1. ACP MIGRATION FACILITY
CAPACITY ASSESSMENT OUTLINE AND METHODOLOGY
Chanzo Greenidge

2. Intra-ACP Migration Facility
The Intra-ACP Migration Facility’s target is the
development of a global arrangement for
Migration and Development, based on ACP intra-
regional and South-South co-operation.
Introduction/Rationale OutlookMethodologyBackground

3. Introduction/Rationale
• The project of technical assistance in establishing the
intra-ACP Migration Facility in the Caribbean has
three (3) stages:
– Component 1: Regional/Country Situational Analysis and
Capacity Assessment;
– Component 2: Strengthening National and Local Capacity
for Participation in Integrated Migration and Mobility
Management in Haiti and Trinidad and Tobago;
– Component 3: Design of a Programme for Sustainable
Region-wide Involvement and Investment in Migration and
Development (M&D) and the intra-ACP Migration Facility.

4. Background
• Defining Capacity
• Political Ecology
of Migration

5. Defining Capacity
• Capacity = Political Arrangements + Legal-
Institutional Arrangements + Technology
+Social Arrangements + Physical Infrastructure
• Given the targets and objectives of the ACP
Migration Facility/ACP Observatory, capacity
is required to achieve specific goals

6. Ecology of Migration
The Migration-Development nexus comprises a number of interconnected
relationships among seven (7) sectors:
1) Community Members: Migrants’ households in origin and destination
countries
2) Civil Society Organisations in Countries of Origin
3) Civil Society Organisations in Countries of Destination
4) Relevant Government Institutions in Countries of Origin
5) Relevant Governments Institutions in Countries of Destination
6) Private Sector/Commercial Sector in Countries of Origin
7) Private Sector/Commercial Sector in Countries of Destination

7. Methodology
• Capacity Survey
• Social Marketing
• Message Design/Assessment of Capacity

8. Capacity Survey
• Political Arrangements
• Legal-Institutional Arrangements
• Technology
• Social Arrangements
• Physical Infrastructure

9. Social Marketing
Social marketing is the application of
commercial marketing techniques to
the analysis, planning, execution, and
evaluation of programmes designed to
influence the voluntary behaviour of
target audiences.

10. Social Marketing
Interest
Research/Finding-out
Involvement
Competition/Commitment
Training
Profit/Benefit
Organisation
Development

11. SM-Research Methods
30% desk research;
30% interviews with key informants;
40% fieldwork/workshop.

12. Message Design - Tasks
1. To capture the attention of the right
audience
2. To deliver an understandable and credible
message
3. To deliver a message that influences the
beliefs or understanding of the audience
4. To create social contexts that lead toward
desired outcomes

13. Message Design- Spread
• Civil Society
• Communities
• Social Media
• Universities
• Private Sector
• Regional and International Organisations and
Events

14. Assessment of Capacity
• Capacity assessment will be based on raising
interest among stakeholders and potential
prime movers using the analysis of the
relationship with migration issues and existing
arrangements.
• Interview questions and the resulting
sector/institutional dossier will tie M&D to
current local issues of significant importance
in Haiti & Trinidad and Tobago

15. Assessment of Capacity
• Use of vivid and central imagery in message
design, including humour and drama
• Use of credible sources of information,
including known local events, community
representatives and celebrities
• Attention to the timing of communication to
accommodate or take advantage of social,
cultural or political rhythms.

16. Capacity Building Outlook
• Field Testing/Workshop
• Capacity Building Threats
• Monitoring and Evaluation

17. Field Testing/Workshop
• Preparation of Sector and Institution-
Specific Dossiers, situational analysis and
sketch of relevant networks:
–Identification of ministerial portfolios
–Identification of relationship between M&D
and goals of prime movers.

18. FT/Workshop Report
• Report on Capacity
• Report on Social Marketing
• Outlook for sustainable capacity
development
• Report on Workshop post-testing

19. Capacity Building Threats
• Dynamics of Global Change
• Political Interests & Opportunism
• M&D as a Multi-levelled Issue

20. Monitoring & Evaluation
• Review and revision of templates
• Qualitative-quantitative baseline report
• Ensure that the technical support provided
remains relevant
• Participative M&E techniques

21. Chanzo Osei Greenidge
National Technical Assistant (Haiti/Trinidad and
Tobago)
06 May 2011