1. Event : Go Green Club Online
Goal : Awareness on the extensive Flora
and Fauna of our locality and steps
towards Environmental Conservation.
Ooty , Spring 2013
Narmadha Krishnan
India
Climate Champion (British Council)

2. EVENT
• Online event for Flora and Fauna photography made during
their visit to the Queen of Hills.
• It is most suitable among youngsters as their interest in
photography and almost instant sharing over the internet has
increased multifold over the years.
• This contest would help youngsters know what they see. It
also helps them recognise, respect and help protect the
vulnerable Ecosystem.
• Instead of blindly clicking images, youngsters would now
click images for a cause and the cause being Environmental
Conservation.
• The added value for participants is that they are recognised
as professional photographers for an approved Government
website which features their chosen photographs.

3. AGENDA
• Creation of Disabled-friendly web application
using the latest of technology (Jan-Apr)
• Collection of inspiring photographs that could
motivate youngsters to click their best Flora
and Fauna photographs (Feb-Mar)
• Implementation of the web app (Apr-May)
• Open Flora and Fauna Photography
Competition conducted online, for anyone and
everyone intereted (May-June 2013)

4. Youth Empowerment
• Certified HTML5 designer for Government of
Tamilnadu Horticulture Department
• Nature Lover turned professional
photographer
• Improved Flora and Fauna photography skills
• Informed, responsible and improved Tourism
• Improved Research and Development towards
Environmental Conservation

5. Highlight of the Event
No more
“The pink flower”
“This blue flower”,
“That mixed colour flower”
“those Green plants” or the classic…..
“That??? That is the Ooty flower”
• In describing the plants and birds of the Queen of Hill
stations.
• Improved Latin usage and recognition and awareness
of almost all the plants and birds we see on a daily
basis is the highlight of this event amongst youngsters .

6. SKILLS REQUIRED
• Today’s generation live more on the virtual World
than on the real World facing not so nice
consequences in terms of social or health
improvement.
• It is necessary to make them live more in the real
World and involve them in cherishing and
preserving mother Nature.
• This could be done with events and activities that
help them involve in real-time activities that helps
them spend more time with our ecosystem, while
they happily yet fruitfully spent their time on the
internet.

7. TESTIMONIAL
• Narmadha : spends 10-12 hours a day max.18
hours a day infront of the laptop.
• Change : From watching movies and Television
series, started recognising every plant and bird
I spot everyday and designing web application
that gives information on the Flora an Fauna
of the Queen of Hill stations.
• More change : From listening to music, started
composing music that could be decoded to get
the scientific names of the plants and birds
using a qwerty keyboard, much helpful for the
visually challenged to spell the latin names.

8. LATEST TECHNOLOGY
• App that works offline and on airplane modes
• This application is designed using HTML5 technology,
one that helps you get rid of network problems
• Learn and Compete on the go, anywhere and
everywhere
• No restrictions so as to where you are from, as long as
you are interested in Flora, Fauna, photography, eco-
tourism, Environmental Conservation, etc. you could
compete and win yourself the professional
photographer title for a Government Departmnet
website.

9. BEFORE
• YOUNGSTER : I visited the Queen of Hill stations
this Summer and was at the Spring festival there.
Here are a few photographs from the 117th flower
show.
• COMMENTS BY FRIENDS: wow! They are
beautiful. I like the purple flower. I like the red
flower. Myself the blue one. What are their names??
• YOUNGSTER : Names?? Ah…Well, that one is the
red flower. Err….This one the blue flower and
that?? That is the Ooty flower.
• FRIENDS : WHAT????

10. AFTER
• YOUNGSTER : I visited the Queen of Hill stations this Summer and
was at the Spring festival there. Here are a few photographs from the
117th flower show.
• COMMENTS BY FRIENDS: They are beautiful. I like the purple
flower. I like the red flower. Myself the blue one. What are their
names??
• YOUNGSTER : Names?Ah…Well, that one is the bulbous plant
Tigrida pavonia in red. This one in purple is the climber Ipomea learii
and that?? That is Strobilianthes kunthianus, commonly known as the
Kurunji flower, indigenous to the Nilgiris. The speciality of this flower
is that it blooms only once every 12 years.
• Guess what? my picture of the Ipomea was chosen as the best
photograph and was featured on the Government Department website.
• FRIENDS : WOW!! Prepare your cams, lets go make our trip to Ooty
the most memorable one, just like our friend’s.