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Intro to Social Media for Festivals and Events

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City of Waco

This slideshow is about social media for festivals and events. How to promote your festival or event using Facebook, Twitter, blogs, and wikis. Actual examples of festivals using these tools successfully are given.

TecnologiaDiversão e humor
1 de 25
Carla Pendergraft Associates Web Design www.carlapendergraft.com
What We’ll Cover ,[object Object],[object Object],[object Object],[object Object]
Social Media Characteristics ,[object Object],[object Object],[object Object],[object Object],[object Object]
Social Media Communities ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What do you get from it? ,[object Object],[object Object],[object Object]
Reasons to Use Social Media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
You Can’t Do it all… ,[object Object],[object Object],[object Object],[object Object],[object Object]
Facebook – Getting Started ,[object Object],[object Object],[object Object],[object Object]
Facebook Groups vs. Pages ,[object Object],[object Object],[object Object],[object Object],[object Object]
Creating a Facebook Fan Page
Creating a Facebook Page ,[object Object],[object Object],[object Object],[object Object]
South by Southwest Music Festival 42,000 fans History and background of the festival Info on performers Soundtracks Discussions on where to stay, transportation, newsletter signup.
Florida Strawberry Festival Grew from 1,400 fans to 6,700 fans in 1 year Hours – parking – costs 12 photo albums Parade and contest winners Performer stories Links to website, Twitter
Singapore Marathon 50,000 runners 9,500 fans 96 discussions – People trading T-shirts, talking about the race experience
Your Facebook Profile Badge ,[object Object],[object Object],[object Object],[object Object]
Stratford Shakespeare Festival
Facebook's Main Tabs ,[object Object],[object Object],[object Object],[object Object]
Twitter
Oklahoma Mozart Music Festival Following 1,983 1,462 followers 106 updates
Twitter ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Twelve Twitter Tips ,[object Object],[object Object],[object Object],[object Object],[object Object]
Twelve Twitter Tips (Continued) ,[object Object],[object Object],[object Object],[object Object]
Twelve Twitter Tips ,[object Object],[object Object],[object Object],[object Object]
Other Social Media Tools ,[object Object],[object Object],[object Object]
Questions? Thank you for your attention!

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  1. Carla Pendergraft Associates www.carlapendergraft.com Simple Business & Social Websites on a Shoestring