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New Media Tools for The Chapter Your Image, Our Business.
Agenda	 Web Site vs. Web Presence Know Your Image Kill Your Web Master Web Site Basics Social Media Communications Integration, Presence + Social + Communication
House Keeping Q&A Throughout Brilliant Arrogant Volunteer
Web Site vs. Web Presence Web Site (Year 2000) Your Web Home One Stop Shopping Web Presence (Year 2010) Information Channels All Roads Lead To Rome
Web Site
Web  Presence
Web  Presence  Each Channel is for a DIFFERENT audience Integrate your channels into your WEB SITE Have Chapter MEMBERS contribute to channels. Work to INCREASE visibility
Web  Presence Demo Web  Presence Demo
Know Your Image 99 Designs HARO KLOUT WeFollow FormSpring.me
Web  Presence Demo Image Demo
Kill Your Web Master In 2010 EVERY LCO should be updating your website and presence. If your web site takes longer than 60 seconds to enter blog text, MOVE PROVIDERS. If your web presence takes longer than 60 seconds to upload a picture gallery, MOVEPROVIDERS.
Web Site Basics Domain Ownership Go Daddy Your Choice Domain Hosting Word Press SquareSpace Your Choice
Web Site Basics Email-Why Google BPOS Hosting Company DO NOT have a email that is NOT tied to your website email.
Web Site Basics Collaboration - Why Google BPOS CMS DropBox
Web Site Basics Calendar - Why Google BPOS Events - Why Constant Contact Event Bright Voice- Why Google Voice Vonage
Web Site Basics CREATE A COMMUNICATION STRATEGDY TODAY Unified Social Email Voice Web Events Newsletters Collaboration
Web Site Basics Demo Web Site Basics Demo
Social Media Phase I Twitter Facebook LinkedIn SlideShare
Social Media Phase II YouTube Facebook Video Flickr
Social Media Phase III Vimeo Delicious Blog Digg
Social Media Phase IV Podcast Streaming Events
Social Media Demo Social Media Demo
Communications Newsletters Web Site Published Social Published
Communications Events Pre-Event (Phase I) Agenda Bio’s Pre-Event (Phase II) Invites  RSVPS Pre-Event (Phase III) Marketing SlideShare
Communications Events Event Photos Videos Social (EVENT LIVE) Post Event (Phase I) Pictures Posted (Web Site, Flickr, Facebook) Videos Posted (Web Site, Flickr, YouTube, Vimeo) Slides Posted (Slide Share) Blog about Event Post Event Phase II Market
Communications Surveys When Why Do’s and Don’ts
Integrated  Presence, Social, Communication Richer Community Unified Vision
Training For You! LCO Training Three (2) hour sessions Chapter Training Six Hour Workshop 10 Hands On Labs Funding Back To Chapter
Thank You chris.dancy@servicesphere.com @servicesphere phil.gerbyshak@servicesphere.com @philgerb

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New Media Tools for The Local Chapter

  • 1. New Media Tools for The Chapter Your Image, Our Business.
  • 2. Agenda Web Site vs. Web Presence Know Your Image Kill Your Web Master Web Site Basics Social Media Communications Integration, Presence + Social + Communication
  • 3. House Keeping Q&A Throughout Brilliant Arrogant Volunteer
  • 4. Web Site vs. Web Presence Web Site (Year 2000) Your Web Home One Stop Shopping Web Presence (Year 2010) Information Channels All Roads Lead To Rome
  • 7. Web Presence Each Channel is for a DIFFERENT audience Integrate your channels into your WEB SITE Have Chapter MEMBERS contribute to channels. Work to INCREASE visibility
  • 8. Web Presence Demo Web Presence Demo
  • 9. Know Your Image 99 Designs HARO KLOUT WeFollow FormSpring.me
  • 10. Web Presence Demo Image Demo
  • 11. Kill Your Web Master In 2010 EVERY LCO should be updating your website and presence. If your web site takes longer than 60 seconds to enter blog text, MOVE PROVIDERS. If your web presence takes longer than 60 seconds to upload a picture gallery, MOVEPROVIDERS.
  • 12. Web Site Basics Domain Ownership Go Daddy Your Choice Domain Hosting Word Press SquareSpace Your Choice
  • 13. Web Site Basics Email-Why Google BPOS Hosting Company DO NOT have a email that is NOT tied to your website email.
  • 14. Web Site Basics Collaboration - Why Google BPOS CMS DropBox
  • 15. Web Site Basics Calendar - Why Google BPOS Events - Why Constant Contact Event Bright Voice- Why Google Voice Vonage
  • 16. Web Site Basics CREATE A COMMUNICATION STRATEGDY TODAY Unified Social Email Voice Web Events Newsletters Collaboration
  • 17. Web Site Basics Demo Web Site Basics Demo
  • 18. Social Media Phase I Twitter Facebook LinkedIn SlideShare
  • 19. Social Media Phase II YouTube Facebook Video Flickr
  • 20. Social Media Phase III Vimeo Delicious Blog Digg
  • 21. Social Media Phase IV Podcast Streaming Events
  • 22. Social Media Demo Social Media Demo
  • 23. Communications Newsletters Web Site Published Social Published
  • 24. Communications Events Pre-Event (Phase I) Agenda Bio’s Pre-Event (Phase II) Invites RSVPS Pre-Event (Phase III) Marketing SlideShare
  • 25. Communications Events Event Photos Videos Social (EVENT LIVE) Post Event (Phase I) Pictures Posted (Web Site, Flickr, Facebook) Videos Posted (Web Site, Flickr, YouTube, Vimeo) Slides Posted (Slide Share) Blog about Event Post Event Phase II Market
  • 26. Communications Surveys When Why Do’s and Don’ts
  • 27. Integrated Presence, Social, Communication Richer Community Unified Vision
  • 28. Training For You! LCO Training Three (2) hour sessions Chapter Training Six Hour Workshop 10 Hands On Labs Funding Back To Chapter
  • 29. Thank You chris.dancy@servicesphere.com @servicesphere phil.gerbyshak@servicesphere.com @philgerb

Notas do Editor

  1. HDI Atlanta
  2. Klout and those last sites