Looking to increase organic traffic to your site? 9 creative tips for better website optimization: SEO, blogging, plug-ins, content optimization and more…

1. 9 Creative Ways
to Increase
OrganicTraffic
toYourSite

2. 9 Creative
Ways to
Increase
Organic Traffic
to Your Site
• Perhaps you’re a
regular blogger,
but are you really
doing everything in
your power to
increase organic
traffic to your site?
Check out these
nine creative ways
you can start
earning more
website traffic.

3. #1 Schema Markups
• Have you ever searched for a recipe and seen a
picture of the dish just below the page title? Maybe
you’ve noticed stars under an app store link or IMDB
page? Those are called schema markups. Start using
them to increase organic traffic to your site.

4. #2 Rel=Author Tag
• So much has been
written on the
importance of Google’s
rel=author tag and the
shift away from the
anonymous web. If
you’re unfamiliar with
the rel=author tag and
how it can help you
boost your organic
traffic, do some quick
research on your own.
Implementing this tag
is incredibly easy, but
the payoff is huge.

5. #3 Create long-tail key phrases.
• Competing for common
key phrases like “iPhone
cases” is tough work.
While you can make a go
at those key phrases, you
should focus on long-tail
key phrases that are
more specific to your
product or service. For a
case manufacturer, those
might be: “sustainable
iPhone cases” or “wallet
case for iPhone.”

6. #4 Hire an
SEO Analyst
• I don’t necessarily
recommend that you hire
a full-time SEO analyst.
However, if you have a
well-developed site, I
would strongly encourage
you to have an SEO
analyst spend a few
hours combing through
your site. Think of it as a
website tune-up.
Chances are the analyst
will find a few technical
issues that are
preventing you from
getting the web traffic
you desire.

7. #5 More Content
• The more content you
have, the more
opportunities you create
for organic traffic to come
your way. Regular blogging
is the easiest way to
have more content. Just
make sure it’s quality.

8. #6 Write Timeless Posts
• While news posts might
get you an immediate
traffic spike, timeless
posts are going to
provide a much larger
ROI. Plus, they provide
plenty of opportunities
for you to backlink
newer posts (Tip #8).
Think about what
resource-style pages
you could write.

9. #8 Natural Backlinks
• Once you have those
timeless posts and quality
landing pages, you should
start linking back to them
as much as you –
naturally – can. You can
do this by adding links in
your other landing pages
and future blog posts, as
well as by sharing your
content via social media
channels.

10. #7 Landing Pages
• If you don’t already
know, find out the
keyword phrases
your competitors are
using. (SEMrush is
a good free tool for
this purpose.) Plug
in the URL, make
note of the
keywords, and
then write robust
landing pages for
these keyword
phrases.

11. #9 Social Media
• Distribute your blog
posts through the
social media
channels that
make sense for
your brand. It’s
pretty self-
explanatory how
this tactic can
increase organic
traffic to your site.

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