SlideShare uma empresa Scribd logo
1 de 13
10 Things You Can Do Now to
  Maximize Your Social Media Expertise

  August 3, 2012 - 1:15pm - 2:30pm

  Speakers:

  Stacie Tamaki - @theflirtygirl - theflirtyblog.com

  Chris Lam - @thechrislam – whatiruninto.com

  Nora DePalma - @noradepalma - life-lessons-halfway-
  through.blogspot.com




Access code: [Goes here]                             Session hashtag: #BH12Social
Login/password: [Goes here]                       Conference hashtag: #BlogHer12
1. Brand Yourself
         Be appealing and recognizable
         across all social media platforms.




Access code: [Goes here]            Session hashtag: #BH12Social
Login/password: [Goes here]      Conference hashtag: #BlogHer12
2. Choose Your Platforms

                                  Try
                              everything
                               to learn
                              what works
                               best for
                                 you.

Access code: [Goes here]         Session hashtag: #BH12Social
Login/password: [Goes here]   Conference hashtag: #BlogHer12
3. Manage Your Time

                              When is your
                                audience
                              online? When
                                 are they
                               clicking and
                              when are they
                              conversing?


Access code: [Goes here]          Session hashtag: #BH12Social
Login/password: [Goes here]    Conference hashtag: #BlogHer12
4. Measure Your Efforts

     How to stop worrying and
            learn to love data.



Access code: [Goes here]         Session hashtag: #BH12Social
Login/password: [Goes here]   Conference hashtag: #BlogHer12
5. Tag Your Target
   Identify brands you want
     to work with. Then talk
     about them. People
        pay attention when you
         talk about them.
Access code: [Goes here]         Session hashtag: #BH12Social
Login/password: [Goes here]   Conference hashtag: #BlogHer12
6. Your Personal vs. Professional Voice




Access code: [Goes here]              Session hashtag: #BH12Social
Login/password: [Goes here]        Conference hashtag: #BlogHer12
7. Know Your Influencers




Access code: [Goes here]         Session hashtag: #BH12Social
Login/password: [Goes here]   Conference hashtag: #BlogHer12
8. Listen to Your Audience




Access code: [Goes here]         Session hashtag: #BH12Social
Login/password: [Goes here]   Conference hashtag: #BlogHer12
9. Understand the Fine Print (TOS)




   • Learn more tomorrow at the Protecting Your Blogging Rights,
     Respecting Those of Others panel.

        • August 4, 2012 - 11:00am - 12:15pm


Access code: [Goes here]                          Session hashtag: #BH12Social
Login/password: [Goes here]                    Conference hashtag: #BlogHer12
10. Teach…and Keep Learning




Access code: [Goes here]         Session hashtag: #BH12Social
Login/password: [Goes here]   Conference hashtag: #BlogHer12
Q&A

                       Thank you for joining us!
                              Contact us anytime.


  Stacie: stacie@stacietamaki.com

  Chris: chris@chrisylam.com

  Nora: nora.depalma@gmail.com



Access code: [Goes here]                          Session hashtag: #BH12Social
Login/password: [Goes here]                    Conference hashtag: #BlogHer12
Summary

  1. Brand Yourself
  2. Choose Your Platforms
  3. Manage Your Time
  4. Measure Your Efforts
  5. Tag Your Target
  6. Differentiate Your Personal and Professional Voice
  7. Know Your Influencers
  8. Listen to Your Audience
  9. Understand the Fine Print (TOS)
  10. Teach…and Keep Learning


Access code: [Goes here]                   Session hashtag: #BH12Social
Login/password: [Goes here]             Conference hashtag: #BlogHer12

Mais conteúdo relacionado

Último

Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers:  A Deep Dive into Serverless Spatial Data and FMECloud Frontiers:  A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Safe Software
 
Why Teams call analytics are critical to your entire business
Why Teams call analytics are critical to your entire businessWhy Teams call analytics are critical to your entire business
Why Teams call analytics are critical to your entire business
panagenda
 
Modular Monolith - a Practical Alternative to Microservices @ Devoxx UK 2024
Modular Monolith - a Practical Alternative to Microservices @ Devoxx UK 2024Modular Monolith - a Practical Alternative to Microservices @ Devoxx UK 2024
Modular Monolith - a Practical Alternative to Microservices @ Devoxx UK 2024
Victor Rentea
 
Architecting Cloud Native Applications
Architecting Cloud Native ApplicationsArchitecting Cloud Native Applications
Architecting Cloud Native Applications
WSO2
 

Último (20)

Boost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdfBoost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdf
 
Apidays New York 2024 - The value of a flexible API Management solution for O...
Apidays New York 2024 - The value of a flexible API Management solution for O...Apidays New York 2024 - The value of a flexible API Management solution for O...
Apidays New York 2024 - The value of a flexible API Management solution for O...
 
Cyberprint. Dark Pink Apt Group [EN].pdf
Cyberprint. Dark Pink Apt Group [EN].pdfCyberprint. Dark Pink Apt Group [EN].pdf
Cyberprint. Dark Pink Apt Group [EN].pdf
 
EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER
EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWEREMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER
EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER
 
Navigating the Deluge_ Dubai Floods and the Resilience of Dubai International...
Navigating the Deluge_ Dubai Floods and the Resilience of Dubai International...Navigating the Deluge_ Dubai Floods and the Resilience of Dubai International...
Navigating the Deluge_ Dubai Floods and the Resilience of Dubai International...
 
Manulife - Insurer Transformation Award 2024
Manulife - Insurer Transformation Award 2024Manulife - Insurer Transformation Award 2024
Manulife - Insurer Transformation Award 2024
 
Strategies for Landing an Oracle DBA Job as a Fresher
Strategies for Landing an Oracle DBA Job as a FresherStrategies for Landing an Oracle DBA Job as a Fresher
Strategies for Landing an Oracle DBA Job as a Fresher
 
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers:  A Deep Dive into Serverless Spatial Data and FMECloud Frontiers:  A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
 
FWD Group - Insurer Innovation Award 2024
FWD Group - Insurer Innovation Award 2024FWD Group - Insurer Innovation Award 2024
FWD Group - Insurer Innovation Award 2024
 
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost SavingRepurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
 
TrustArc Webinar - Unlock the Power of AI-Driven Data Discovery
TrustArc Webinar - Unlock the Power of AI-Driven Data DiscoveryTrustArc Webinar - Unlock the Power of AI-Driven Data Discovery
TrustArc Webinar - Unlock the Power of AI-Driven Data Discovery
 
Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...
Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...
Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...
 
Artificial Intelligence Chap.5 : Uncertainty
Artificial Intelligence Chap.5 : UncertaintyArtificial Intelligence Chap.5 : Uncertainty
Artificial Intelligence Chap.5 : Uncertainty
 
DBX First Quarter 2024 Investor Presentation
DBX First Quarter 2024 Investor PresentationDBX First Quarter 2024 Investor Presentation
DBX First Quarter 2024 Investor Presentation
 
Exploring Multimodal Embeddings with Milvus
Exploring Multimodal Embeddings with MilvusExploring Multimodal Embeddings with Milvus
Exploring Multimodal Embeddings with Milvus
 
Why Teams call analytics are critical to your entire business
Why Teams call analytics are critical to your entire businessWhy Teams call analytics are critical to your entire business
Why Teams call analytics are critical to your entire business
 
Exploring the Future Potential of AI-Enabled Smartphone Processors
Exploring the Future Potential of AI-Enabled Smartphone ProcessorsExploring the Future Potential of AI-Enabled Smartphone Processors
Exploring the Future Potential of AI-Enabled Smartphone Processors
 
Modular Monolith - a Practical Alternative to Microservices @ Devoxx UK 2024
Modular Monolith - a Practical Alternative to Microservices @ Devoxx UK 2024Modular Monolith - a Practical Alternative to Microservices @ Devoxx UK 2024
Modular Monolith - a Practical Alternative to Microservices @ Devoxx UK 2024
 
Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe
Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, AdobeApidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe
Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe
 
Architecting Cloud Native Applications
Architecting Cloud Native ApplicationsArchitecting Cloud Native Applications
Architecting Cloud Native Applications
 

Destaque

How Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthHow Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental Health
ThinkNow
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
Kurio // The Social Media Age(ncy)
 

Destaque (20)

Product Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage EngineeringsProduct Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage Engineerings
 
How Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthHow Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental Health
 
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfAI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
 
Skeleton Culture Code
Skeleton Culture CodeSkeleton Culture Code
Skeleton Culture Code
 
PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search Intent
 
How to have difficult conversations
How to have difficult conversations How to have difficult conversations
How to have difficult conversations
 
Introduction to Data Science
Introduction to Data ScienceIntroduction to Data Science
Introduction to Data Science
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best Practices
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project management
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
 
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
 
12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work
 

BlogHer 2012 - 10 Things You Can Do/Social Media - Tamaki, DePalma, Lam - Aug 2012

  • 1. 10 Things You Can Do Now to Maximize Your Social Media Expertise August 3, 2012 - 1:15pm - 2:30pm Speakers: Stacie Tamaki - @theflirtygirl - theflirtyblog.com Chris Lam - @thechrislam – whatiruninto.com Nora DePalma - @noradepalma - life-lessons-halfway- through.blogspot.com Access code: [Goes here] Session hashtag: #BH12Social Login/password: [Goes here] Conference hashtag: #BlogHer12
  • 2. 1. Brand Yourself Be appealing and recognizable across all social media platforms. Access code: [Goes here] Session hashtag: #BH12Social Login/password: [Goes here] Conference hashtag: #BlogHer12
  • 3. 2. Choose Your Platforms Try everything to learn what works best for you. Access code: [Goes here] Session hashtag: #BH12Social Login/password: [Goes here] Conference hashtag: #BlogHer12
  • 4. 3. Manage Your Time When is your audience online? When are they clicking and when are they conversing? Access code: [Goes here] Session hashtag: #BH12Social Login/password: [Goes here] Conference hashtag: #BlogHer12
  • 5. 4. Measure Your Efforts How to stop worrying and learn to love data. Access code: [Goes here] Session hashtag: #BH12Social Login/password: [Goes here] Conference hashtag: #BlogHer12
  • 6. 5. Tag Your Target Identify brands you want to work with. Then talk about them. People pay attention when you talk about them. Access code: [Goes here] Session hashtag: #BH12Social Login/password: [Goes here] Conference hashtag: #BlogHer12
  • 7. 6. Your Personal vs. Professional Voice Access code: [Goes here] Session hashtag: #BH12Social Login/password: [Goes here] Conference hashtag: #BlogHer12
  • 8. 7. Know Your Influencers Access code: [Goes here] Session hashtag: #BH12Social Login/password: [Goes here] Conference hashtag: #BlogHer12
  • 9. 8. Listen to Your Audience Access code: [Goes here] Session hashtag: #BH12Social Login/password: [Goes here] Conference hashtag: #BlogHer12
  • 10. 9. Understand the Fine Print (TOS) • Learn more tomorrow at the Protecting Your Blogging Rights, Respecting Those of Others panel. • August 4, 2012 - 11:00am - 12:15pm Access code: [Goes here] Session hashtag: #BH12Social Login/password: [Goes here] Conference hashtag: #BlogHer12
  • 11. 10. Teach…and Keep Learning Access code: [Goes here] Session hashtag: #BH12Social Login/password: [Goes here] Conference hashtag: #BlogHer12
  • 12. Q&A Thank you for joining us! Contact us anytime. Stacie: stacie@stacietamaki.com Chris: chris@chrisylam.com Nora: nora.depalma@gmail.com Access code: [Goes here] Session hashtag: #BH12Social Login/password: [Goes here] Conference hashtag: #BlogHer12
  • 13. Summary 1. Brand Yourself 2. Choose Your Platforms 3. Manage Your Time 4. Measure Your Efforts 5. Tag Your Target 6. Differentiate Your Personal and Professional Voice 7. Know Your Influencers 8. Listen to Your Audience 9. Understand the Fine Print (TOS) 10. Teach…and Keep Learning Access code: [Goes here] Session hashtag: #BH12Social Login/password: [Goes here] Conference hashtag: #BlogHer12

Notas do Editor

  1. Read up on the Terms of Service of the channels you useUnderstand the basics of copyrights and attributionGive credit where credit is due