1. 32. year in review • 2009 www.cbcf.org/atlantic 1-866-273-2223
Canadian BReast CanCeR Foundation–atlantiC Region
fuNdrAising
Fundraising: r aising funds for CBCf in the Atlantic 100% of net proceeds raised for CBCf
Year in
Review
region can be fun, simple and most through community events like those listed
importantly, rewarding. CBCf—Atlantic below, stay in Atlantic Canada, funding
Fun, simple region has a number of “events in a box”
designed to suit your needs. CBCf event
research and awareness programs; early
diagnosis and effective treatment and a
and Rewarding staff are always ready to help, providing
ideas, materials and support every step
positive quality of life for those living with
breast cancer.
of the way. www.cbcf.org/atlantic 2009
Tour for THe Cure
evenTs in A Box
SMILE. SHARE. INSPIRE. VOLUNTEER. CURE.
SMILE . SHARE . INSPIR
E. VOLUN TEER. CURE
.
Pour for the cure our first year of the
Pour for the Cure is an opportunity for you to fundraise the way you want
in support of the Canadian Breast Cancer foundation—Atlantic region.
Tour was better than
make a difference in the lives of friends and families here in Atlantic we ever could have
Canada today, and Pour for the Cure. it’s easy to participate — raise a
glass, make a toast and Pour for the Cure! Have an old fashioned tea/
imagined.”
Pour Pour
coffee party; host a tea and cake break at work; share a drink with friends;
host a mother’s day brunch; celebrate a birthday! no event is too small
NaNcy MargesoN,
Ceo, CBCf—ATlAnTiC region
for the Cure. to make a difference. We will give you all the tools you need to help
for the
TAKE PART IN THIS
EVENT & SUPPORT
Cure.
A FUTURE WITHOUT
BREAST CANCER
make your Pour for the Cure event a success. Be Creative. get involved. Your support is
motivate others and Pour for the Cure!
Changing lives
event
TAKE PART IN THIS EVENT & SUPPORT A FUTURE WITHOUT BREAST CANCER
by
date
event by time
location
date time
location
CB-1024 FTC posterFINAL.pdf
4/16/09 9:45:14 AM
1-866-273-2223 | cbcfatl@cbc
f.org | www.cbcf.org/atlantic
C
1-866-273-2223 | cbcfatl@cbcf.org | www.cbcf.org/atlantic
heryl Hill recalls one of the most
fore the cure
powerful stories from her 22 weeks
2009 printed collateral for the Planning a fore the Cure™ event is easy & fun! you can choose to organize
listed events, including posters, as a Tour rep with the Canadian Breast
ads and information pieces
a new golf tournament or add a fundraising component to an existing Cancer foundation Tour for the Cure.
tournament. either way, we want to help make your event a success.
getting started is simple…CHoose to participate; regisTer by contacting “A woman at a stop in new Brunswick told
us; orgAniZe your event with the assistance of the friendly and helpful us two of her relatives from Cape Breton
CBCf Team. visited the Tour for the Cure together and
as a result, each booked a mammogram.
They were both diagnosed with breast
Kiss for a cure cancer, but it was detected early. That’s
A popular program in the Atlantic region, Kiss for a Cure offers couples what the Tour for the Cure is all about.”
the opportunity to accept donations on behalf of CBCf in the Atlantic continues on page 8
region as part of their wedding day celebrations. Couples participating in
the Kiss for a Cure program have helped the program to expand its reach
kiss for a cure
One simple idea. One priceless gift.
by accepting donations from their guests in lieu of wedding gifts as well Contents
as making their own donations to CBCf in the Atlantic region instead of
2
Instead of clinking glasses at your wedding, you & your guests
can support a future without breast cancer. Find out how.
providing their guests with wedding favours. Message from the Chair & Ceo
Picture
866-273-2223 or cbcfatl@cbcf.org www.cbcf.org/atlantic
atlantic news 4-6
Your money at work 7
DREAM . DONATE.
go PiNK tour for the Cure 8-11
VOLUN TEER. TEACH
. CURE .
BELIEVE. DONATE. VOLUNTEER. TEACH. CURE.
in memory of
Be Creative. get involved. motivate others and go PinK! Turn your school Research & Community grants 12-17
or workplace PinK. Join the Canadian Breast Cancer foundation—Atlantic
CBCF CiBC Run for the Cure 18-25
region with our new and innovative program, encouraging everyone to get
creative and go PinK. go PinK is an opportunity for you to fundraise the
give 26-31
way you want in support of CBCf—Atlantic region. make a difference in
the lives of friends and families here in Atlantic Canada. it is easy to
a future without 50 over FiFtY
events in a Box
29
32
Show off your Go Pink participate — think of a fundraising activity that suits your school or
workplace and PinK iT uP! no event is too small to be PinK and make
breast cancer.
Pink side. or go home.
TAKE PART IN AN EVENT
& SUPPORT A FUTURE
a difference. We will give you all the tools you need to help your event
We do.
be a success.
WITHOUT BREAST CANCER
TAKE PART IN AN EVENT & SUPPORT A FUTURE WITHOUT BREAST CANCER
event
by
event by date
time
date time location
location
1-866-273-2223 | cbcfatl@cbc
f.org | www.cbcf.org/atlantic
1-866-273-2223 | cbcfatl@cbcf.org | www.cbcf.org/atlantic

2. 2. year in review • 2009 www.cbcf.org/atlantic 1-866-273-2223 picture a future without breast cancer canadian breast cancer foundation — atlantic region 3.
messAge from THe CHAir & Ceo THAnK you
>> Breast cancer: then, Now & in the future
d espite trying economic times, our
friends, new and old, corporate and
individual, continued to support the work
for Halloween, a home decorated for
Christmas. Hockey, basketball, golf, horse
shows, volleyball, soccer. Birthdays, weddings,
J une 2009 marked the end of terms for
seven Atlantic region board members.
Pictured from left to right: THen noW
of the Canadian Breast Cancer foundation anniversaries—all supporting the cause.
in the Atlantic region in 2009. Cecil villard, Charlottetown, Pe; Joy macinnis,
And through your support we have
This report to the community is dedicated
to you. Together we will create a future
Howie Center, ns; Carol dodds, Halifax, ns;
eleanor mcCloskey, fredericton, nB; 35 Years ago today
launched new and exciting projects in without breast cancer. Betty Ann vater, Conception Bay south, nl; ouTCome: 87% of women diagnosed with inhibitors which reduce the production of
our quest to triumph over breast cancer. Claudette redstone, Campbellton, nB and surgery: mastectomy (removal of the breast cancer will survive the disease at estrogen) are used as adjuvant therapy
catheriNe JohNstoN donna Hynes, st. John’s, nl. breast) was the only accepted surgical least 5 years. and in the treatment of advanced cancers.
This past summer, many of you stopped Chair, CBCf—Atlantic region, Board of directors treatment. Tamoxifen and raloxifene are used to
and stared as a big pink bus pulled into CBCf—Atlantic region would like to thank surgery: lumpectomy (removal of the prevent breast cancer in women at high
NaNcy MargesoN
your town. The Canadian Breast Cancer these seven remarkable individuals for sCreening: mammography for breast cancer/lump) followed by local radiation
Chief executive officer, CBCf—Atlantic region risk of developing the disease. Herceptin is
foundation Tour for the Cure delivered a their leadership, commitment to the breast cancer screening was in a trial stage. therapy has replaced removal of the breast used for lowering the risk of certain types
wealth of information on breast health and cancer cause and generous gift to time. for early stage cancers. of recurrence.
THerAPy: Chemotherapy – the use of
the necessity of early detection of breast your contributions to our organization
multiple drugs and of post-surgical sCreening: regular mammography is
cancer through regular screening. were invaluable. geneTiCs: identification of several breast
hormone therapy was in the early accepted practice for the early detection cancer susceptibility genes, including
education brings clarity and already we are stages of investigation. of breast cancer and has shown to reduce BrCA1, BrCA2 TP53 and PTen/mmAC1.
hearing stories of early diagnosis that may mortality from the disease.
geneTiCs: genes associated with an
not have happened without the information diAgnosis: digital mammography, needle
increased risk of breast cancer had THerAPy: Combination chemotherapy for
made available by your generosity. biopsies and sentinel node biopsies are
not yet been identified. systemic therapies, treatments to reduce examples of technologies that have been
support for CBCf remains strong in the size of tumors pre-surgery, hormonal introduced to improve breast cancer
diAgnosis: Based on surgery and
communities from Bell island to dartmouth, therapies (i.e. Tamoxifen and aromatase diagnosis.
pathology.
Campbellton to o’leary. Thousands of
Atlantic Canadians have joined forces to
raise thousands of dollars—a sailing regatta,
a convoy (18-wheelers!), a haunted hollow
Catherine Johnston Nancy Margeson fuTure
in the Future
2009/2010 CBCf–ATlAnTiC region BoArd And sTAff
Board executive Cheryl Hill — manager, our visioN
PersonAliZed mediCine: not everyone
CHAir — Catherine Johnston, ns Tour for the Cure, logistics A future without breast cancer.
responds the same to treatment. each
viCe CHAir — susan Fowler, ns Barry Hutchinson — manager,
our MissioN year, as more is learned about genetics,
TreAsurer — Barbara Waite, Pe financial Administration
As the leading national volunteer-based molecular biology and immunology, more
seCreTAry — greg Fash, nB leslie Matthews — manager, Allocations &
organization dedicated to creating a future effective and less toxic treatments can be
Health Promotion
MeMBers without breast cancer, the Canadian Breast developed for individuals. This knowledge
lena stewart — manager,
Julie Bettney, nl Barbara thompson, nB Cancer foundation works collaboratively to can also be used to target indicators for
Key development Accounts
susan delong, nB thérèse thompson, nB fund, support and advocate for: breast cancer development, thereby
Kathleen Funke — marketing &
tracey drover, nl Jennifer Perry, Pe preventing cells from becoming cancerous.
Communications Coordinator • relevant and innovative breast
Jodi Hutchinson, ns gail Rudderham
elizabeth newman, ns Chernin, ns Courtney gilfoy — Coordinator, cancer research We have come a long way in the prevention,
Michael McKim, ns Martha Zed, nB run for the Cure, logistics • meaningful education and diagnosis and treatment of breast cancer,
Cathy smallwood, nl Jaime legere — Coordinator, awareness programs but we still have some distance to travel.
run for the Cure, stewardship • early diagnosis and effective treatment
atlaNtic regioN staff leslie Robertson — Coordinator, • A positive quality of life for those living it’s staggering to think, but breast cancer
nancy Margeson — Chief executive officer data entry & database research with breast cancer will affect 1 in 9 Canadian women during
Jane Parsons — senior director, development indu sehgal — Coordinator, her lifetime (by age 90). An estimated
Heather Chisholm — director, office financial Administration The Canadian Breast Cancer foundation 23,000 women and men will be diagnosed
Administration and executive Assistant Paula tessier — Coordinator, is made up of 5 equal business units: with the disease annually in Canada. But
to the Ceo and regional Board Community development, nl BC/yukon, Prairies/nWT, ontario, the impact of the disease will be felt by
angie Mcauley — director, marketing & gillian Zinck — Coordinator, Community Central and Atlantic. many more. As a result, finding a cure,
Communications development, maritimes learning new ways to prevent the disease
sherri Robbins — director, run for the Cure your comments or submissions for the and improving outcomes for patient
toni Hiltz — receptionist/
laura Hastings — manager, major gifts 2010 edition may be sent to: recovery have been in the hearts of every
Administrative Assistant
and Planned giving angie Mcauley, 1-866-273-2223 or researcher and community group behind
amcauley@cbcf.org these advances over the last 35 years.

3. 4. year in review • 2009 www.cbcf.org/atlantic 1-866-273-2223 picture a future without breast cancer canadian breast cancer foundation — atlantic region 5.
innovATion sydney, ns
>> atlantic News the Canadian Breast Cancer Foundation—atlantic sydney awareness
WomAn of exCellenCe Winning AWArds Region announces the Richie and donna Mann Breakfast — a sold
award for innovation in Community Fundraising out event!
Canadian Breast Cancer Foundation—atlantic Region
Projects funded T he Canadian Breast Cancer foundation
Ceo receives “2009 Women of excellence award”
through your
—Atlantic region has announced the
inauguration of a new award: The richie
d r. david Hoskin, the Canadian Breast
Cancer foundation – Atlantic region
endowed Chair in Breast Cancer research,
W e knew it, but now it’s official. our
very own Atlantic region Ceo, nancy support are and donna mann Award for innovation in
Community fundraising.
spoke to a sell-out crowd at the annual
sydney Breast Cancer Awareness day
margeson, is a woman of excellence.
winning awards Breakfast. The event was held at the beautiful
nancy was presented with a Progress membertou Trade & Convention Centre.
This award recognizes
“Women of excellence Award” at the
Canadian Progress Club, Halifax-Cornwallis
gala on november 19, 2009. nancy received
i n 2008, CBCf—Atlantic region awarded
$35,000 to mohamed Abdolell at the
Qeii Health sciences Centre to develop the shared commitment
dr. Hoskin’s presentation focused on his
research which is exploring the potential
Nancy Margeson, CEO, CBCF—Atlantic Region (pictured left), of natural agents to treat breast cancer.
the honour for her significant contribution an automated annual reporting system demonstrated by the presents flowers and champagne to Richie and Donna Mann
CBCf would like to thank the outstanding
in the area of Health, sport & Wellness. The for the nova scotia Breast screening
nomination specifically recognized nancy’s Program. We are proud to announce that members of the mann organizing committee in sydney for their
community group in nova scotia who has
vision in developing the Canadian Breast this reporting system has been selected family to a future devoted an immeasurable amount of their
generous gift of time and talent in making
this event such a success. A special thank
Cancer foundation Tour for the Cure and as one of the top 100 leading, innovative
the growth of CBCf—Atlantic region’s and promising service delivery models without breast cancer.” time to the breast cancer cause through
you to: Joy macinnis, diane Boutlier, yvonne
innovative fundraising activities in support
granting programs since nancy became related to cancer care and control. NaNcy MargesoN, eavis, Betty lahey and shelly macdougall.
of CBCf.
Ceo in 2002. The selection was made by the Canadian Ceo, CBCf—ATlAnTiC region
Partnership Against Cancer—Health selected by a group of peers, this award
The board and staff of CBCf—Atlantic region margeson made the announcement at the
Human resources Action group Project honours the passion, drive and leadership
would like to congratulate nancy on this 11th Annual richie mann invitational golf
Our very own Atlantic Region CEO, Nancy Margeson, steering Committee. The top 100 models for whom it is named, richie and donna mann.
outstanding achievement. tournament held August 15-16, 2009 at
is a woman of excellence include both national and international
beautiful dundee resort & golf Club in since its inception, the richie mann
models.
Cape Breton, ns. invitational golf Tournament has raised in
PorTrAiT of A WomAn’s Journey
This project was produced to take excess of half a million dollars in support
Beginning in 2010, the mann innovation
advantage of the strengths of the nova of a future without breast cancer.
T he Canadian Breast Cancer foundation
—Atlantic region was proud to partner
with The Aeolian singers in recognition
television programs and preformed as guest
artists of symphony nova scotia. The choir’s
repertoire spans a wide variety of styles,
scotia Breast screening Program data
reporting system. Having this reporting
Award will be presented to an individual or
system significantly reduces the time iT’s liKe Killing THe Queen AnT CeleBrATing you
of Breast Cancer Awareness month this with a primary focus on music composed
required to produce the annual report—
i
past october. specifically for women’s voices. The Aeolian
from 9 months to 30 minutes as a CBCF—atlantic Region large funder of research breakthrough n the spring of 2009, CBCf—Atlantic
singers are champions for new music for region hosted seven Celebration events
matter of fact!
A
The Aeolian singers travelled to new women’s voices. major breakthrough in breast cancer treatments such as radiation and throughout the region to bring together the
Brunswick and Pei for two performances of research was announced out of Atlantic chemotherapy are the culprits that spark
This reporting system enables staff individuals who make our work possible.
diane Benjamin’s “Where i live”, a moving The Aeolian singers launched the recording Canada—and it was funded by you our donors. the disease in the first place. you can kill
to make timely decisions and provide
and inspirational concert. of diane Benjamin’s “Where i live” this fall. all of the regular cancer cells in a tumour, The program was unique in that instead
more equitable delivery of organized
dr. Patrick lee, holder of the Cameron Chair but as long as there are cancer stem cells of CBCf sharing stories, we asked our
‘diane’s piece paints a portrait of a woman’s Visit www.aeoliansingers.ca for screening services to all regions of
in Basic Cancer research and dalhousie present, disease will recur. dr. lee compares donors, run participants, event organizers,
journey with breast cancer. As a women’s more information. nova scotia, including hard to reach
medical school researcher has proven that cancer stem cells to the queen in an ant volunteers and grant recipients to share
choir, we have experienced how this and under-serviced regions.
a common virus can infect and kill breast colony. He says, “you can kill as many ants with the audience why they believe in the
beautiful music touches people—as the The Aeolian Singers cancer stem cells. This project was funded as you want, but as long as the queen is work of CBCf. The response was amazing
opening piece says, “somebody’s mother, in large part by the Canadian Breast Cancer there, you still have a problem.” and the stories, inspiring.
somebody’s sister, somebody could be foundation—Atlantic region.
me.” We are thrilled that CBCf—Atlantic This research will have a significant Dr. Patrick Lee speaks at the celebration event in Halifax
region’s involvement is allowing us to so what does this mean? Cancer stem impact on women and men diagnosed
expand the audience for “Where i live”. cells, which are resistant to conventional with breast cancer.
said Jacqueline Chambers, Artistic
director, the Aeolian singers. sTAy in THe KnoW
The Aeolian singers, a 30 voice women’s
choir based in Halifax, have enjoyed more to find out more about upcoming www.cbcf.org/atlantic and sign up
than 30 years of music making. They have CBCF—atlantic Region events, and for our e-newsletter today or call
toured europe twice, recorded radio and where our money goes visit 1-866-273-2223!