van
Essent.

Vanuit de eigen interesse,
werkgebied en betrokkenheid”

• Majority of Essent Staff aware of
campaign
• Majority of Essent Staff
understands meaning of CSR for
Essent
• How on Earth well known
• Participation of employees in CSR
related activities increased
significantly

• All measured through employee
satisfaction survey

Session 6, Hexspoor & Hintzen

Session 6, Hexspoor & Hintzen

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Session 6, Hexspoor & Hintzen

1. From impact to activation Case ‘How on Earth’ – CSR campaign for Essent Eleonoor Hintzen Robert Hexspoor October 2011

2. From Ambition to Impact

3. Incorporation into culture and behaviour

4.

5.

6.

7.

8. Interventions in the spotlight MVO minutes

9. Interventions in the spotlight ‘How on earth can you make a difference’

10. Interventions in the spotlight ‘How on earth can you make a difference’

11. Interventions in the spotlight ‘How on earth can you make a difference’

12. Interventions in the spotlight Sustainability Day

13. Interventions in the spotlight Sustainability Day

14. Interventions in the spotlight Sustainability Day

15. Presenters “De Presenters - De CR „verhalenvertellers‟ van Essent. Vanuit de eigen interesse, werkgebied en betrokkenheid”

16. • Majority of Essent Staff aware of campaign • Majority of Essent Staff understands meaning of CSR for Essent • How on Earth well known • Participation of employees in CSR related activities increased significantly • All measured through employee satisfaction survey