Second week of the Crossplatform Journalism course offered by Napier University

1. Crossplatform Journalism Week Two

2. Basics in place
• Main accounts set up
• But social media can be a timesink
• How best to use time online and get best
results?
• A little planning at the start can go a long
way...

3. Editorial calendars

5. Using Excel for editorial calendar

6. Plugin

7. Twitter

8. Twitter/Hootsuite

9. Basic

10. RSS
• RSS allows you to follow websites and see
when they have been updated - without going
to the website.
• You need an app called a RSS reader.
• The most popular is Google Reader though
many use this as a starting point and then get
a second app like NetNewsWire

11. RSS

12. RSS

13. Google tools...

14. Google tools

15. Google tools

16. Google tools

17. Google tools

18. Google tools

19. If this then... what?

20. If this then that

21. Targets for next week
• Find three uses of IFTTT
• Create a personalised editorial calendar
• Set up Hootsuite or Tweetdeck
• Create any relevant lists
• Find three hashtags relevant to you
• Set up RSS and any Google Alerts you want
• Explore Google trends and Twitter trending