It isn’t uncommon to hear a local business owner laugh when asked if they have a Facebook page, or silently wonder what “a Twitter” is. But with the rapid, and continued grow of such spaces, using Social Media as a platform to communicate, differentiate, and expose your brand has become a valuable component of small business strategy. In this webinar, three main strategies are presented: • Drive store traffic with Foursquare. • Create a local network of consumers and businesses with Facebook. • Offer instant promotions with Twitter.

1. Social Media Not Just For Kids

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5. Like Box

6. Links created using the @ symbol

8. TM “ Tweet” about a local event

10. TM Peer Reviews

13. Resources colecommunity.com socialmediaexaminer.com facebook.com/FacebookPages

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