Concise Overview For Creating A Website

1. As a digital
Project Manager
outline how you
would take a
client brief from
the sales team
and deliver the
final product to
the client. What
stages would you
go through in
the process?

2. • Sales Brief:
• A client requires a new website where
it can sell mobile phone software
applications.
• Clarify with the sales team and client
exactly what is required and ask the
client to sign off the agreed final
objectives.

3. • Agree with client the date for
website to go live.
• The budget and target date for
completion will set the constraints
on what is viable to be produced.
• The key to a successful project is in
the planning.

4. Planning the website
Discuss with web designers what is
viable for the website with the target
date and budget.
Schedule for any specialised
programming, development or website
design features that may be needed.
Confirm with the client the initial
website look (changes to the look may
be made later).
Confirm website checkout and payment
system.
Project production planning: Set targets,
tasks, budget allocation and time schedule.

5. • All processes and tasks prepared in
the planning phase are put into
action.
• A key task of the project manager is to
monitor the schedule of the
project(s). And make sure everything
is running as smoothly as possible.

6. • During the course of the project issues may
and probably will arise. Before the project
starts the project manager should list any
critical risks and the possible solutions to
these risks.
• E.g. An in house web designer may go off
sick for a week. A solution to this could be to
ask another in house web designer to cover
some of the work. Also the possibility of
working extra hours may be required and
even working at the weekend if the stand in
designer agrees to this.

7. • Developing a large contact network on
the website linkedIn can be highly
advantageous. It can provide backup
and trustworthy freelancers if required
and also a very large access to
information. Such as being able to ask
questions about website development
and resolving issues. Also it can bring in
further networking contacts and digital
solutions.

8. • As long as all goes well. All objectives will
be achieved. All processes will be closed
down and the project officially signed off.
The website will be made ready to go live at
the set date.
• The client may require continued support
for the website. This will be arranged at the
clients request or upon further discussion.

9. Monitoring of
Implementation / project. Change
Sales Brief control issues.
Production
Communications
Confirm and sign Testing and
between all parties
off objectives assurance
involved.
Planning Development Closure

10. Process Groups or Phases
Briefing /
Initiation
Planning
Implementation
Monitoring
Completion /
Closure