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Presented by
Paul Niederer
#paulniederer
/paulniederer
Crowdfunding’s
Next Frontiers
Reward Debt Equity
• Back 150 years
• Investors and Entrepreneurs
congregated locally
• Every State in Australia had its own Stock
Exchange
• In the U.K. by 1914 there existed 22 regional
exchanges including exchanges in Bristol,
Cardiff, Halifax, Liverpool, Sheffield and Swansea
• Predominantly Capital Raising, some trading
• Serving local communities
• Trading absorbed local exchanges
merged to one entity
• Centralisation and 5%
• Regulations / Intermediaries
• Expensive to raise funds legally
Crowdfunding
Platforms
Crowdfunding
hit its stride
Crowdfunding
$ 6.1 billion in 2013
$16.2 billion in 2014
$ 2.7 billion in 2012
• Growing at 100 to 300% year on year
• Will be a 100 billion market by 2025
• Peer to Peer lending is powering away
• Asia is the second largest CF region
• Growing at 210% year on year
Innovation is
supporting
Crowdfunding
Internal Platforms
Innovation
Social innovation refers to new strategies,
concepts, ideas and organizations that meet
social needs of all kinds
Democratization of philanthropy
Civic Crowdfundng
Microfinance
Explore ways crowdfunding can move our societal goals forward
Smaller platforms
are diversifying and
offering innovative
products
• Crowdfunding for Non-Profits,
Charitable Causes, and Social Activists
• Crowdfunding for Small Business
• Crowdfunding for Creatives, Artists,
and Filmmakers
• Crowdfunding for Science & Tech
• Crowdfunding for Startups
College
Fund
Donations
App
Development
Open Source
Development
Neutralise
Carbon
Footprint
Indian
Music
Movies
Faciitates
Designers
Pre-Orders
Natural
Resource
Exploration
Christian
Inspired
Projects
LBGT
Microloan
Website
Solar
Energy
Deals
Scientific
Research
Your
Career
Advancement
Fan Pledges
to Musicians
Local
Economic
Development
Low
Overhead
to Charities
Real Estate
Funds for
Filmmakers
Community
Projects
Engaging
Millennials 
Crowd	
  Change	
  Factor	
  
#1	
  -­‐The	
  rise	
  of	
  
entrepreneurial	
  
startup	
  culture
60%	
  of	
  millennials	
  consider	
  themselves	
  
entrepreneurs
Source:	
  The	
  2015	
  Global	
  Crowd	
  Economy	
  Survey
• Always multi-tasking
• Constant connection
• Short attention span
• An appetite for collaboration
• A very diverse group
• Not as brand-conscious
Campaigns
& Platforms
Story
Team
Followers
1. A Convincing,
Compelling, Credible
Story
4 Essentials for a good Capital Raising
STORY
1. A Convincing,
Compelling, Credible
Story
2. A Balanced, Passionate,
Capable and Likeable
Team
4 Essentials for a good Capital Raising
STORY
TEAM
1. A Convincing,
Compelling, Credible
Story
2. A Balanced, Passionate,
Capable and Likeable
Team
3. Lots of Suitable People to
share the story with and
engage
4 Essentials for a good Capital Raising
STORY
FOLLOWERS
TEAM
1.A Convincing,
Compelling, Credible
Story
2. A Balanced, Passionate,
Capable and Likeable
Team
3.Lots of Suitable People to
share the story with and
engage
4.A proven Platform to
tell the story, process
transaction and
maintain compliance
4 Essentials for a good Capital Raising
STORY
FOLLOWERS
TEAM
AGGREGATING
PLATFORM
Story
Team
Followers
10
10
10
CF Rewards Raise
CF Rewards Raise
CF Equity Raise
Tom Dawkins
You?
You?Platform operator
Project Owner
Story
Team
Followers
Recognise …
•Authenticity
•Transperancy
•Monetisation
• Always multi-tasking
• Constant connection
• Short attention span
• An appetite for collaboration
• A very diverse group
• Not as brand-conscious
• Authentic
• Collaboration
• Supports Innovation
• Enthuses a Niche
• You work it
Thank you
Questions?
@paulniederer
/paulniederer
Crowdfunding’s
Next Frontiers
are Determined
by You

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