1. Israel
and
the
Middle
East
The
next
backpacker
world
hotspot!?

2. Who
am
I?
Partner/Manager
Abraham
Tours: Abraham
Hostel
Tours
to:
Jerusalem:
Israel,
West
Bank,
Jordan,
Egypt 72
rooms
220
beds
400
People
on
tours
per
85%
average
occupancy
month
Tripadvisor
#1
(90%)
Hostel
World
#1
(92%)

3. Israel
and
the
Middle
East
The
next
backpacker
world
hotspot!?
Presenta>on
Outline
1. Stats
&
Numbers
2. Suppor>ng
Factors
Local
/
Regional
3.
Discouraging
Factors
4.
Regional
Poten>al

4. Stats
&
Numbers
a. Total
number
of
tourists
in
2010:
3.5
million
b. Number
of
Independent
tourists:
525,000
(15%)-­‐1,050,000
(30%)

5. Local
Suppor>ng
Factors:
Sites
and
Proximity
Intro
of
Modern
Religion acQviQes to
EU Low
cost
Infrastr-­‐
Holy
Sites Airlines ucture Current
3.5
billion
Natural
London Vueling Security
ChrisQans,
Wonders A-­‐dam AirBalitc SituaQon
Culture Berlin Tuifly
Muslims
Nightlife Paris: Easy
Jet
and
Jews
in
-­‐
4
hour
flight Air
Berlin
the
world Weather

6. Regional
Suppor>ng
Factors
Regional
PotenQal
Small
Region
Proximity
&
Accessibility
to
Major
Regional
Sites
(Petra,
Pyramids,

7. Discouraging
factors:
a.
Terrorism
and
regional
instability
b.
Expensive
in
comparison
to
region
c.
Nega>ve
public
image

8. Conclusion:
Security
The
next
backpacker
Israel
Trends
world
hotspot!?
Marke>ng