Nevmug Emc January 2009

EMC Information Infrastructure for VMware
Environments

Integrate, Extend, and Accelerate your VMware Infrastructure

Chris Carrier
Q1, 2009

© Copyright 2008 EMC Corporation. All rights reserved. 1

Phases of VMware Infrastructure

Process and Tech
Standard Phase
• “VM 1st” Policy

Are You Here?
EMC Solves with:
NUMBER OF VMs

Stuck due to:
Heavy-Use Phase • Integrating “VMware
•Lack of VMware
• Mission Critical Awareness” tools
awareness in tools
• More than just Servers and processes
•Lack of VMware
• Advanced
awareness in
Technology
processes
Integration
• Advanced Services

Light-Use Phase
• “Virtualization-Lite”

Pilot Phase Stuck due to:
EMC Solves with:
• Play •Lack of “know-how”
• Joint Reference Architectures
Proof-Points
•Lack of Tier 1 app confidence
• Pre-Sales Expertise
•Lack of client virtualization
• Basic Technology Integration
maturity

TIME

EMC is the best information infrastructure for
VMware environments
Every Protocol (FC, iSCSI, NFS, FCoE)
Storage
Every Scale (from SOHO to largest Enterprise)
Consolidation
Every Advanced Feature

Every Level (File, VM, Datastore, Datacenter)
Backup
Double your sever consolidation ratio with 1/10 the
Disaster storage, and 1/10 the bandwidth
Recovery
Simple and Effective DR solutions – at every scale
Integrated views of physical and virtual domains
For the VMware Administrator
Management
For the Storage/Network Administrator
For the Application SLA owner
Multi-Vendor Reference Architectures
Proven Tier 1 applications, vClient, full solutions
Solutions Every Scale – small to large
vPod = “Virtual-Datacenter in a Box”

End-to-end capabilities for Virtualized Infrastructure
Services Plan, Build, Manage


VMware and EMC – the Virtual
Datacenter OS

EMC as a VMware Authorized Consultant (VAC) to help customers
put it all together

EMC Networked Storage enables
VMware’s Advanced Features

Centralized storage enables VMware’s
advanced features
AP AP AP AP AP AP AP
AP AP AP AP AP AP AP
– EMC integrations go beyond simple storage P AP P AP P AP P AP P AP P AP P AP
OS P P OS P P OSP P OSP P OSP P OS P P OS P P
OS OS OS OS OS OS OS
OS OS OS OS OS OS OS

Efficient Storage for VMware
– Virtual LUNs
– Virtual (Thin) Provisioning
FC, iSCSI,
– Virtual Storage FCoE, NFS,
CIFS
– De-duplication – at every point, in every
flavor
Tier 0
Dynamic Storage for VMware
Tier 1
– Storage device– SSD, FC, SAS, SATA
Tier 2 DR
– Storage protection – RAID 1, 10, 5, 50, and 6
Tier 3
– Extending DRS to Storage
Archive
– Flexibility
“plug-and-play” Connectivity – FC, iSCSI,
NFS, CIFS, FCoE


What’s Coming from EMC vStorage

VMware Infrastructure
Virtual Datacenter OS from VMware
4x better
availability, 3x PowerPath
better scale
Infrastructure
vCompute vStorage vNetwork vCloud
vServices
Accelerate all VM VM object
awareness
operations

2x less IO used,
10x faster IO Dedupe
provisioning

Avoid the “CDO” • vStorage APIs for
Thin Provisioning
problem Multi-pathing
New
• vStorage SRM VMware
SRAs across
Easier DR testing, APIs Stuff
replication product
10x easier DR
lines • vStorage Backup
Framework
Avamar, Networker

Simple Easy Start Avamar vApp

Storage VSAs
New Entry Scale


Accelerating A Customer’s First Steps
(France)

Customer Challenges / Situation
• Datacenter Consolidation
• Remaining datacenters - Limited power & space eliminating new IT projects
Results
• Reduce power by achieving 10 to 1 consolidation ratio for 120 servers
• Automated Test/Dev cycle for database apps
• Reduce the physical cost of the datacenter: They will avoid the construction of a
new datacenter during the next 2 years
• Evaluating Site Recovery Manager and Virtualized Clients

Customer Benefit What did the customer buy?
• Picked EMC for Reliability and Replication
$640K deferred CapEx
Consolidated Server/Storage Manager Expertise
• EMC: CX3-40 + NS-42G, CX3-20 + NS-42G for
Deferred $2M Datacenter
build/migrate DR site
• VMware : 10 ESX servers, 2 Virtual Center
More flexible infrastructure

Data Protection for VMware Infrastructures

The “Virtual” Data Protection Dilemma
How do I ….?


EMC = Next Generation Data
Protection - Built for VMware

Deduped VMware backup
– simple, fast, easy file-level backup/restore for all guest OS’s
– Unique source-based de-dupe technology can:
– solve the consolidated workload problem;
– saves 10x storage cost;
– doubles server consolidation ratio – saving millions
– Deploy as Physical or Virtual appliance

VMware-Integrated Array Snapshots
– Hardware snapshots
– Fast and efficient – consume almost no space
– Fastest macro-level restore for a single VM or an entire
replication
datastore

VMware-Integrated Array Replication
– VMware Site Recovery Manager Integrated with EMC
Symmetrix, CLARiiON, Celerra
RecoverPoint for heterogenious environments
– Simple, and easy
– Test your disaster recovery plans non-disruptively

Saving $2M via Backup Built for VMware
Industrial Company LATAM

Challenges / Situation
• Customer using TSM, guest-based backup (kept doing what they did in the physical)
• Backups demanding significant processing power, Impossible to back up within available
windows.
• Remote offices adopting VMware in Mexico and South America – needing backup
Results
• Faster and more reliable backups of their VMware infrastructure.
• Dedupe - initial backups achieved 70-85%, second and subsequent backups achieved
98-99.9%
• A ROBO solution that works
• 95% reductions in Virtual Machine Resources consumption during backup Windows

Customer Benefit
$2 Million Cost reductions in What did the customer buy?
• Picked EMC for Unique solution, and
Infrastructure Maintenance and
Personnel, split between HW/SW/PS
• Avamar – 12TB
Datacenter and ROBO
• Professional Service
Increased server consolidation
ratio by 50%

Disaster Recovery
Replication with Site Recovery Manager

VMware Site Recovery Manager

DR
Event!
• VMware integrates with every
EMC product, every RPO,
every scale
• EMC Adds - Heterogeneous
• EMC Unique WAN
Compression = 10x more
efficient
SAN
WAN
SAN

EMC
Replication

DR Test

Site B
Site A

EMC Solves the Management Dilemma

Application
End-to-End, Builds DR plans,
Dependency and
change impact Application
Correlation Management

End-to-End, VMware Best vCenter
Compliance
Practices Built In

Infrastructure
Management
• vCenter APIs
Network
End-to-End for Network
• ESX CIM API

VM and ESX
configuration

End-to-End for the Storage Admin
End
(ControlCenter) and the VMware Storage
Administrator (Virtual Center)


VMware Ready Management Tools
ESX Servers
Customers demand management tools Virtual Machines
that integrate with VMware
Applications and Databases
– Not just co-existence, but understanding
Relationships
– Visual map of the correlation and
Virtual to Physical Mapping
dependencies
– fast time-to-value, agent-less, no footprint

EMC Delivers Management for VMware:
– EMC’s Management Suite are part of
VMware’s vCenter program
– Control Center
– VMware-Aware Storage Management
– Smarts Enhanced Server Manager
– VMware-Aware Network Management
– Smarts Application Discovery Manager
– VMware-Aware Application Level
Correlation and Root Cause
– IT Compliance Analyzer
– Compliance reports for VMware Best
Practices


Saving Time and Capacity with Virtual Clients

Customers want a simple, fast, easy,
VMware View
secure universal desktop
Composer
– Save money by automating processes and
decreasing capital expenses.
– Centralized management and provisioning of
desktop environments = simplicity
– But, does 1000 10GB VMs mean 10 TB? And
how to manage them?

EMC and VMware Deliver:
VMware View Composer = from 1-1,000s of
Client Boot Images in minutes
– Makes patching obsolete
– Infrastructure at Tier 3 cost but Tier 1 availability
(and how available do 1000 desktops need to be?)

Simple, Scalable User Data
– Store user data in highly available storage outside
their desktop – transparent to the user
– Primary Storage De-duplication
– Simpler backup, archiving, management


Proving VMware View at Entry
Scale


Securing Clients While Managing More With Less
Large Healthcare Provider - US
• 1000s of desktops that increase in cost to maintain and secure every year.
• Desktop deployment taking days
• Need easily upgradeable solution that reduces existing physical footprint.
• HIPPA compliance must be ensured.
• No disruption to physician staff.
Results
EMC and VMware POC’s the solution to the customer and showed them how VDI can be deployed on
several hundred desktops.
EMC delivered VMware VDI to 1000 desktops leveraging existing shared storage solution.
Customer rolled out desktop images in minutes.
What’s Happening Next
• Customer has engaged EMC Professional Services to do an application assessment for Tier 1 rollout.
• EMC and VMware are engaged in other parts of the hospital evaluating other VDI potential.

Customer Benefit Why did the customer pick EMC?
• Documented VDI expertise
VDI enabled physicians to utilize mobile
• Trusted brand for data protection
thin client carts and provide healthcare
• Proven HIPPA track record.
more quickly.
Projected maintenance reduction of 70%.
What did the customer buy?
• Additional Celerra and Services
• VDI licenses

VMware and Tier 1 Applications
Customers Want Accelerated Deployments & Reduced Risk
Need confidence that components from multiple vendors work together
Understand the nuances of deploying mission-critical applications with VMware

EMC and VMware Deliver:
Joint HCL/eLab VMware Interoperability Testing
– Ensure the virtual and physical work together
– Weekly calls with the VMware HCL team

Joint Reference Architectures for Tier 1 Apps
- SAP
– Oracle 11g/10g
- Sharepoint
– SQL Server 2005
- All at enterprise scale
– Exchange 2007

Oracle Single Instance
Microsoft supports
ok, RAC not supported
Microsoft apps on
on VMware – Metalink
VMware – SVVP
249212.1


Ready-to-use Engineering/Solutions
and Reference Architectures

Storage
Consolidation

Backup
Disaster
Recovery

Management

Proven
Solutions


Accelerating a Tier 1 App Virtualization
A European Housing Association
• Exchange, Front Office applications and various small databases required local and
remote protection
• Preserve existing application performance and service levels while virtualizing
• Provide bi-directional disaster recovery with minimal cost
• Ability to test and validate disaster recovery plan, recover key applications at a remote
site with crash consistency and an RPO of 2 hours
• Minimise hardware outlay by establishing bi directional replication between sites
Results
• Delivered a cost effective EMC and VMware solution on time and budget
• Provided for the recovery of key applications within 2 hours – tested and validated
• Validated the original investment in VMware

Customer Benefit What did the customer buy?
• Complex project accelerated by • Picked EMC for Proven solution for Tier 1
reference architectures Apps and SRM
• Demonstrated RPO/RTO against SLA • 2 x CX3-10 Arrays, MirrorView / SnapView
• SRM licenses


Customers Benefit for EMC’s VMware Expertise


EMC Infrastructure Consulting
Virtualization Services

Strategy Development
Plan for adaptability, availability and expansion by establishing an enterprise
virtualization strategy and actionable roadmap, with quantifiable ROI

Operational Readiness
Stabilize and expand your virtualization deployment, building upon the ITIL
framework and best practices with an operational design that can be
extended throughout the enterprise

Infrastructure and Operations Design
Develop detailed virtualization plans, balancing technology and business
imperatives and future

Virtual Desktop Infrastructure Readiness Assessment
Analyzes current state of environment and produces a plan to derive savings
from a virtual desktop implementation.

Business Continuity for Virtualization
Leverage process design, documentation and implementation of the SRM
Business Continuity tool in the customer environment including design of the
infrastructure itself


Helping Customers Accomplish Their
Objectives

Major Financial Services Organization

Challenge
17 data centers world-wide, including the primary and
disaster recovery sites, require reassessment and
workload re-balancing

Objectives
Balance workloads and asset utilization
Standardize virtualization best practices and procedures
across seven lines of business

Results
Solution
Establish a center of excellence with repeatable Data center sprawl
frameworks and methodologies: brought under control
– Virtualization roadmap, services catalog, backup and recovery plan
Rebalanced workload
– Evaluation of IT service management and business transformation
over 17 data centers
around virtualization
to achieve operational
Acceleration of realized ROI on virtualization
and cost efficiencies
– Cost avoidance over $1 million
– $3 million dollar cost savings


Cost Savings Example:
EMC Solution Validation Center

VMware Better VMware Best
(way we started) (way we’re doing it now)
100% VM
25% Physical / 75% VM
Intel Quad, Quad Core
Mix of 2950’s and 6950’s
Consolidation Ratio: 5 to1 Consolidation Ratio: 40 to1

New Servers: 160 New Servers: 10

1 Year Cost: $ 2,124,006 1 Year Cost: $ 297,440

First Year Cost Avoidance: $ 1,826,566

5 Years: $ 9,132,830


“Why EMC for VMware?”
5 Simple Reasons

One independent voice…
Dec 2007 Server Virtualization Survey Results - IDC
1. Storage built for VMware
43%
2. Business Continuity and
Data Protection built for
VMware 26%

3. Management tools
integrated with VMware 12%
8%
4. Reference architectures to 7%
4%
accelerate customer value
5. Lowest TCO across all EMC HP IBM Dell Sun Other
Chart Source: IDC’s Server Virtualization 2007 Multiclient Study, Dec 2007.

parts of your Virtual Chart shows percentage of survey responses to a question about primary
brand of network storage attached to virtual servers. N=311

Infrastructure “For virtual servers, networked storage solutions are more
heavily weighted toward EMC storage. In previous years, storage
attached to virtual servers was highly captive relative to the server
hardware purchase.”


“Why EMC for VMware?”
5 Simple Reasons
Another Independent Voice…
Goldman Sachs IT Spending Survey – Sept 8th, 2008


^


Nevmug Emc January 2009

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