Meet decision makers from Telco Operators from Nigeria, chance to network, learn and influence the market for 2012-2013. Contact us now for Agenda and list of Speakers...

1. STRATEGIES
FOR AN NEW
EVOLVING FOR
ECOSYSTEM 2012
3RD ANNUAL
DRIVING MONETISATION
OF SERVICES IN A FAST
CHANGING MARKET
FREE
TO REGIONAL
OPERATORS &
NEW FOR
2012 REGULATORS
GREEN APPLY NOW
TELECOMS *LIMITED SPACES
AVAILABLE
& COST
EFFICIENCY
26-27 SEPTEMBER 2012
EKO HOTEL & SUITE, FASCINATING
VICTORIA ISLAND, LAGOS, THOUGHT LEADER
NIGERIA INSIGHT FROM
NEW FOR 2012 40+ SPEAKERS INC.
MOBILE 18+ OPERATORS
MARKETING & 10+ OTT PLAYERS
ADVERTISING Steven Evans
OPERATOR
CEO
BROADBAND In Partnership with Etisalat Nigeria
FOR THE
Deepak Srivastava
OPERATOR
MASSES Chief Operating Officer
Airtel Nigeria
NEW FOR 2012
Taiwo Kola-Ogunlade
Communications and Public Affairs Manager -
OTT
Anglophone West Africa, Google
Sailesh Iyer
OPERATOR
LEVERAGING CEO
SOCIAL Visafone
MEDIA
NEW FOR Adefemi Ojo
OPERATOR
2012 Head, Network Operations
NEW FOR
MEETING THE Starcomms
2012
DEMAND FOR NEW FOR 2012
TECHNOLOGIES Dr. Eugene Ikemefuna Juwah
REGULATOR
CONTENT & APPS EVC/CEO, Nigerian
& SERVICES FOR
Communications Commission (NCC)
ENTERPRISE
CUSTOMERS NEW FOR 2012
Vytautas Paukštys
NETWORK
SOCIAL
CEO
Eskimi
Incorporating NEW FOR 2012
Peter Lockhart
NETWORK
SOCIAL
NEW FOR
Business Development
2012 2go
MOBILE NEW FOR 2012
PAYMENTS Ikechukwu Ofuani
CONTENT
Project Manager, Nickelodeon Activations
MTV Networks Africa
NEW FOR 2012
APPGIG SPONSOR: SPONSORED BY: ASSOCIATE SPONSORS: HOST OPERATORS:
Bosun Tijani
APPS
Co-Founder & CEO
Co-Creation Hub
FOLLOW US
REGISTER ONLINE: WWW.COMWORLDSERIES.COM/NIGERIA @ALLABOUTCOM

2. 3RD ANNUAL
WHO WILL YOU NETWORK WITH?
900 Decision Makers
C Level / Director / Senior
40% Management Attendance
26-27 SEPTEMBER 2012
EKO HOTEL & SUITE,
VICTORIA ISLAND, LAGOS,
57% Delegate Operator
Attendance
NIGERIA
23 Countries Represented
MOBILE
MARKETING & 324 Companies
ADVERTISING
LEARN FROM INDUSTRY LEADING SPEAKERS
RESPONSIBLE FOR SETTING THE INDUSTRY’S
In Partnership with AGENDA AND SHAPING THE FUTURE OF NIGERIA
OPERATORS:
Steven Evans, CEO, Etisalat Nigeria
Deepak Srivastava, Chief Operating Officer, Airtel Nigeria
NIGERIA COM IS THE PERFECT Sailesh Iyer, CEO, Visafone
Parag Sen, Chief Marketing Officer & Enterprise Business Head, Visafone
FORUM FOR ALL TELECOMMUNICATIONS, Adefemi Ojo, Head, Network Operations, Starcomms
Samson Isa, Head of Value Added Services, Globacom
MEDIA AND ICT PROFESSIONALS Ross Thomasson, Regional Director, Africa, Vodafone Global Enterprise
Suru Avoseh, Commercial Executive, Multi-Links Telkom
Kierin Ombu, Channel Manager, Mobile Money, MTN Nigeria
Still the largest market in Africa, Nigeria is challenging, but at the same time an Rajiv Sehgal, Enterprise SMB Business Head, Airtel Nigeria
opportunity. Service providers in Nigeria are extremely well placed to benefit from the Alex Matthew, Manager, Fixed Assets Finance Division, Etisalat
burgeoning demand for content, connectivity and always on communication services. Osaheni Evbuomwan, Field Service Manager, Globacom Nigeria
Olutayo Egunjobi, Senior Manager, Corporate Segment: Enterprise
The Nigeria Com event is the only platform of its kind, and the 2012 agenda presents Marketing, MTN Nigeria
Victor Bannerman-Chedid, Head, Value Added Services, Marketing,
so many new topics and features. Retaining a focus on connectivity, networks and Airtel Nigeria
strategies for data services, the event will extend its reach, and there will also be a Yetunde Ogeroju, Manager, Churn Management & Retention, Etisalat Nigeria
greater focus on innovating in a relevant way with content, apps, customer value Ajay Bakshi, Director for Customer Service, Airtel
management, mobile money services, mobile marketing & advertising, and more. OTT & SOCIAL NETWORKING PLAYERS:
Taiwo Kola-Ogunlade, Communications and Public Affairs Manager -
You’ll see from our list of speakers that we are partnering with even more important Anglophone West Africa, Google
players in Nigeria, from across the ecosystem, and this is all to help Nigerian stakeholders Vytautas Paukštys, CEO, Eskimi
understand how to leverage opportunities in the emerging ‘digital Nigeria’. Peter Lockhart, Business Development, 2go
CONTENT & APPS:
Please take your time checking out the brand new programme, event features and Mayo Okunola, General Manager, GOtv & DStv Mobile
networking opportunities. We look forward to seeing you in Lagos this September! Ikechukwu Ofuani, Project Manager, Nickelodeon Activations
MTV Networks Africa
Eric Idiahi, CEO, Spinlet
Sam Onyemelukwe, Head of Anglophone Africa, TRACE TV
Bosun Tijani, Co-Founder & CEO, Co-Creation Hub
Ajibola Aiyedogbon, Developer, My Cash, Nigeria
Emmanuel Oluwatosin, App Developer Champion, Mobile Monday Nigeria
Tayo Oviosu, Chief Executive & Founder, Paga
Emily Martyr REGULATOR:
Conference Manager, Com World Series Dr. Eugene Ikemefuna Juwah, EVC/CEO
Join me on twitter @emilymartyrcom NEW Nigerian Communications Commission (NCC)
FOR DEVICE MANUFACTURERS:
2012 Nicholas Okoye, CEO, Anabel Group
WHATS NEW FOR 2012? BANKS:
Blessing Nnachi, Head, IT Architecture & Strategy, Wemabank
• Bringing more of the Nigerian digital • Proactive social networking Adesina Ayegbusi, Group Head, Business Support Group, Guaranty Trust Bank
ecosystem to you – no other event will welcome opportunities – network with the Ugonna Onuoha, Head CIO Office, Diamond Bank
more stakeholders from across the Nigerian industry before, throughout & after
digital community, including; senior operator the conference through Facebook, BIG BRANDS:
representatives, influential content providers, YouTube, Twitter, Linkedin and David Okeme, Marketing Director, Unilever
Segun Ogunsanya, Managing Director & CEO, Coca-Cola (Nigerian
successful OTT players, innovative app developers, more... Bottling Company)
popular social media gurus, mobile marketing &
advertising enthusiasts, and more... • Flexible and creative sponsorship ASSOCIATIONS:
packages – to reflect the diverse Elo Umeh, Co-Chair, Mobile Marketing Association West Africa
• More dedicated focus sessions – to ensure that needs of the Nigerian market. & Managing Director, Twinpine
you have access to all the content you need, Choose your speciality to align Dayo Elegbe, Co-Chair, Mobile Marketing Association West Africa
don’t miss the Mobile Marketing & Advertising with the high level conference & Managing Director, Sponge West Africa
Mayowa Owolabi, Co-Founder, Mobile Monday Nigeria
focus session bringing big brands to the mobile discussions: Innovative New
discussion (in partnership with the Mobile Marketing Services, Broadband, Green ANALYSTS:
Association West Africa), or the APPGIG – a first of Telecoms, Critical Services, Enterprise Thecla Mbongue, Senior Analyst, Informa Telecoms & Media
its kind, a dedicated platform for App developers ICT, Mobile Marketing & Advertising,
HEALTHCARE:
to meet, share and learn (in partnership with the Content & Apps, Customer Value
Dr. Terna Nomhwange, National Consultant
Co-Creation Hub and Mobile Monday Nigeria). Management or Mobile Payments. World Health Organization, Nigeria
FREE TO REGIONAL OPERATORS & REGULATORS
REGISTER TODAY: WWW.COMWORLDSERIES.COM/NIGERIA

3. MOBILE BROADBAND TECHNOLOGY
FOLLOW US
@ALLABOUTCOM
MIGRATION IN NIGERIA
As LTE networks sporadically appear in Africa, Nigerian
deployments have been held by delays in digital
migration, spectrum allocation and auctions as well
as devices availability. At the same time, the lack of
harmonisation in terms of spectrum used for LTE across
the globe could make compatible devices relatively
expensive for the early Nigerian adopters.
As of mid-2012, Nigerian LTE deployment plans have
translated into marketing buzz. Globacom created
the first buzz in 2011 and CDMA operator Zodafone
followed in 2012. Like for WiMAX, the hype is much
fuelled by infrastructure suppliers who put forward
benefits such as advanced mobile broadband capabilities
ALL NEW AGENDA and the introduction of new rich multimedia services.
Chinese vendor Huawei has been involved with both
DAY 1: 26 SEPTEMBER 2012 Globacom and Zodafone announcements. Having
pioneered African first LTE launches in Angola and
Opening Keynote: Visions for the Evolving Ecosystem & Innovative Namibia, the vendor would of course be keen on launching
New Services for Nigeria Nigeria’s first LTE network.
• Transforming the Telco - OTT Player Strategy Focus - Innovating in the Evolving
Ecosystem to Remain Relevant Nigeria mobile broadband forecast by technology
80
Broadband for the Masses: Laying the Ground Work for Future Demand 70 HSPA
• Regulatory Address – Engaging Customers - Impact of Submarine Cables - Future 1xEV-DO
60
Broadband & LTE Strategies
50 LTE
Millions
40
Green Telecoms & Cost Efficiency Strategies
30
• Critical Services - Low ARPU Segments - Meeting Demand for Power & Green Energy
20
10
Harnessing New Technologies & Services for Enterprise Customers
0
• New Technologies & Services - The Potential for Cloud in Nigeria - Enterprises Apps 2012 2013 2014 2015 2016 2017
Informa Telecoms & Media forecasts LTE subscriptions
Mobile Marketing & Advertising In partnership with the Mobile Marketing Association at less than 150,000 by end-2013 in Nigeria. The data
Reaching Customers Effectively via Mobile – Monetising Services with Mobile Advertising demand is still very high but limited initial LTE coverage
and devices availability will maintain HSPA dominant
position in the Nigerian mobile broadband landscape.
DAY 2: 27 SEPTEMBER 2012
The number of mobile broadband subscriptions is
Keynote: Beyond Services – Meeting the Demand for Content & Apps expected to rise from 7 million in 2012 to 77 million
• Monetising Content & Apps – Content over Mobile & IPTV - Meeting Demand for by 2017, when over 62% of the service will be provided
Hot Content - Impact of the App Store on Operators – Co-Creation Hub Session: over HSPA networks. EV-DO and LTE subscriptions will
App Case Studies - Leveraging Social Media respectively represent 23% and 15% of the mobile
broadband users. In comparison, LTE will make less than
SPONSORED BY:
10% of mobile broadband usage across Africa by 2017.
Customer Value Management NEW FOR 2012
• Reducing Churn & Securing Source: Informa Telecoms & Media
Customer Loyalty – How will Free for all
Service Providers Maintain independent
Customer Service Standards?
5
App Developers REASONS WHY ATTENDING
Learn about successful apps
in Nigeria
NIGERIA COM IS SUCH A LUCRATIVE
Mobile Payments: Preparing
for the ‘’Cashless Society’’ • RIM BlackBerry 10 Mini Jam Session
INVESTMENT FOR YOUR BUSINESS
• Case Study: Implementing • Developer Workshop 1. Nigeria Com, the largest dedicated digital event in
Cashless Services - Future of • Dev Chat: Creating, Distributing and the region – gathers all the Nigerian leaders.
Mobile Financial Services – Monetising Apps 2. Hear from 40+ speakers including 18+ operators
Challenges Facing Providers In association with: MoMo Nigeria & 10+ media & alternative players – for 2 days of
sessions and interactive panels.
3. Unrivalled networking with 900 digital elites from the
biggest names in the digital industry – an unparalleled
WHO SHOULD ATTEND? pool of valuable connections to grow your business.
Anyone operating in or looking to enter the Nigerian digital market 4. Meet the whole Nigerian digital ecosystem – share
• Mobile Operators • Regulators and Government Bodies ideas and secure partnerships with mobile and fixed-
• Fixed-line Operators • Content Providers line operators, Internet Service Providers, regulators,
• OTT Service Providers investors, telecoms solution vendors and content
• WiMAX Operators
• Social Media Professionals providers as before with new additions from OTT players,
• Internet Service Providers innovative app developers, popular social media gurus,
• Digital media brands
• Satellite Operators • Consultants mobile marketing & advertising enthusiasts, and more...
• International and Wholesale Carriers • Investors 5. 40+ stand exhibition – be the first to touch and test
• Telecoms Solutions and Application Providers • App Devopers the latest technologies and solutions to revolutionise
your operations in Nigeria.
EARLY BIRD DISCOUNTS APPLY TO NON-OPERATOR COMPANIES
VISITWWW.COMWORLDSERIES.COM/NIGERIA

4. “IT GAVE AN INFORMATIVE AND PASSIONATE INSIGHT INTO
BURNING ISSUES THAT REQUIRES THE URGENT ATTENTION
OF ALL STAKEHOLDERS IN ORDER TO ACTUALIZE THE
MILLENNIUM DEVELOPMENT GOALS FOR NIGERIA.”
Charles Nnaji, National Head, Data Services, Zoom Mobile
FOLLOW US
AGENDA DAY 1 : 26 SEPTEMBER 2012 @ALLABOUTCOM
Keynote: Visions for the Evolving Ecosystem & Innovative New Services for Nigeria
9.00 Informa Welcome 9.45 OTT Player Strategy Focus: Work With Us or Against Us? – What Will the
Role of the Telco Be?
9.05 Chair’s Introductory Address • Examining the role of an OTT player: partner or disruptive player?
Nicholas Jotischky, Principal Analyst, Informa Telecoms & Media • How is OTT Innovation affecting the market and is it resulting in an increase in revenues?
• Partnership or co-opetition? How is the future shaping up for OTT players and
9.10 Informa Market Overview: Market Growth & Important Trends operators in Nigeria?
• Understanding what’s needed to improve access to communications in Nigeria: OTT Taiwo Kola-Ogunlade, Communications and Public Affairs Manager - Anglophone West
bandwidth, devices, business models Africa, Google
• Developing new partnerships to deliver attractive and profitable services to
consumers 10.05 Interactive Expert Roundtable: Innovating in the Evolving Ecosystem to
• The role of OTT players in the new digital ecosystem Remain Relevant
• How are non-traditional players disrupting or changing the market?
ANALYST Thecla Mbongue, Senior Analyst, Informa Telecoms & Media • What opportunities & challenges are smart-phones presenting for service providers?
• Customer focus: how can markets be segmented and targeted in a meaningful way
9.25 Operator Opening Keynote: Transforming the Telco in the Face of with new services?
New Competition OPERATOR Steven Evans, CEO, Etisalat Nigeria
OPERATOR Deepak Srivastava, Chief Operating Officer, Airtel Nigeria
• Etisalat’s progress in the past year DEVICES Nicholas Okoye, CEO, Anabel Group
• Focus on successful data services and quality broadband access OTT Taiwo Kola-Ogunlade, Communications and Public Affairs Manager - Anglophone West
• What’s next? How will Etisalat need to transform its business to remain Africa, Google
competitive? OPERATOR Sailesh Iyer, CEO, Visafone
Steven Evans, CEO, Etisalat Nigeria
OPERATOR
10.45 Refreshments & Exhibition Visit – Plus, Speed Networking Session
Broadband for the Masses: Harnessing New Technologies & Services for
Laying the Ground Work for Future Demand Enterprise Customers
11.45 Keynote Regulatory Address: Paving the Way for Data Services Growth 15.00 Which New Technologies & Services will address the Enterprise Market?
• An official welcome fromNigeria’s head of regulation, and an update on regulatory • A new challenge: which technologies are addressing the increasing expectations of the
developments and future requirements enterprise customer?
REGULATOR Dr. Eugene Ikemefuna Juwah, EVC/CEO, Nigerian Communications Commission (NCC) • A new toolset: The services that can empower Nigerian enterprises
• What will be the next ‘big thing’ for service provisioning in the enterprise space?
12.05 Is Increasing Connectivity for Nigerians Forcing Operators to think OPERATOR Parag Sen, Chief Marketing Officer & Enterprise Business Head, Visafone
Differently About How to Engage with Customers?
• How increasing connectivity into Africa is enabling consistency, simplicity, and 15.20 Case Study: MTN Nigeria’s Launch of Enterprise Apps
predictability of services • A case study about the recently launched MTN Enterprise App selection
• Is connectivity is enough to deliver this? Or is mismanaged connectivity and mobility OPERATOR Olutayo Egunjobi, Senior Manager, Corporate Segment: Enterprise Marketing,
provisioning a disaster waiting to happen? MTN Nigeria
• How this is forcing operators to think differently about customer engagement : basic
services are no longer enough.
15.40 Insight Panel: Unmasking the Relevance of Cloud Computing for the
OPERATOR Ross Thomasson, Regional Director, Africa, Vodafone Global Enterprise
Nigerian ICT Landscape
• How will cloud computing transform Nigerian businesses?
12.25 Understanding the Impact of Submarine Cables on Delivering Reliable • Are telco service providers well placed to monetise Cloud & what should their cloud
and High-speed Connectivity for All offering be?
• Connecting Nigeria: Examining the developments in submarine cables landing in West • Leveraging trust: what is the importance of SLAs in becoming a Cloud provider?
& Central Africa OPERATOR Rajiv Sehgal, Enterprise SMB Business Head, Airtel Nigeria
• Understanding the role of fibre in improving connectivity in Nigeria
Parag Sen, Chief Marketing Officer & Enterprise Business Head, Visafone
• What more is needed in order to improve access?
OPERATOR
Jabulani Dhilwayo, Market Development Manager, Corning
OPERATOR Suru Avoseh, Executive, Commercial, Multi-Links Telkom
13.05 Lunch & Networking Break 16.10 Refreshments & Exhibition Visit
Mobile Marketing & Advertising
Green Telecoms & Cost Efficiency Strategies In partnership with the Mobile Marketing Association (MMA) West Africa
Chair: Sadiq Malik, Consultant, Informa Telecoms & Media Chair: Elo Umeh, Co-Chair, Mobile Marketing Association West Africa
& Managing Director, Twinpine
14.05 Interactive Panel Discussion: Enabling Access to ICT & Critical Services 16.40 Using Mobile to Build Relationships with Low-Income Consumers in
for Rural/Low ARPU Segments Nigeria
• What opportunity remains in underserved/ low-ARPU segments of Nigeria’s market? How to romance the lower-income consumer into a relationship with your brand;
• Which challenges are facing service provision to rural areas in terms of power? running mobile marketing competitions properly, integrating into traditional media
• How are other verticals managing challenges when working with rural segments? : such as TV, radio and print, using celebrity marketing effectively.
Healthcare, utilities, government, etc. ASSOCIATION Dayo Elegbe, Co-Chair, Mobile Marketing Association West Africa, & Managing Director,
OPERATOR Deepak Srivastava, Chief Operating Officer, Airtel Nigeria Sponge West Africa
OPERATOR Adefemi Ojo, Head, Network Operations, Starcomms
NGO Dr. Terna Nomhwange, National Consultant, World Health Organization, Nigeria 17.00 Reaching Africa Consumers through Mobile
OPERATOR Alex Matthew, Manager, Fixed Assets Finance Division, Etisalat The mobile landscape has changed dramatically in the last few years and brands need
to adapt to new channels. Industry veteran Rick Joubert explores the changes and how
global and African brands are rising to the challenge and opportunity offered by mobile.
14.40 Operator Case Study: Energy Cost Reduction in GSM Base Stations in Nigeria
• How to choose which solution is best for Nigerian operators David Okeme, Marketing Director, Unilever, Nigeria
• Saving at each base station: the most cost effective green energy power solution in Nigeria
• Understanding the challenge of non availability of steady power supply 17.20 The Mobile Life of Africans
OPERATOR Osaheni Evbuomwan, Field Service Manager, Globacom Nigeria Understanding consumer attitudes and usage of mobile marketing is essential for
marketers and agencies. This session reveals the views of African consumers and
shares some insight on how they are engaging through the channel.
“THIS EVENT CREATES AN EXCELLENT ATMOSPHERE FOR TELECOMS Segun Ogunsanya, Managing Director & CEO, Coca-Cola (Nigerian Bottling Company)
PROFESSIONALS TO NETWORK AND LEARN FROM EACH OTHER.” 17.40 Chair’s Summary & Close of Day 1
Bidemi Lapido, Head High Value Segment, Etisalat Nigeria Networking Drinks and Entertainment
FOR PROGRAMME ENQUIRIES: EMILY MARTYR, CONFERENCE MANAGER
EMILY.MARTYR@INFORMA.COM, TEL: +44 (20) 701 75610, @EMILYMARTYRCOM

5. “GREAT INSIGHT TO THE CURRENT AND
FUTURE OF TELECOMS IN NIGERIA.”
Olubiyi Ismail, CEO, Geoidtel Nigeria
AGENDA DAY 2 : 27 SEPTEMBER 2012
Keynote: Beyond Services – Meeting the Demand for Content & Apps
8.15 Registration • The Spinlet offering and how it meets the needs of the modern music lover
• Working in partnership with artists to drive content, monetisation and democratisation
9.30 Chair’s Welcome to Day 2 CONTENT Eric Idiahi, CEO, Spinlet
Mayowa Owolabi, Co-Founder, Mobile Monday Nigeria
10.35 Interactive Panel: Leveraging Quality Content in Digital Format &
9.35 Operator Case Study: The New Wave – Monetising Consumer Interest in Meeting Demand for Videos
Content & Apps • Which are the digital content success stories in Nigeria?
• How operators can take the lead in the digital services age • How can a quality user experience be assured with such high data consumption necessary?
• Ensuring ‘home-grown’ talent and content for apps development • Which business model will ensure a win-win between content owners and network
• Why operators are the best billing partner operators?
OPERATOR Senior Representative, MTN Nigeria CONTENT Sam Onyemelukwe, Head of Anglophone Africa, TRACE TV
CONTENT Eric Idiahi, CEO, Spinlet
9.55 Free of Charge or Free to Charge? Business Models for Driving Revenue CONTENT Mayo Okunola, General Manager, GOtv & DStv Mobile
with Content over IP and Mobile TV
• Examining the Pay TV business model as it stands in Nigeria
OPERATOR Victor Bannerman-Chedid, Head, Value Added Services, Marketing, Airtel Nigeria
• How distributors of TV over mobile and IP are being affected by the emergence of
OTT players 11.10 Refreshments & Exhibition Visit – Plus, Speed Networking Session
• What’s the alternative to Pay TV? And can providers really look to business models
offering free content?
CONTENT Sam Onyemelukwe, Head of Anglophone Africa, TRACE TV
10.15 Spinlet – Africa’s Answer to Spotify: The Opportunity & Challenges
Faced when Enabling Access to Hot Content
• Heralding the evolution of African music: how the music and mobile industries are colliding
12.10 The App Store Story: What Impact Is the operators with regards to social media? Is it just 13.10 Co-Creation Hub Hang Out: Winning Apps
App Store Having on Operators? customer care? Start-Up Case Studies - Keeping an Eye on
• Who is best placed to own the customer and the • How can social media brands work with operators to Entrepreneurial Innovation
App store, and will device manufacturers compete deliver attractive services to consumers? This special interactive session will be co-ordinated
with operators in the app store space? • How can revenues be generated from social media by the Co-Creation Hub – Nigeria’s local incubator
• What part are handset manufacturers playing in services? and VC for all types of home-grown Nigerian digital
driving content consumption? • Predicting the social media future: which players technologists and innovators. The audience will
• How can a quality experience of mobile content be will survive the social media boom? benefit from a brief insight into several start-ups &
delivered to users in Africa? OPERATOR Samson Isa, Head of Value Added Services, Globacom success stories, and then will vote for their favourite!
OPERATOR Samson Isa, Head of Value Added Services, Globacom Bosun Tijani, Co-Founder & CEO, Co-Creation Hub
SOCIAL
MEDIA Vytautas Paukstys, Co-Founder & CEO, Eskimi APPS
Ikechukwu Ofuani, Project Manager, Nickelodeon Nigeria with a series of Successful App Developers
12.30 Interactive Think-Tank: Leveraging Social
CONTENT
Media to Engage Mobile Broadband Users Activations, MTV Networks Africa
• What are current strategies being implemented by OTT Peter Lockhart, Business Development, 2go, South Africa 13.30 Lunch & Networking Break
Learn about successful apps
Customer Value Management APPGIG in Nigeria - a unique chance
Chair: Thecla Mbongue, Senior Analyst, Informa Telecoms & Media Free for all independent App Developers to find your place in the bright
Register at www.comworldseries.com/nigeria future of app development.
14.30 Operator Strategies for Reducing Churn and Securing Customer Loyalty
About APPGIG Nigeria: SPONSORED BY:
in the Age of Mobile Number Portability
OPERATOR Yetunde Ogeroju, Manager, Churn Management & Retention, Etisalat Nigeria
What’s in store for Nigerian Developers?
Nigeria is the perfect market for Apps, especially considering the active user base and
14.55 How will Service Providers Maintain Customer Service within the growth rates exceed those from the western markets. For developers, creative strategies are
Context of Changing Customer-Provider Relationships? king in order to attract new consumers – plus, innovative business models will be a must to
OPERATOR Ajay Bakshi, Director for Customer Service, Airtel ensure a viable regional ecosystem, and in order to monetise the significant momentum in the
app market.
15.20 Refreshments & Exhibition Visit Overall, by enhancing discovery, improving user experience, dropping price barriers, and
increasing developer revenue share, the apps ecosystem can really take off...
13.00 MC’s Opening Intro:
Preparing for the ‘’Cashless Society’’ APPS Bosun Tijani, Co-Founder & CEO, Co-Creation Hub Nigeria
13.10 RIM BlackBerry 10 Mini Jam Session
16.20 Eskimi Case Study: Successfully Implementing ‘Cashless’ Services for Nigeria Michael Weitzel, Senior Application Development Consultant, RIM
SOCIAL Vytautas Paukstys, Co-Founder & CEO, Eskimi
MEDIA
14.40 Developer Workshop – Location Based Functionality for Social Apps
16.40 Paga Case Study: Succeeding with Mobile Payments & Understanding • Fusing your apps with social: leverage the social networking world
• Technical challenges facing app developers in a world of limited connectivity
the Future for Mobile Financial Services in Nigeria • Camera functionality, LBS and tagging for Apps
APPS Tayo Oviosu, Chief Executive & Founder, Paga APPS Ajibola Aiyedogbon, Developer, My Cash, Nigeria
17.00 Interactive Value Chain Panel: Addressing the Opportunities & 15.30 Caffeine fix, Snacks + Exhibition Visit
Challenges of the ‘Cashless Policy’
• How will companies adapt to the new world of mobile financial services?
16.30 Nigeria Dev Chat: Creating, Distributing and Monetising Apps
• Who owns the customer and the point of sale in this new cashless society?
• What makes for a successful app in Nigeria?
• Is ease of use and customer education sufficient to ensure success of new services?
• What are the major challenges of creating, distribution and monetising apps for the
Nigerian market?
BANKS Blessing Nnachi, Head, IT Architecture & Strategy, Wemabank • What does the future hold for apps development in Africa?
OPERATOR Kierin Ombu, Channel Manager, Mobile Money, Sales & Distribution, MTN Nigeria APPS Ajibola Aiyedogbon, Developer, My Cash, Nigeria
BANKS Sina Ayegbusi, Group Head, Business Support Group, Guaranty Trust Bank OTT PLAYERS Peter Lockhart, Business Development, 2go, South Africa
APPS Tayo Oviosu, Chief Executive & Founder, Paga APPS Emmanuel Oluwatosin, App Developer Champion, Mobile Monday Nigeria
BANKS Ugonna Onuoha, Head, CIO Office, Diamond Bank
17.30 Q&A Session: Get your queries to the experts
17.40 Chair’s Summary and Close of Conference – Until the Next Com Event in Africa! 17.40 End of Session; until the next Africa AppGig!
17.40 Close of Event – Until the Next Com Event in Africa!
DOWNLOAD THE LATEST AGENDA ONLINE: VISIT WWW.COMWORLDSERIES.COM/NIGERIA

6. 3RD ANNUAL
26-27 SEPTEMBER 2012
EKO HOTEL & SUITE, VICTORIA
ISLAND, LAGOS, NIGERIA
MEET ALL THE C-LEVEL DECISION MAKERS
FROM THE REGION IN ONE ROOM
C-level Director/Head/Senior Management...............................40%
Sales & Marketing...................................................................................20%
Technical Engineer.................................................................................17%
Analyst/Consultant...................................................................................5%
Product/Project Management.............................................................3%
Business Development...........................................................................2%
Other.............................................................................................................13%
7
REASONS SPONSORING OR
EXHIBITING AT THIS EVENT WILL GIVE
YOU AN EXCELLENT ROI: CONFERENCE ROOM 8
1. Position your company as a market leader – reap the R
benefits by positioning your company as a champion of
Nigeria 5
2. Meet all your key operator clients – Aleksandra
Mikula, Head of VIP Relations, continuously builds
relationships with all your key operator clients across 4
Nigeria. No other event can deliver you the exact target R
audience you want to meet. 3
3. Be associated with Nigeria’s leading digital event – 2
you’ll benefit from exposure to 900 attendees at the
Nigeria Com conference and exhibition.
4. Network with the industry’s most influential people –
meet and greet 900 of Nigeria’s most senior-level Telco,
Media & ICT decision makers.
27
5. Stand out from your competitors – You’ll command
more attention by promoting your branding throughout
25
the ceremony. R
6. Extract even more value from our participation
this year by becoming our Programme Partner
Sponsor a conference session aligned with your product
and specialism. Raise your profile and deliver your key
message within the conference programme.
7. Capitalise on established networking platforms
The Com World Series events have a 19 year history
of delivering you the contacts you need to grow your
business. SPEED
NETWORKING
AREA S SOLD R RESERVED
CONTACT US TODAY TO
SPONSOR OR EXHIBIT EVENT SPONSOR:
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Email: corrie.thompson@informa.com yields, supported by an unparalleled, proprietary manufacturing process designed to produce the highest
quality products. Corning fibers are recognized in the industry for their excellence and innovation. Learn more
at www.corning.com/opticalfiber
Official Online News Service Official Pan-African Media Supporting Associations Platinum Media Media Partners
Partners Partners
Official Newswire Partner
neolectum
VIEW THE LATEST SPONSORS & EXHIBITORS ONLINE: VISIT WWW.COMWORLDSERIES.COM/NIGERIA

7. VIP CAMPAIGN
THE CAREERS IN AFRICA OUR FACE-TO-FACE OPERATOR
RECRUITMENT SUMMIT CLIENTS INTRODUCTIONS:
A London-based international recruitment INCLUDE: Our dedicated Head of VIP Relations builds
relationships - via road-trips, meetings and
consultancy specialising in the emerging markets.
We connect high calibre talent with leading attending major telecoms events - with all
Telecoms and ICT companies across Nigeria. the CxOs from the companies vital to your
business. Aleksandra works with you to create
The Careers in Africa Recruitment Summit is a bespoke wish-list of who you want to meet
a unique platform for professionals from the at the event. Then she uses our extensive
Telecoms and ICT field to network and interview database of personal contacts to ensure the
with senior executives from the region’s leading key people who you want to meet attend the
companies. event and are disposed to meeting sponsors
in exclusive one-to-one introductions on-site.
Recruit the best talent and expose your brand
as an Employer of Choice in the most dynamic MEET ALEKSANDRA
market in the world. For more information,
please visit www.careersinafrica.com MIKULA
Aleksandra manages our
successful VIP programme
which ensures we attract the highest
calibre of delegate to our events by
“IT WAS A GREAT EVENT TO MEET offering them a superior event experience
and value proposition. The premium
R WITH THE MANY VENDORS IN A package we offer includes airport welcome
15 SINGLE VENUE.” services, separate entries on site, VIP
Yen Choi, Group Executive Vice President
lounges, goodie bags, TV interviews and
more. Alex also personally invites each VIP
14 Netcom Africa Limited
with a hand-written invitation.
This VIP proposition ensures your
R target audience is at the event.
12 G6
READ THE REVIEW...
G5
19 G4 “Introductions organised by
Aleksandra Mikula opened the doors
17
R to the African market for us (SSD)”
Sabik Khan, CEO, SSD
18
Aleksandra Mikula
Head of VIP Relations
G2 T: +971 (0) 4 4072776
Email: aleksandra.mikula@informa.com
VIP LOUNGE
A special area for our C-Level operator
“NIGERIA COM attendees to network away from
IS A GREAT OPPORTUNITY the buzz of the show floor. PLUS, an
exclusive room for private scheduled
TO SHOWCASE THE VARIOUS 1:1 meetings organised by The VIP
TECHNOLOGIES AND SERVICE OFFERINGS Campaign Team. Branding opportunities
IN AFRICA AND GLOBALLY” exist so you can target your message at
Saylesh Iyer, CEO, Visafone this decision-making audience.
JOIN OUR ONLINE COMMUNITIES FOR NEW FOR 2012 ONE-TO-ONE SPEED NETWORKING
YEAR-ROUND NETWORKING
A guaranteed chance to pitch your most successful solutions
to a CxO operator delegate. Meet With 20 Senior Operator
Decision Makers in 20 Minutes
Nigeria Com Telecoms Group & Com World Series Blog Follow the debate using @
Event at www.linkedin.com www.comworldseries. allaboutcom #NigeriaCom All exhibitors & sponsors have the option to book a table – as
blogspot.com a free of charge value-add and have a series of one-minute
audiences with a VIP operator delegate. Swap business cards
and elevator pitch your most promising products and services. If
there is mutual interest you have the ideal platform from which to
Join us at www.youtube.com/user/ follow up later. These sessions take place during the late morning
AllAboutCom comworldseries coffee breaks on both days of the event.
MEET THE REGION’S LEADING OPERATORS & REGULATORS: LEADING SOLUTIONS AND
TECHNOLOGY PROVIDERS SHOWCASED
Airtel Africa • Alink Telecom Benin • Comium Data Nigeria Ltd • THEIR SOLUTIONS IN THE EXHIBITION
DCC Satellite & Networks • Direct On PC • DiscoveryTel Africa,
Nigeria • EMTS Etisalat, Nigeria • Glo / Globacom, Nigeria • Allot Communications • Aviat Networks • Comtech • Corning
Glomobile Benin • Intercellular Nigeria Plc • IPNX Nigeria Ltd • Cable Systems • Dialogic • Divinetwork • EDCH • Gilat
Ministry Of Environment, Nigeria • Mobitel, Nigeria • MTN Business
• MTN, Nigeria • Multi-Links Telecommunications, Nigeria • Nigerian Satellite Networks • Intertel • JDSU • Morvest Business
Communications Commission • Starcomms, Nigeria • Suburban Group • Openet • PCCW Global • Premium Ideas Nigeria •
Telecom, Nigeria • Visafone Communications, Nigeria • Zoom Premium Ideas South Africa • Saf Tehnika • SES • Sintel
CONTACT CORRIE THOMPSON TO SPONSOR OR EXHIBIT: CORRIE.THOMPSON@INFORMA.COM

8. 3RD ANNUAL WWW.COMWORLDSERIES.COM/NIGERIA
PLEASE
FREE
TO REGIONAL *SEND
QUOTE EVENT OPERATORS & YOUR TEAM
CODE: REGULATORS 3 DELEGATES FOR
I4S6K APPLY NOW PRICE OF 2!
*LIMITED SPACES
26-27 SEPTEMBER 2012 AVAILABLE
EKO HOTEL & SUITE, VICTORIA
ISLAND, LAGOS, NIGERIA
MORE EVENT INFORMATION: AllAboutCom Nigeria Com AllAboutCom ComWorldSeries
WEBSITE BOOKINGS: WWW.COMWORLDSERIES.COM/NIGERIA QUOTE YOUR VIP CODE:
PRICES TO ATTEND CONGRESS & EXHIBITION UP TO 12 SEPTEMBER 2012 FROM 13 SEPTEMBER 2012
REGIONAL* OPERATORS AND REGULATORS** FREE US$199
*Regional = Benin, Burkina Faso, Cameroon, Cape Verde, Central African Republic, Chad, Congo (Brazzaville), Cote
d’Ivoire, DR Congo, Equatorial Guinea, Gabon, Gambia, Ghana, Guinea, Guinea, Bissau, Liberia, Mali, Mauritania, UP TO 22 AUGUST 2012 FROM 23 AUGUST 2012
Niger, Nigeria, Sao Tome & Principe, Senegal, Sierra Leone, Togo
AFRICAN NON-OPERATOR COMPANIES US$999 US$1299
INTERNATIONAL OPERATORS AND REGULATORS** US$999 US$1299
INTERNATIONAL NON-OPERATOR COMPANIES US$1999 US$2299
REGISTER TO ATTEND THE APPGIG FREE FREE
FREE FOR ALL INDEPENDENT APP DEVELOPERS (coders, developers & software engineers)
**To check if you qualify for the free Operator / Service Producer pass please consult the Terms and Conditions
Nigeria Com website: Free Places: The Nigeria Com Conference is FREE to all Regional Operators & Regulators as listed in the pricing options on this page.
www.comworldseries.com/nigeria (conditions apply). Free attendance ONLY applies until 12 September 2012. To apply for your place, please visit www.comworldseries.com/
Email bookings. Operators / Regulators: Aleksandra.Mikula@informa.com nigeria to see if your company qualifies.
Other: itmevents@informa.com Multiple booking: Discounts will only be valid for delegates from the same company when booked as a group at the same time. All fees
Telephone enquiries: +44 (0) 207 017 5506. include lunch, refreshments and conference documentation.
Payment Information: Payment should be made by cheque. Cheques should be made payable to Informa UK Ltd. Payment must be received
NO VAT WILL BE CHARGED BY INFORMA TELECOMS & MEDIAs by 12/09/2012 in order to secure your place. Please quote the delegate name and the event code I4S6K as a reference on all transactions.
Cancellations: If you should cancel a conference registration before 12/09/2012 you will receive a refund less a cancellation charge of $200
Venue: *Multiple booking discounts will only be valid for for all African Non-Operator Companies, International Operators And Regulators, International Non-Operator Companies bookings. We regret
Eko Hotel & Suite, delegates from the same company when booked that no refunds can be made for cancellations received after this date. We welcome substitute delegates at any time. It may be necessary for
Victoria Island, as a group at the same time. All fees include lunch, reasons beyond the control of the organisers to alter the content and the timing of the programme or the identity of the speakers.
Lagos, Nigeria Data Protection: The personal information shown, and/or provided by you will be held on a database and shared with companies in
refreshments and conference documentation
the Informa Group. It may be used to keep you, or any additional names provided by you up to date with developments in your industry.
Tel: +234 1262 4600 Accommodation: Delegates can take advantage of
MiniEmail: ajose@ekohotels.com /
MBA A5[NigeriaCom] Ad_Mini MBA [NigeriaCom]A5 07/06/2012
reduced rate accommodation by contacting the hotel 19:07 Page 1
Sometimes your details may be obtained from or made available to external companies for marketing purposes. If you do not wish your
details to be used for this purpose, please write to: The Database Manager, Informa UK Ltd, 29 Bressenden Place, London SW1E 5DR, UK.
reservation@ekohotels.com directly quoting “Nigeria Com 2012”. Tel: +44 (0)20 7017 4555 or Email: Database@informa.com
15-19 October 2012 Amsterdam
Research & analysis provided by
Alongside
12-16 November 2012 Cape Town Alongside
In partnership with
2-6 December 2012 Dubai Alongside
10-14 December 2012 London
Telecoms Mini MBA delegates attending courses running alongside events
gain FREE ENTRY to the event exhibition COURSE RATING
TELECOMS
98% of delegates rated the course as
good or excellent
Developing and aligning competencies
MINI MBA
A University Accredited Telecoms Management Training Programme
for organisational success
COMPREHENSIVE • MOTIVATING • ENGAGING
www.telecomsacademy.com
The Telecoms Mini MBA programme Our Competency Development Journal enables you to Peace of mind in choosing the Telecoms Mini MBA from the
is highly participative, focusing on apply your learning specifically to your own business Informa Telecoms Academy
real business, technology and context and to develop a solid foundation in the five key
industry issues. It is designed to give competency areas of: • Informa Telecoms and Media is THE leading provider of industry
you a critical understanding of the key intelligence and market data to the Telecoms industry – researched
1 Strategy/Business 3 Finance by 100+ analysts globally with full-time analysts on every continent
competency areas required for success Environment 4 Leadership
within the telecommunications industry – • Fully accredited by University of Derby Corporate – gain
2 Technology 5 Marketing/Customer Focus
enabling you to make more informed recognised University credit points, with the option to
and commercially viable strategic The programme is made up of modules from the five main upgrade to a Postgraduate Certificate with further study Ear
ly B
decisions. The business simulation is the competency areas, as well as the unique comprehensive • Impressive Alumni – 4000 top industry professionals Group and ird
vehicle through which we maximise the business simulation. D
from around the world and from the different telecom ava isco
competency development and ensure ilab unt
sectors have benefited from the Mini MBA for the last le s
ideas on strategic implementation can “The best case study I’ve worked on.” six years, including many CEOs, CFOs, CMOs and CTOs
be tested and appraised. MM, ORACLE
For more information on the Telecoms Mini MBA please contact us: Please quote reference: NigCom12
Tel: +44 (0)20 7017 4144 Email: training@telecomsacademy.com Visit: www.telecomsacademy.com/minimba