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•	 Cognizant 20-20 Insights

Insurance Claims Management:
Improving Staff Capacity Using BPM
Automating with BPM technology facilitates claim triage that ensures
claims managers are involved only in critical decision-making tasks
and not more straightforward clerical work.
Executive Summary
BPM and rules management technology enables
businesses to gain both visibility into and control
of the processes that are used to deliver value to
their customers. It allows companies to streamline their operations by maintaining a single
version of the process truth.1 Companies that
leverage this technology successfully are able
to adjust their processes to respond to changing
market dynamics and to find innovative ways of
delivering more value at the same or lower cost,
thus increasing overall profitability.
An insurance company that we worked with used
BPM technology for just such a purpose – to take
greater control of its claims processes. It used
a rules engine to triage claims that it received
in order to determine if a claim decision could
be made without human intervention. In cases
where the rules engine determined that human
intervention was needed, a workload management solution was used to route the claim to an
appropriately skilled claim manager. The expected
net result of such a solution was to increase the
number of automated claims from about 30%
of total claims volume to more than 50%. Since
automated claims cost less to adjudicate than

cognizant 20-20 insights | october 2013

manual claims, this approach would result in an
overall cost reduction for the company while
unlocking extra capacity to handle the growth in
business. In addition, the company gained direct
control over the risk it was willing to take in its
claims adjudication process.

The Opportunity
Insurance companies can unlock significant
value by streamlining their insurance claims
processes.2 One such opportunity could lie in
increasing the capacity of the existing claims
staff to handle higher claim volume by leveraging
rules-based business process management (BPM)
technology.3 The improved capacity would let
companies handle business growth without a
corresponding increase in claim handling costs,
thereby increasing overall profitability.
We recently helped a large insurance provider to
leverage BPM technology in its disability claims
department to this end. The BPM and business
rules management (BRM) technologies were used
to: 1) triage claims using a rules engine in order
to determine the level of intervention required in
claims management; and 2) split the claim into
tasks and allocate the tasks to clerical staff and
claims managers based on the skill level required
to process those tasks.

Claims Triage
Complete claims that are in good order have
a large amount of data that can be fed into a
rules engine to determine whether a claim is
a good candidate for making an automated
claim decision. The insurance major we worked
with reported that more than 70% of the
disability claims that it received were adjudicated
by manual intervention from claims managers,
while the remaining 30% of claims required little
to no manual intervention for making a claims
decision. The company’s senior management
believed that this ratio could be reversed, as more
than 70% of claims were simple cases of disability, such as pregnancy, which did not require much
complex decision-making in order to be approved.
To prove senior management’s hypothesis, the
company decided to build a triage engine based
on rules management software that provided
a recommendation on the level of intervention
required in order to make a claim decision. The
engine was fed claim data such as the number of
leaves requested, the claimant’s condition code
(based on the ICD codes), the date the claimant
was expected to return to work, etc. to come up
with a number from 1 to 3. A “1” meant that the
claim could be a candidate for straight-through
processing – i.e., a claim decision could be made
without any manual intervention. A “2” meant
that a junior claim manager could make a claim
decision by looking at the claim data and/or by
getting additional information from the claimant

or physician. A “3” meant that the claim needed
intervention from a senior claims manager before
a decision could be made. (Note: The criteria and
numbers are indicative only.)
Claims from the previous full year were fed into
the system to be assigned a triage number. The
output was then analyzed to determine how many
claims could have been auto-adjudicated but were
processed by claim managers instead. The result
(around 40% to 50%), though not close to senior
management’s prediction, was encouraging. The
managers decided to keep fine-tuning the rules to
optimize the level of risk they wanted to take on
in their claim decision-making. Management was
provided a tool that allowed them the flexibility to
tweak their operations to find the right balance
between the cost incurred to make a claim decision and the level of risk that the organization was
comfortable with in automating claim decisions.
This tool was combined with the workflow features of the BPM tool to route work to the claim
managers with the appropriate skills. This routing
of work was termed workload management.

Workload Management
Claims managers are skilled resources who apply
their judgment in making claim decisions. Consequently, they are expensive resources for an
insurance organization. Fortunately, processing
a claim involves some tasks that do not require
judicious decision-making. Such tasks can include
following up with the claimant or third party
for missing documentation, validating that all
required claim information has been collected
(this is also called a check that the claim is in

Before Workload Management: All Claim Tasks Allocated by
Senior Claim Manager

$

Clerical Task
Clerical Staff

$$$$
Claim Task 1

$$
Customer Service Claims Intake

Claims Management
System

Claim Manager 1

Senior Claim
Manager
Claim Task 2

$$
Claim Manager 2
Figure 1

cognizant 20-20 insights

2
good order), etc. A claim can therefore be broken
down into tasks and these tasks can be distributed among people/teams that have the appropriate skills. Such an approach allows the claim
managers to focus on only the most critical claim
tasks that need their attention, thus optimizing
the use of their time.
Our client had a claims management system that
broke down the claim into a number of tasks.
These tasks could then be assigned and tracked
separately during the processing of the claim.
The existing system allocated all these tasks to
the claim manager who then routed the work
to appropriate resources. Management decided
to use the BPM tool (Pega PRPC, in this case) to
build a rule-based workflow to route these tasks
to the claim managers and/or clerical staff with
the appropriate skills in order to reduce the claim
managers’ workload, thus allowing them more
time to focus on making critical decisions on a
larger number of claims. The expected net result
was the optimized utilization of staff and freeing
up of capacity to handle larger claim volumes.
Following are some indicative criteria that were
used to make the work allocation decisions:
Customer number: Claim tasks from certain
customers were allocated to claim managers who
were dedicated to those or similar customers.

Task type: Clerical claim tasks were routed to the
clerical team and nonclerical tasks were routed to
claim managers.
Condition code: A claimant would be assigned
a condition code based on the reason for
filing a disability claim. The physician’s diagnosis was used to assign the condition code,
which was based on the ICD code standard. The
condition code was used to route the claim to a
claim manager who was skilled at handling that
kind of disability claim.
Triage output: The number allocated to the claim
as a result of the triage process described earlier
was also used to make work allocation decisions.
The claim was routed to a claim manager who was
appropriately skilled to handle the claim.

Best Practices
Some of the best practices that were followed in
this exercise included the identification, documentation, implementation and testing of the
rules for triage and workload management in
an iterative manner on historic claims data. This
allowed for testing the envisioned approach
in a controlled manner until management had
gained sufficient confidence to implement the
rules in production. Another best practice was to
identify the rules that could be tweaked in real
time to provide the business with the flexibil-

After Workload Management: All Claim Tasks Allocated by
Workload Management Rules

$

Clerical Task
Clerical Staff

Claim Task 1
$$
Claim Manager 1

Customer Service Claims Intake

Workload
Claims Management
Management System
System

Claim Task 2
$$
Claim Manager 2

Claim Task 3
$$$$
Senior Claim Manager
Figure 2

cognizant 20-20 insights

3
ity to change the rules for triage and workload
management. This helped the business analyze
the effect of changing some rules on the outcome
of the process.

workload management solution is an example
of how an insurance organization can use BPM
technology to gain greater control over its claims
operations and enhance the capacity of its existing claims staff.

Conclusion
In addition, the company successfully empowered
the line managers in its disability claims department to tweak the rules to adjust operations to
cater to market needs without involving a large
IT expense. BPM technology can provide the
visibility and control to ensure that the organization’s processes are creating maximum value for
its stakeholders.

BPM and rules management technology can provide companies with the flexibility to make their
operations and business processes dynamic
enough to quickly respond to changing business
needs. Imaginative and creative use of these
technologies can provide an edge to the organization to differentiate itself in the market through
its operations. A triage engine combined with a

Footnotes
1

	 Connie Moore, “Want To Transform Your Business Processes? Get To A Single Version Of The Process,”
Forrester Inc. blogs, October 30, 2012, http://blogs.forrester.com/connie_moore/12-10-30-want_to_
transform_your_business_processes_get_to_a_single_version_of_the_process.

2	

Craig Le Clair, Ellen Carney, “Insurance Claims: A Classic Untamed Process,” Forrester Inc. Research, May
24, 2011, www.forrester.com/Insurance+Claims+A+Classic+Untamed+Process/fulltext/-/E-RES59713.

3	

Laetitia Paterson, “Improving the Claims Management Process Through Workflow,“ SunGuard
blogs Decembe 8, 2011, http://blogs.sungard.com/ten/insurance/improving-the-claims-managementprocess-through-workflow.

About the Author
Chirag Goel is a Senior Consultant with Cognizant Business Consulting. He holds a B.E. in
computer science and engineering from Thapar University, India and a master’s degree in business
administration from the Asian Institute of Management, Manila, Philippines. Chirag has rich experience
with BPM products and specializes in evolving trends within the insurance industry. He can be reached
at Chirag.Goel@cognizant.com.

About Cognizant
Cognizant (NASDAQ: CTSH) is a leading provider of information technology, consulting, and business process
outsourcing services, dedicated to helping the world’s leading companies build stronger businesses. Headquartered
in Teaneck, New Jersey (U.S.), Cognizant combines a passion for client satisfaction, technology innovation, deep
industry and business process expertise, and a global, collaborative workforce that embodies the future of work.
With over 50 delivery centers worldwide and approximately 164,300 employees as of June 30, 2013, Cognizant is a
member of the NASDAQ-100, the S&P 500, the Forbes Global 2000, and the Fortune 500 and is ranked among the
top performing and fastest growing companies in the world.
Visit us online at www.cognizant.com for more information.

World Headquarters

European Headquarters

India Operations Headquarters

500 Frank W. Burr Blvd.
Teaneck, NJ 07666 USA
Phone: +1 201 801 0233
Fax: +1 201 801 0243
Toll Free: +1 888 937 3277
Email: inquiry@cognizant.com

1 Kingdom Street
Paddington Central
London W2 6BD
Phone: +44 (0) 207 297 7600
Fax: +44 (0) 207 121 0102
Email: infouk@cognizant.com

#5/535, Old Mahabalipuram Road
Okkiyam Pettai, Thoraipakkam
Chennai, 600 096 India
Phone: +91 (0) 44 4209 6000
Fax: +91 (0) 44 4209 6060
Email: inquiryindia@cognizant.com

©
­­ Copyright 2013, Cognizant. All rights reserved. No part of this document may be reproduced, stored in a retrieval system, transmitted in any form or by any
means, electronic, mechanical, photocopying, recording, or otherwise, without the express written permission from Cognizant. The information contained herein is
subject to change without notice. All other trademarks mentioned herein are the property of their respective owners.

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Insurance Claims Management: Improving Staff Capacity Using BPM

  • 1. • Cognizant 20-20 Insights Insurance Claims Management: Improving Staff Capacity Using BPM Automating with BPM technology facilitates claim triage that ensures claims managers are involved only in critical decision-making tasks and not more straightforward clerical work. Executive Summary BPM and rules management technology enables businesses to gain both visibility into and control of the processes that are used to deliver value to their customers. It allows companies to streamline their operations by maintaining a single version of the process truth.1 Companies that leverage this technology successfully are able to adjust their processes to respond to changing market dynamics and to find innovative ways of delivering more value at the same or lower cost, thus increasing overall profitability. An insurance company that we worked with used BPM technology for just such a purpose – to take greater control of its claims processes. It used a rules engine to triage claims that it received in order to determine if a claim decision could be made without human intervention. In cases where the rules engine determined that human intervention was needed, a workload management solution was used to route the claim to an appropriately skilled claim manager. The expected net result of such a solution was to increase the number of automated claims from about 30% of total claims volume to more than 50%. Since automated claims cost less to adjudicate than cognizant 20-20 insights | october 2013 manual claims, this approach would result in an overall cost reduction for the company while unlocking extra capacity to handle the growth in business. In addition, the company gained direct control over the risk it was willing to take in its claims adjudication process. The Opportunity Insurance companies can unlock significant value by streamlining their insurance claims processes.2 One such opportunity could lie in increasing the capacity of the existing claims staff to handle higher claim volume by leveraging rules-based business process management (BPM) technology.3 The improved capacity would let companies handle business growth without a corresponding increase in claim handling costs, thereby increasing overall profitability. We recently helped a large insurance provider to leverage BPM technology in its disability claims department to this end. The BPM and business rules management (BRM) technologies were used to: 1) triage claims using a rules engine in order to determine the level of intervention required in claims management; and 2) split the claim into tasks and allocate the tasks to clerical staff and
  • 2. claims managers based on the skill level required to process those tasks. Claims Triage Complete claims that are in good order have a large amount of data that can be fed into a rules engine to determine whether a claim is a good candidate for making an automated claim decision. The insurance major we worked with reported that more than 70% of the disability claims that it received were adjudicated by manual intervention from claims managers, while the remaining 30% of claims required little to no manual intervention for making a claims decision. The company’s senior management believed that this ratio could be reversed, as more than 70% of claims were simple cases of disability, such as pregnancy, which did not require much complex decision-making in order to be approved. To prove senior management’s hypothesis, the company decided to build a triage engine based on rules management software that provided a recommendation on the level of intervention required in order to make a claim decision. The engine was fed claim data such as the number of leaves requested, the claimant’s condition code (based on the ICD codes), the date the claimant was expected to return to work, etc. to come up with a number from 1 to 3. A “1” meant that the claim could be a candidate for straight-through processing – i.e., a claim decision could be made without any manual intervention. A “2” meant that a junior claim manager could make a claim decision by looking at the claim data and/or by getting additional information from the claimant or physician. A “3” meant that the claim needed intervention from a senior claims manager before a decision could be made. (Note: The criteria and numbers are indicative only.) Claims from the previous full year were fed into the system to be assigned a triage number. The output was then analyzed to determine how many claims could have been auto-adjudicated but were processed by claim managers instead. The result (around 40% to 50%), though not close to senior management’s prediction, was encouraging. The managers decided to keep fine-tuning the rules to optimize the level of risk they wanted to take on in their claim decision-making. Management was provided a tool that allowed them the flexibility to tweak their operations to find the right balance between the cost incurred to make a claim decision and the level of risk that the organization was comfortable with in automating claim decisions. This tool was combined with the workflow features of the BPM tool to route work to the claim managers with the appropriate skills. This routing of work was termed workload management. Workload Management Claims managers are skilled resources who apply their judgment in making claim decisions. Consequently, they are expensive resources for an insurance organization. Fortunately, processing a claim involves some tasks that do not require judicious decision-making. Such tasks can include following up with the claimant or third party for missing documentation, validating that all required claim information has been collected (this is also called a check that the claim is in Before Workload Management: All Claim Tasks Allocated by Senior Claim Manager $ Clerical Task Clerical Staff $$$$ Claim Task 1 $$ Customer Service Claims Intake Claims Management System Claim Manager 1 Senior Claim Manager Claim Task 2 $$ Claim Manager 2 Figure 1 cognizant 20-20 insights 2
  • 3. good order), etc. A claim can therefore be broken down into tasks and these tasks can be distributed among people/teams that have the appropriate skills. Such an approach allows the claim managers to focus on only the most critical claim tasks that need their attention, thus optimizing the use of their time. Our client had a claims management system that broke down the claim into a number of tasks. These tasks could then be assigned and tracked separately during the processing of the claim. The existing system allocated all these tasks to the claim manager who then routed the work to appropriate resources. Management decided to use the BPM tool (Pega PRPC, in this case) to build a rule-based workflow to route these tasks to the claim managers and/or clerical staff with the appropriate skills in order to reduce the claim managers’ workload, thus allowing them more time to focus on making critical decisions on a larger number of claims. The expected net result was the optimized utilization of staff and freeing up of capacity to handle larger claim volumes. Following are some indicative criteria that were used to make the work allocation decisions: Customer number: Claim tasks from certain customers were allocated to claim managers who were dedicated to those or similar customers. Task type: Clerical claim tasks were routed to the clerical team and nonclerical tasks were routed to claim managers. Condition code: A claimant would be assigned a condition code based on the reason for filing a disability claim. The physician’s diagnosis was used to assign the condition code, which was based on the ICD code standard. The condition code was used to route the claim to a claim manager who was skilled at handling that kind of disability claim. Triage output: The number allocated to the claim as a result of the triage process described earlier was also used to make work allocation decisions. The claim was routed to a claim manager who was appropriately skilled to handle the claim. Best Practices Some of the best practices that were followed in this exercise included the identification, documentation, implementation and testing of the rules for triage and workload management in an iterative manner on historic claims data. This allowed for testing the envisioned approach in a controlled manner until management had gained sufficient confidence to implement the rules in production. Another best practice was to identify the rules that could be tweaked in real time to provide the business with the flexibil- After Workload Management: All Claim Tasks Allocated by Workload Management Rules $ Clerical Task Clerical Staff Claim Task 1 $$ Claim Manager 1 Customer Service Claims Intake Workload Claims Management Management System System Claim Task 2 $$ Claim Manager 2 Claim Task 3 $$$$ Senior Claim Manager Figure 2 cognizant 20-20 insights 3
  • 4. ity to change the rules for triage and workload management. This helped the business analyze the effect of changing some rules on the outcome of the process. workload management solution is an example of how an insurance organization can use BPM technology to gain greater control over its claims operations and enhance the capacity of its existing claims staff. Conclusion In addition, the company successfully empowered the line managers in its disability claims department to tweak the rules to adjust operations to cater to market needs without involving a large IT expense. BPM technology can provide the visibility and control to ensure that the organization’s processes are creating maximum value for its stakeholders. BPM and rules management technology can provide companies with the flexibility to make their operations and business processes dynamic enough to quickly respond to changing business needs. Imaginative and creative use of these technologies can provide an edge to the organization to differentiate itself in the market through its operations. A triage engine combined with a Footnotes 1 Connie Moore, “Want To Transform Your Business Processes? Get To A Single Version Of The Process,” Forrester Inc. blogs, October 30, 2012, http://blogs.forrester.com/connie_moore/12-10-30-want_to_ transform_your_business_processes_get_to_a_single_version_of_the_process. 2 Craig Le Clair, Ellen Carney, “Insurance Claims: A Classic Untamed Process,” Forrester Inc. Research, May 24, 2011, www.forrester.com/Insurance+Claims+A+Classic+Untamed+Process/fulltext/-/E-RES59713. 3 Laetitia Paterson, “Improving the Claims Management Process Through Workflow,“ SunGuard blogs Decembe 8, 2011, http://blogs.sungard.com/ten/insurance/improving-the-claims-managementprocess-through-workflow. About the Author Chirag Goel is a Senior Consultant with Cognizant Business Consulting. He holds a B.E. in computer science and engineering from Thapar University, India and a master’s degree in business administration from the Asian Institute of Management, Manila, Philippines. Chirag has rich experience with BPM products and specializes in evolving trends within the insurance industry. He can be reached at Chirag.Goel@cognizant.com. About Cognizant Cognizant (NASDAQ: CTSH) is a leading provider of information technology, consulting, and business process outsourcing services, dedicated to helping the world’s leading companies build stronger businesses. Headquartered in Teaneck, New Jersey (U.S.), Cognizant combines a passion for client satisfaction, technology innovation, deep industry and business process expertise, and a global, collaborative workforce that embodies the future of work. With over 50 delivery centers worldwide and approximately 164,300 employees as of June 30, 2013, Cognizant is a member of the NASDAQ-100, the S&P 500, the Forbes Global 2000, and the Fortune 500 and is ranked among the top performing and fastest growing companies in the world. Visit us online at www.cognizant.com for more information. World Headquarters European Headquarters India Operations Headquarters 500 Frank W. Burr Blvd. Teaneck, NJ 07666 USA Phone: +1 201 801 0233 Fax: +1 201 801 0243 Toll Free: +1 888 937 3277 Email: inquiry@cognizant.com 1 Kingdom Street Paddington Central London W2 6BD Phone: +44 (0) 207 297 7600 Fax: +44 (0) 207 121 0102 Email: infouk@cognizant.com #5/535, Old Mahabalipuram Road Okkiyam Pettai, Thoraipakkam Chennai, 600 096 India Phone: +91 (0) 44 4209 6000 Fax: +91 (0) 44 4209 6060 Email: inquiryindia@cognizant.com © ­­ Copyright 2013, Cognizant. All rights reserved. No part of this document may be reproduced, stored in a retrieval system, transmitted in any form or by any means, electronic, mechanical, photocopying, recording, or otherwise, without the express written permission from Cognizant. The information contained herein is subject to change without notice. All other trademarks mentioned herein are the property of their respective owners.