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we all bike we all breathe
Bike To Breathe:  a pilot to produce calm through the use of already held habits
the philosophy to increase calm in a Stanford undergraduate’s day, simply refocus their thoughts while biking… focus on destination focus on breath
design six  days one  bike ride each day inhale after a  self-selected  number of pedals exhale after that  same  number of pedals repeat  until destination is reached
design  (cont.) one reminder text sent per day “ Bike to Breathe! What is one thing you enjoy about the breathing exercises? In five words or less, text back what you think so far! Enjoy the day!” one text-back asked for per day “ This is more than 5 words, but for just a few seconds my mind is entirely clear!” a feedback survey after the pilot ends
distribution email bit.ly link Google form   15  people signed up   28  people clicked bit.ly link 54 %  conversion rate
iteration ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
the day three experiment I did not ask for any text back confirmations. “ Bike to breathe. Really pay to the simple act of riding a bike.” 6:41 PM But, I still received responses:  Did it!   I took 20 breaths today. I hypothesize that this is due to habit building itself.
response Day 3 Experiment Large response asked for
lessons Every single response elicited a positive reaction. Do not teach something new. Simply refocus acts that people do naturally.  Text back design is the key to interaction.

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Bike to Breathe

  • 1. we all bike we all breathe
  • 2. Bike To Breathe: a pilot to produce calm through the use of already held habits
  • 3. the philosophy to increase calm in a Stanford undergraduate’s day, simply refocus their thoughts while biking… focus on destination focus on breath
  • 4. design six days one bike ride each day inhale after a self-selected number of pedals exhale after that same number of pedals repeat until destination is reached
  • 5. design (cont.) one reminder text sent per day “ Bike to Breathe! What is one thing you enjoy about the breathing exercises? In five words or less, text back what you think so far! Enjoy the day!” one text-back asked for per day “ This is more than 5 words, but for just a few seconds my mind is entirely clear!” a feedback survey after the pilot ends
  • 6. distribution email bit.ly link Google form 15 people signed up 28 people clicked bit.ly link 54 % conversion rate
  • 7.
  • 8. the day three experiment I did not ask for any text back confirmations. “ Bike to breathe. Really pay to the simple act of riding a bike.” 6:41 PM But, I still received responses: Did it!  I took 20 breaths today. I hypothesize that this is due to habit building itself.
  • 9. response Day 3 Experiment Large response asked for
  • 10. lessons Every single response elicited a positive reaction. Do not teach something new. Simply refocus acts that people do naturally. Text back design is the key to interaction.