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GroupHigh reduces downtime and administrative overhead by leveraging CopperEgg’s
RevealCloud and RevealUptime monitoring services


Company profile
GroupHigh,	
  a	
  Boulder,	
  Colorado-­‐based	
  startup,	
  provides	
  their	
  clients	
  with	
  a	
  subscription-­‐based	
  blog	
  
outreach	
  system	
  that	
  allows	
  businesses	
  and	
  organizations	
  to	
  collaboratively	
  execute	
  blog	
  outreach	
  
campaigns	
  from	
  one	
  secure,	
  web-­‐based	
  application.	
  GroupHigh’s	
  founder	
  and	
  CEO,	
  Andrew	
  Theimer,	
  has	
  
launched	
  several	
  successful	
  startups	
  over	
  the	
  past	
  decade	
  and	
  understood	
  the	
  pains	
  new	
  companies	
  felt	
  
around	
  managing	
  public	
  relations.	
  He	
  saw	
  a	
  need	
  for	
  alternatives	
  to	
  traditional	
  media	
  outreach	
  databases	
  
and	
  developed	
  an	
  end-­‐to-­‐end	
  relationship	
  management	
  tool	
  to	
  enable	
  companies	
  to	
  build	
  and	
  manage	
  
long-­‐term	
  relationships	
  with	
  bloggers	
  in	
  their	
  space.	
  With	
  GroupHigh,	
  customers	
  have	
  access	
  to	
  over	
  15	
  
million	
  blogs	
  in	
  real	
  time	
  and	
  can	
  identify	
  influential	
  bloggers,	
  track	
  and	
  prioritize	
  their	
  influence	
  and	
  
reach	
  and	
  send	
  personalized	
  and	
  relevant	
  pitches	
  via	
  email	
  or	
  Twitter.	
  Users	
  can	
  also	
  streamline	
  workflow	
  
with	
  outreach	
  tracking	
  and	
  reminder	
  tools	
  and	
  reach	
  local	
  blogs	
  with	
  geo-­‐targeting	
  functionality.	
  	
  


Business situation
Founded	
  in	
  November	
  of	
  2010,	
  GroupHigh	
  really	
  began	
  to	
  hit	
  its	
         CopperEgg monitoring is
stride	
  as	
  a	
  company	
  in	
  December	
  of	
  2011.	
  As	
  their	
  client	
  base,	
  
which	
  consists	
  mostly	
  of	
  PR	
  firms,	
  grew	
  to	
  more	
  than	
  100	
  
                                                                                                       easy to deploy and use. It
regular	
  users,	
  GroupHigh	
  knew	
  that	
  it	
  needed	
  to	
  monitor	
  their	
             provides intelligent,
cloud	
  at	
  all	
  times	
  to	
  see	
  what	
  was	
  happening	
  across	
  their	
              proactive alerts that allow
application,	
  database	
  and	
  marketing	
  website.	
  “As	
  we	
  grew,	
  we	
  
began	
  to	
  reach	
  maximum	
  server	
  capacity	
  and	
  I	
  would	
  receive	
  a	
  
                                                                                                       GroupHigh employees to
flood	
  of	
  emails	
  when	
  there	
  were	
  service	
  interruptions,	
  “	
  says	
             focus on their core
Theimer.	
  “I	
  knew	
  it	
  was	
  time	
  to	
  find	
  a	
  cloud	
  monitoring	
  partner	
     business and provide
who	
  could	
  provide	
  intelligent,	
  proactive	
  alerts	
  which	
  would	
  
allow	
  me	
  and	
  my	
  team	
  to	
  focus	
  on	
  our	
  core	
  business.”	
  
                                                                                                       exceptional customer
                                                                                                       service.

Solution
After	
  extensive	
  research,	
  Theimer	
  and	
  his	
  team	
  were	
  happy	
  to	
  find	
  CopperEgg.	
  Initially,	
  GroupHigh	
  
purchased	
  RevealCloud	
  and	
  were	
  able	
  to	
  immediately	
  begin	
  monitoring	
  10	
  servers	
  for	
  less	
  than	
  $100	
  per	
  
month.	
  CopperEgg’s	
  RevealCloud	
  monitoring	
  service	
  enabled	
  GroupHigh	
  to	
  monitor	
  multiple	
  servers	
  at	
  
the	
  same	
  time	
  and	
  easily	
  drill	
  down	
  to	
  high-­‐resolution	
  details	
  of	
  Processes,	
  Disk	
  IO,	
  CPU	
  and	
  Network	
  
status—all	
  from	
  the	
  same	
  interface.	
  GroupHigh	
  was	
  so	
  happy	
  with	
  CopperEgg’s	
  pricing	
  and	
  support	
  they	
  
reached	
  out	
  to	
  CopperEgg	
  to	
  see	
  if	
  they	
  had	
  any	
  web	
  monitoring	
  capabilities.	
  Fortuitously,	
  CopperEgg	
  had	
  
just	
  launched	
  their	
  RevealUptime	
  web	
  monitoring	
  service.	
  By	
  adding	
  RevealUptime	
  to	
  their	
  existing	
  
RevealCloud	
  service,	
  GroupHigh	
  was	
  able	
  to	
  view	
  system	
  uptime,	
  health	
  and	
  response	
  time	
  instantly	
  and	
  
receive	
  notifications	
  immediately	
  with	
  customizable	
  alerts	
  via	
  email.	
  	
  
Benefits
“Installation	
  was	
  ridiculously	
  simple	
  and	
  CopperEgg	
  easily	
  saved	
  me	
  a	
  couple	
  days	
  of	
  work	
  setting	
  up	
  our	
  
cloud	
  monitoring	
  service,	
  not	
  to	
  mention	
  reconfigurations	
  as	
  we	
  continue	
  to	
  grow	
  and	
  need	
  to	
  add	
  or	
  
upgrade	
  our	
  servers,”	
  says	
  Theimer.	
  “This	
  service	
  has	
  been	
  rock	
  solid	
  since	
  install.”	
  CopperEgg’s	
  
RevealCloud	
  and	
  RevealUptime	
  monitoring	
  services	
  provide	
  GroupHigh	
  with	
  a	
  low	
  cost	
  of	
  administration,	
  
while	
  providing	
  monitoring	
  capabilities	
  across	
  their	
  websites	
  and	
  media	
  database,	
  which	
  allows	
  
GroupHigh	
  to	
  focus	
  on	
  its	
  core	
  business.	
  CopperEgg’s	
  solutions	
  not	
  only	
  monitor	
  activity,	
  but	
  they	
  provide	
  
intelligent	
  alerts	
  that	
  enable	
  GroupHigh	
  to	
  minimize	
  downtime	
  and	
  provide	
  its	
  users	
  with	
  the	
  service	
  they	
  
expect	
  from	
  a	
  top	
  tier	
  media	
  outreach	
  tool.	
  	
  	
  


	
  
	
  

	
  




COPPEREGG                                                                                                                                        PAGE 2

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Group High Cloud Monitoring Case Study

  • 1. GroupHigh reduces downtime and administrative overhead by leveraging CopperEgg’s RevealCloud and RevealUptime monitoring services Company profile GroupHigh,  a  Boulder,  Colorado-­‐based  startup,  provides  their  clients  with  a  subscription-­‐based  blog   outreach  system  that  allows  businesses  and  organizations  to  collaboratively  execute  blog  outreach   campaigns  from  one  secure,  web-­‐based  application.  GroupHigh’s  founder  and  CEO,  Andrew  Theimer,  has   launched  several  successful  startups  over  the  past  decade  and  understood  the  pains  new  companies  felt   around  managing  public  relations.  He  saw  a  need  for  alternatives  to  traditional  media  outreach  databases   and  developed  an  end-­‐to-­‐end  relationship  management  tool  to  enable  companies  to  build  and  manage   long-­‐term  relationships  with  bloggers  in  their  space.  With  GroupHigh,  customers  have  access  to  over  15   million  blogs  in  real  time  and  can  identify  influential  bloggers,  track  and  prioritize  their  influence  and   reach  and  send  personalized  and  relevant  pitches  via  email  or  Twitter.  Users  can  also  streamline  workflow   with  outreach  tracking  and  reminder  tools  and  reach  local  blogs  with  geo-­‐targeting  functionality.     Business situation Founded  in  November  of  2010,  GroupHigh  really  began  to  hit  its   CopperEgg monitoring is stride  as  a  company  in  December  of  2011.  As  their  client  base,   which  consists  mostly  of  PR  firms,  grew  to  more  than  100   easy to deploy and use. It regular  users,  GroupHigh  knew  that  it  needed  to  monitor  their   provides intelligent, cloud  at  all  times  to  see  what  was  happening  across  their   proactive alerts that allow application,  database  and  marketing  website.  “As  we  grew,  we   began  to  reach  maximum  server  capacity  and  I  would  receive  a   GroupHigh employees to flood  of  emails  when  there  were  service  interruptions,  “  says   focus on their core Theimer.  “I  knew  it  was  time  to  find  a  cloud  monitoring  partner   business and provide who  could  provide  intelligent,  proactive  alerts  which  would   allow  me  and  my  team  to  focus  on  our  core  business.”   exceptional customer service. Solution After  extensive  research,  Theimer  and  his  team  were  happy  to  find  CopperEgg.  Initially,  GroupHigh   purchased  RevealCloud  and  were  able  to  immediately  begin  monitoring  10  servers  for  less  than  $100  per   month.  CopperEgg’s  RevealCloud  monitoring  service  enabled  GroupHigh  to  monitor  multiple  servers  at   the  same  time  and  easily  drill  down  to  high-­‐resolution  details  of  Processes,  Disk  IO,  CPU  and  Network   status—all  from  the  same  interface.  GroupHigh  was  so  happy  with  CopperEgg’s  pricing  and  support  they   reached  out  to  CopperEgg  to  see  if  they  had  any  web  monitoring  capabilities.  Fortuitously,  CopperEgg  had   just  launched  their  RevealUptime  web  monitoring  service.  By  adding  RevealUptime  to  their  existing   RevealCloud  service,  GroupHigh  was  able  to  view  system  uptime,  health  and  response  time  instantly  and   receive  notifications  immediately  with  customizable  alerts  via  email.    
  • 2. Benefits “Installation  was  ridiculously  simple  and  CopperEgg  easily  saved  me  a  couple  days  of  work  setting  up  our   cloud  monitoring  service,  not  to  mention  reconfigurations  as  we  continue  to  grow  and  need  to  add  or   upgrade  our  servers,”  says  Theimer.  “This  service  has  been  rock  solid  since  install.”  CopperEgg’s   RevealCloud  and  RevealUptime  monitoring  services  provide  GroupHigh  with  a  low  cost  of  administration,   while  providing  monitoring  capabilities  across  their  websites  and  media  database,  which  allows   GroupHigh  to  focus  on  its  core  business.  CopperEgg’s  solutions  not  only  monitor  activity,  but  they  provide   intelligent  alerts  that  enable  GroupHigh  to  minimize  downtime  and  provide  its  users  with  the  service  they   expect  from  a  top  tier  media  outreach  tool.             COPPEREGG PAGE 2