3. SEO Is Based On Keywords
High Traffic
Google Keyword Tool
shows monthly
searches
Low Competition
Estimate by number of
Google Search results
3
4. Major Effects On Your
Site’s Google Rank
On Page Factors
Off Page Factors
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5. Title
On Page Factors – Visible
Headings
Content
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6. Other Visible On Page Factors
Keywords in content
Age of site
Keywords in the web address
6
7. On Site Factors – Under The Hood
Meta tags
Character Set
Description – 160
characters
Keywords
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