IBM Pulse 2012 presentation

1. 1340
The New Workplace:
Unleashing the Power of
Enterprise Mobility
Chris Pepin
IBM Mobile Offering Manager and Evangelist
© 2012 IBM Corporation

2. 80% of the current global
population will have a mobile
device by 2016
Source: IBM “Five in Five", December 2011
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3. 90% of companies will support
corporate applications on
personal mobile devices by
2014
Source: Gartner Top Predictions for IT Organizations November, 2011
2011
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4. Promises
• Work anywhere, anytime
from any device
• Faster response time and
increased productivity
• Employee satisfaction
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5. Perils
• Support for multiple devices
• Security
• High costs
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6. Enablers of a smarter workplace
Mobile Social
Cloud
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7. Enterprise mobility: step-by-step
Establish corporate mobility policy
Deploy mobile device management
Enable corporate email
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8. Establish corporate mobility policy
• Is there a corporate policy for Bring Your Own Device? (i.e.
BYOD)
• Do I need employees to sign an agreement with terms and
conditions?
• What’s the policy for mobile expense reimbursement and
arrangements with mobile carriers?
• What are the corporate security and compliance
requirements and how are they enforced?
• What devices are supported?
• What applications are supported?
• How is end-user support provided?
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9. Deploy mobile device management
• Software that secures, monitors, manages and supports
mobile devices
• Over-the-air distribution of applications, data and
configuration settings
• Supports company-owned and employee-owned devices
• Addresses the limitations of Microsoft ActiveSync
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10. Mobile device management solutions
Source: Gartner Magic Quadrant for Mobile Device Management Software, April 2011
2011
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11. IBM Endpoint Manager for Mobile Devices
• Safeguard Enterprise Data: Selectively wipe enterprise data when devices
are lost or stolen and configure and enforce passcode policies, encryption,
VPN, and more.
• Flexible Management: Secure and manage employee- and corporate-owned
mobile devices using a combination of email-based and agent-based
management, while preserving the native device experience
• Maintain Compliance: Automatically identify non-compliant devices and take
action by denying email access or by issuing user notifications until corrective
actions are implemented
• Unified Infrastructure: Leverage a single infrastructure to manage and secure
all of your enterprise devices: smartphones, media tablets, desktops, laptops,
and servers
• Platforms
– PCs: Windows, Linux, Mac
– Mobile: Google Android, Apple iOS, Symbian, Windows Phone
Shipping March 16, 2012!
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12. Enable corporate email
• Email, contacts and calendar
• Lotus® Domino®, Microsoft® Exchange
– Lotus Traveler, Exchange ActiveSync, BlackBerry Enterprise
Server, Good for Enterprise
• Network connectivity
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13. Moving beyond email to
support applications
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14. Enterprise mobility: next steps
Application strategy
Develop applications
Deploy applications
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15. Application strategy
• Business to employee and business to consumer
• Collaboration and social media
• Business analytics
• Line of business applications
• Network and security considerations
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16. Develop applications
• Buy vs. build
• Mobile application architectures
– Native, web, hybrid, virtual
• Development tools
– Native SDK: Objective-C, Java
– Web: HTML5, JavaScript
– Mobile Enterprise Application Platform (MEAP)
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17. Mobile Enterprise Application Platform
solutions
Source: Gartner Magic Quadrant for Mobile Enterprise Application Platforms, April 2011
2011
Source: Gartner Magic Quadrant for Mobile Enterprise Application Platforms, April 2011
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18. IBM announces the intent to acquire
Worklight
• Worklight : a privately held company based in Tel Aviv and New
York that provides a leading open standards based mobile
application platform for smartphones and tablets letting you build
and iterate mobile apps quickly
• IBM and Worklight Together: With the combination of existing
portfolio capabilities in Mobile Device Management, Mobile Web
Application Development, Integration, Collaborative Tools and
Mobile strategy, planning, implementation, and hosting services,
with the acquisition of Worklight, IBM can now offer a complete
end-to-end solution to enterprises looking to capitalize on the
rapidly expanding mobile market.
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19. Deploy applications
• “Pushing” applications to devices
• Public application store
• Enterprise application store
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20. Approach
Business Objectives
End User Scenarios
Corporate Policy
Corporate Culture
Information
Technology
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21. Enterprise mobility at IBM
• Corporate policy allows the use of
personally-owned devices
• 100,000 employees with
smartphone and tablet access
• Apple iOS®, Google Android®
and RIM BlackBerry® are the
most popular mobile platforms
• Most employees pay a portion of
mobile expenses
• Self-service support via social
media and “wisdom of the
crowds”
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22. Summary
Establish corporate Application
mobility policy strategy
Deploy mobile Develop
device management applications
Enable corporate Deploy
email applications
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23. For more information
• Try IBM mobile solutions for yourself
– IBM Endpoint Manager for Mobile Devices
– Lotus Greenhouse
– Android Marketplace, Apple App Store, BlackBerry App World
• Engage your IBM sales representative
– Software
– Managed mobility services
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24. Links
• IBM Mobile Enterprise Services
– ibm.com/services/mobility
• FaceBook
– facebook.com/ibmmobility
• Slideshare
– slideshare.net/ibmmobility
• Twitter
– twitter.com/ibmmobility
• YouTube
– youtube.com/ibmmobility
• Blog
– ibm.com/connections/blogs/ibmmobility
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25. Thank you!
Chris Pepin
IBM Mobile Offering Manager and Evangelist
http://www.chrispepin.com
cpepin@us.ibm.com
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