Apres-Cyber - The Data Dilemma: Bridging Offensive Operations and Machine Lea...
Work Life Innovation: Cisco Pavilion Showcase Session, 18th June 2010
1. Work Life Innovations
Bas Boorsma
Director, Internet Business Solutions Group, Cisco
Tony Kim
Senior Manager, Public Sector–Asia Pacific,
Internet Business Solutions Group, Cisco
Mark de Kruijk
Director City Program, “Amsterdam Topstad”
9. On-going Change Drivers
Internet & Green Digital convergence and Enterprise City as a Smart
Life Fusion Smart Phones Urban Service Provider
Green of IT -> Green by IT Explosion of Smart Phones Lessons learned from Digital
Core of Green Growth Users City Development –
Anytime and Anywhere “Profitable Business Model
Industrialization of Urban
Mobile Urban Services for Sustainable Urban
Services for Green Life Services Operation”
Revolution 80% of Ultra Broadband
Users will be Smart Phone Freemium-based Smart
Mobile Ultra (10G)
Users by 2013 Connected Urban Services
Broadband Info Highway by Platform
2012
Source: Internet Economy and Green Growth, Korea Communication Committee, 2010.3
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10. Freemium Personal Life Assistant –
Busan Green u-City Service Model
Energy & City
Carbon Dashboard Operation KPIs
City-wide Freemium
Busan Personal Green Life Assistant
Smart Connected Urban Services
Freemium Service Platform
Transport Buildings Facilities Hospitals Academias
CRP (City Resources Planning) Systems
Green u-City Government Cloud (Video-enabled Public Services)
Public Safety & Security Smart Phones IP TV / Touch Screens
Personal Work Personal Energy
Assistant Assistant Legacy Busan Systems
Personal Travel Personal Education E-Gov ITS
Assistant Assistant
Personal Health Personal Logistics
Port/Logistics Mobile Busan
Assistant Assistant
Desktop and
Next Gen Broadband In-Home, Laptop
Generational broadband approaches through to high bandwidth visual networking In-City Displays
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11. A DAY IN A LIFE with Personal Life Assistant
AM 08:30
AM 07:30 Enter into my Smart Office
Arrive at Smart 3 by using Eco-Card
2 Community Center by embedded in Smart Phone
4 PM 12:00
Green u-Bike over the After lunch, go to the
hill with ease Smart Community
Hub through Smart
Transit Station
5 PM 3:30
AM 07:00
Healthy start by connecting Personal Health
1 Management by
Yoga school though Home TP Citizen-centric Mobile Clinic in link
Green Life with Wave 2 Wibro
Innovation Service
PM 5:30
PM 8:30 Go to the new
6 restaurant guided by
Check my personal
7 carbon footprint at Mobile AR Tour
Home though IP TV Service
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