1. tcbe.ch – ICT Cluster
Bern, Switzerland
Lucie Greiner /
Christoph Beer
mundi consulting ag
ICT Cluster Bern, Switzerland
christoph.beer@tcbe.ch
christoph.beer@mundiconsulting.com

2. Facts tcbe.ch - ICT Cluster
Bern, Switzerland
Founded: 13.12.1996
The tcbe is a non-commercial association (Article
60 of the Swiss Civil Code (ZGB)).
Target:
ICT Cluster Bern is a collaboration between
companies, training institutions, trade associations
and local authorities with the aim of strengthening
the telecommunications and IT sector in our
economic region
205 members including companies (suppliers and
users), Government, Education, ICT-organisations
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3. Main Topics of the cluster
• Networking
•
• Go international (Import and Export-Promotion)
• Education
• Knowledge and technology transfer
• Experience exchange / Centres of Competence
• Communication / focus
• Promotion of the region
• Inter-/cross-clustering
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4. Overall Goal
EMLOS overall goal is to promote more
sustainable transport through the
development of
electromobility solutions for cities and
regions.
01/06/2012 Christoph Beer, tcbe.ch – ICT Cluster Bern, Switzerland, mundi 4
consulting ag

5. Project Objectives
I. Paradigm Shift: From Ownership to Usage
Development of concepts for future business models able to create new
mobility patterns in urban environments.
II. Cross-border Field Tests
Design of cross-border field tests to demonstrate state-of-the-art in
technology and infrastructure, to identify further research needs and to
analyse acceptance by users.
III. Joint Action Plan
Elaboration and adoption of a cross-border action plan to strengthen the
research and knowledge base and contributing to competitiveness of
European «mobility industries».
01/06/2012 Christoph Beer, tcbe.ch – ICT Cluster Bern, Switzerland, mundi 5
consulting ag

6. ELMOS Concept
Quality of CO2
Life Emissions Energy
Competitiv Scarcity
e-ness
Congestio
n
Sustainabl
e
Socio-
Problem
Growth economic Noise
Areas Emissions
Benefits
Readiness
Citizens
infrastructures
Optimised
Research
Technologi
es,
Market
Uptake Concepts
& Solutions
Cities &
ICT
Regions
Energy
Holistic
Mobility- Automotive
concepts
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7. Project-Flow Elmo’s
• Identification of existing
Knowledge
• Definition of future needed
Knowledge
• Close the Gap with a
Joint Action plan
Electro Mobility as a Tool for Regional

8. openInnovation/
Crowd Sourcing

9. The innovation process
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10. Innovation Process in use
• Open Innovation
Crowd Implemen- Market
Sourcing tation Integration
• Closed Innovation
Idea Implemen- Market
Generation tation Integration
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11. Sub-Process Idea Generation
Step1 Step 2 Step 3 Step 4 Step 5
Definition of Idea Choose of Ranking of Planning of
the question Searching / Ideas Ideas the implemen-
Screening tation

12. Crowd Sourcing with Atizo
Social Innovation Web 2.0 Software Crowd = more
than15'000 creative
thinkers

13. Who is the crowd?
• You don’t know
• Behaviour of a swarm / Collective Inteligence
• Fully open Crowd / Public Crowd
• Half- public Crowd
• Closed Crowd / Known Team
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14. An example in ELMO‘s
• French supplier of payment equipments for car
parking places
• He is searching new services for up-selling the
pillar
• We will start 2 innovation processes
• Crowd-Sourcing with end-user
• Open innovation process with several ICT Clusters
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15. Cluster and crowd
The cluster is a crowd, but a semi public trusted one
Many clusters are multi semi public trusted crowds
Crowd-Sourcing and Clusters are a
good Synergy
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16. Contact
tcbe.ch – ICT Cluster Bern, Switzerland
mundi consulting ag
Christoph Beer Lucie Greiner
Cluster-Manager, CEO Project-Team ELMO’s
Mobile: +41 79 608 18 13 lucie.greiner@mundiconsulting.com
Christoph.Beer@tcbe.ch /
Christoph.Beer@mundiconsulting.com
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