5. 美國團行程
15-Aug 16-Aug 17-Aug 18-Aug 19-Aug
Day 1 Day 2 Day 3 Day 4 Day 5
Innosight LLC(創新洞察顧問公司) Case Study Hotel
Business Model Innovation with Harvard Case discussion
Workshop 9:00am~4:30pm University 參訪Aurora
Professor Willy
Day1 Shih
商業模式四要素
辨識出顧客真正尚未滿足的重要 Harvard School
工作
Tour
打造全新利潤公式
Day2 MIT Tour
辨識並整合關鍵資源與流程利用
灘頭堡市場測試和修正新模式
Case Study
參訪Genzyme
128華人科技協 參訪ARC
會餐敘
(MIT Sloan商學
院)
5
6. 建立真實成長的創新能力
Phase 1: Phase 2: Phase 3: Phase 4:
Identify new growth
Develop growth strategy Organize to innovate opportunities Implement solutions
Growth Strategy Innovation Portfolio New Growth Innovation Process
Growth Aspirations
Degree of internal change
Adjacent/White Space Shape the Seize the
Spot the
Business Plan to
Opportunity
Model Learn
Core Growth
Follows Existing Optimization/Expansion Processes
Degree of external change
Readiness to Innovate
Conduct Demonstration Projects
•Team Structure
• Innovation
language New Growth Teams
• Governance
• Tools and Metrics
7. 商業模式創新流程
11 2 3
3 4
4
• Discover the Job to Be • Brilliantly borrow • Test and learn • Forget and borrow
Done • Rethink quality • Reframe failure • Schools of experience
• Compete against non- • Innovate holistically staffing
consumption • Active interface
management
