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SOCIAL EATING & TEENAGE GIRLS




                                       TOP 5 TOOLS
                                            FOR CREATING [GOOD] HEALTH HABITS

                                                             Lily Cheng
                                                           CS377v, Stanford

 Top 5 Tools for Creating [Good] Health Habits - Social Eating & Teenage girls
 Lily Cheng
 CS377v w/ BJ Fogg, Stanford University
EATING DISORDERS or DIABETES ?

                                                         TAKE
                                                         YOUR
                                                         PICK
 4 out of 100 college women                                                                       31% of teenage girls are
         have bulimia                                                                                   overweight

 12.3% of high school students                                                                            15% are obese
 have gone w/out eating for 24
hours or more w/in last 30 days
                                                                        GOOD NEWS IS
                                                                     NEW TOOLS CAN HELP!
    Top 5 Tools for Creating [Good] Health Habits - Social Eating & Teenage girls
    Lily Cheng
    CS377v w/ BJ Fogg, Stanford University
                                                                          Statistics from SADD website: http://www.sadd.org/stats.htm#eatingdisorders
(1) TEXT MESSAGING
54% of teens are “daily texters” (>50 texts a day)




                                   COMMUNICATION W/ PEERS -
                          pervasive source of info, norms & expectation
                              EVERYWHERE I AM - MY PHONE GOES

 Top 5 Tools for Creating [Good] Health Habits - Social Eating & Teenage girls
 Lily Cheng
 CS377v w/ BJ Fogg, Stanford University
(2) MOBILE APPS
Millions of teens with iPod Touch & iPhone devices




                       INFORMATION ON-THE-GO & WHEN YOU NEED IT
                             also, personalization & flexibility
 Top 5 Tools for Creating [Good] Health Habits - Social Eating & Teenage girls
 Lily Cheng
 CS377v w/ BJ Fogg, Stanford University
                                  Statistics Source: Pew Internet Website http://www.pewinternet.org/Reports/2010/Teens-and-Mobile-Phones.aspx
(3) IPOD ACESSORIES
Physical objects & modifications impact behavior




                                         PERSONALIZATION & STYLE
                                      reflects self identity & aspiration


 Top 5 Tools for Creating [Good] Health Habits - Social Eating & Teenage girls
 Lily Cheng
 CS377v w/ BJ Fogg, Stanford University
(4) YOU TUBE
You Tube stars can get 1million+ hits per video




                EVERYTHING THAT’S WORTH “KNOWING” IS ON YOUTUBE
                    source of entertainment, information, what’s in
                                     PEER-TO-PEER
Top 5 Tools for Creating [Good] Health Habits - Social Eating & Teenage girls
Lily Cheng
CS377v w/ BJ Fogg, Stanford University
(5) SOCIAL GAMING
80 million users of FARMVILLE; games change the psyche




                                                         VS


                                      FICTITIOUS WORLDS ARE REAL
                                influences norms, expectations, what’s in
                                        DRAWBACK: GAMES = FUN

  Top 5 Tools for Creating [Good] Health Habits - Social Eating & Teenage girls
  Lily Cheng
  CS377v w/ BJ Fogg, Stanford University
SOCIAL EATING & TEENAGE GIRLS
 USING THE TOOLS THAT MATTER -


 WE CAN BUILD [GOOD]
EATING HABITS IN TEENS




      THANKS!
Comments appreciated <3



  Top 5 Tools for Creating [Good] Health Habits - Social Eating & Teenage girls
  Lily Cheng
  CS377v w/ BJ Fogg, Stanford University

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Social Eating & Teenage Girls: Top 5 Tools

  • 1. SOCIAL EATING & TEENAGE GIRLS TOP 5 TOOLS FOR CREATING [GOOD] HEALTH HABITS Lily Cheng CS377v, Stanford Top 5 Tools for Creating [Good] Health Habits - Social Eating & Teenage girls Lily Cheng CS377v w/ BJ Fogg, Stanford University
  • 2. EATING DISORDERS or DIABETES ? TAKE YOUR PICK 4 out of 100 college women 31% of teenage girls are have bulimia overweight 12.3% of high school students 15% are obese have gone w/out eating for 24 hours or more w/in last 30 days GOOD NEWS IS NEW TOOLS CAN HELP! Top 5 Tools for Creating [Good] Health Habits - Social Eating & Teenage girls Lily Cheng CS377v w/ BJ Fogg, Stanford University Statistics from SADD website: http://www.sadd.org/stats.htm#eatingdisorders
  • 3. (1) TEXT MESSAGING 54% of teens are “daily texters” (>50 texts a day) COMMUNICATION W/ PEERS - pervasive source of info, norms & expectation EVERYWHERE I AM - MY PHONE GOES Top 5 Tools for Creating [Good] Health Habits - Social Eating & Teenage girls Lily Cheng CS377v w/ BJ Fogg, Stanford University
  • 4. (2) MOBILE APPS Millions of teens with iPod Touch & iPhone devices INFORMATION ON-THE-GO & WHEN YOU NEED IT also, personalization & flexibility Top 5 Tools for Creating [Good] Health Habits - Social Eating & Teenage girls Lily Cheng CS377v w/ BJ Fogg, Stanford University Statistics Source: Pew Internet Website http://www.pewinternet.org/Reports/2010/Teens-and-Mobile-Phones.aspx
  • 5. (3) IPOD ACESSORIES Physical objects & modifications impact behavior PERSONALIZATION & STYLE reflects self identity & aspiration Top 5 Tools for Creating [Good] Health Habits - Social Eating & Teenage girls Lily Cheng CS377v w/ BJ Fogg, Stanford University
  • 6. (4) YOU TUBE You Tube stars can get 1million+ hits per video EVERYTHING THAT’S WORTH “KNOWING” IS ON YOUTUBE source of entertainment, information, what’s in PEER-TO-PEER Top 5 Tools for Creating [Good] Health Habits - Social Eating & Teenage girls Lily Cheng CS377v w/ BJ Fogg, Stanford University
  • 7. (5) SOCIAL GAMING 80 million users of FARMVILLE; games change the psyche VS FICTITIOUS WORLDS ARE REAL influences norms, expectations, what’s in DRAWBACK: GAMES = FUN Top 5 Tools for Creating [Good] Health Habits - Social Eating & Teenage girls Lily Cheng CS377v w/ BJ Fogg, Stanford University
  • 8. SOCIAL EATING & TEENAGE GIRLS USING THE TOOLS THAT MATTER - WE CAN BUILD [GOOD] EATING HABITS IN TEENS THANKS! Comments appreciated <3 Top 5 Tools for Creating [Good] Health Habits - Social Eating & Teenage girls Lily Cheng CS377v w/ BJ Fogg, Stanford University

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