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    Lifestyle Marketing.
    The Choice is Theirs’
    Marketing for the hospitality
    and real estate industries.


    www.CapstoneStudios.com         Vision. Passion. Results.
+
    Capstone Studios, Inc.
    Get Results. Guaranteed.

    US-based marketing,                      Now, conveniently
    public relations, media,                 located in Los Cabos!
    and marketing firm                       Hands-on local
    specializing in real                     presence and full-
    estate, travel,                          service marketing and
    hospitality, and lifestyle               public relations
    clientele.                               programs.


                 CapstoneStudios.com
                 Vision. Passion. Results.
+
    Capstone Studios, Inc.
    Get Results. Guaranteed.
       Regarded as specialists in lifestyle branding for
        the hospitality and real estate industries.
       The benefits for hotels, resorts, major
        corporations, real estate and real estate
        developments are unparalleled.
       Clientele includes Fortune 500 companies.
       Hands on approach with up to date research on
        consumer behavior and research.
                  CapstoneStudios.com
                  Vision. Passion. Results.
+
    Services with Tiered Solutions
     Consulting & Marketing Research
     Identity Design
     Websites & Internet Marketing
     Social Media
     Lead Generation Campaigns
     Sales Center & Environmental Design
     Public Relations
     Advertising & Direct Response
     eMarketing (email, newsletters, sweepstakes)
     HD Video Production & Streaming Rich Media
      Applications
     Collateral

                 CapstoneStudios.com
                 Vision. Passion. Results.
+
    Partners
                                           John Taylor Dismukes

                                           After graduating from Art Center College
                                           of Design, John quickly made a name in
                                           the music and entertainment industries.
                                           His original works have graced the covers
                                           of numerous albums for rock legends such
                                           as The Grateful Dead, Megadeath,
                                           Foreigner, and Steppenwolf and
                                           blockbuster movies from Star Wars, Mad
                                           Max Jurassic Park, to Spiderman and
                                           Avatar, John’s work is seen around the
                                           globe. John is considered to be a pioneer
                                           of digital imaging techniques.




               CapstoneStudios.com
               Vision. Passion. Results.
+
    Partners
                                           Jo-Anne Redwood

                                           Also an Alumnus of Art Center, Jo-Anne
                                           launched her career working under Walter
                                           Landor whom many consider the pioneer
                                           in branding. After a successful career in
                                           the entertainment field, she launched
                                           Capstone Studios focusing on Fortune
                                           500 companies in the technology, real
                                           estate and travel industries. She is sought
                                           out for speaking engagements and serves
                                           as council on NAHB, 55+ Housing, and
                                           the Building Industry Association as well
                                           being an active participant in several
                                           Mexico-related associations including
                                           MREC, Mexico Chamber of Commerce,
                                           Perspectives, ii and RCI.


               CapstoneStudios.com
               Vision. Passion. Results.
+
    Partners
                                           Seth Romans

                                           A USC graduate in Creative Writing and
                                           English Literature, Seth worked at Warner
                                           Bros. and MGM Studios. His writing
                                           ability, leadership skills and natural
                                           marketing senses allowed him an
                                           opportunity to head the Home
                                           Entertainment division and launch a new
                                           product called a “DVD” for MGM Studios.
                                           Seth expanded his career options when
                                           he moved to Los Cabos a decade ago
                                           where he has earned a reputation for
                                           having one of the best marketing minds
                                           and an expert in marketing Mexican
                                           tourism and real estate markets
                                           specializing in developing Lead
                                           Generation campaigns for American
                                           buyers.
               CapstoneStudios.com
               Vision. Passion. Results.
+
    Lifestyle Choices                      As consumer
                                        choice and media
                                          fragmentation
                                        continue to grow,
                                            advertising
                                           effectiveness
                                           increasingly
                                            depends on
                                       reaching the right
                                         consumer, with
                                              the right
                                         message, in the
                                         right time and
                                       place— and being
                                       able to understand
                                         the direct sales
                                         impact of those
                                               efforts.

           CapstoneStudios.com
           Vision. Passion. Results.
+
    Front of Mind.
    (If you aren’t, your competition will)

    Create Qualified Leads
    with the right communication
        Internet
        Social Media
        eMail
        Newsletter
        Video
        Events
        Direct Mail
        Call Chase


                        CapstoneStudios.com
                        Vision. Passion. Results.
Internet
 Savvy
 Latest web
  standards and
  technologies
 Social Media
  Campaigns
 Graphic design and
  interactive,
  streamed 
media
  production
 Search engine
  optimization
 Internet marketing
  strategies
 Comprehensive
  analytics and
  detailed reporting

                   CapstoneStudios.com
                   Vision. Passion. Results.
+ eMail Strategies, Blogs & Social Media
   Content Development

   30% - 75% Click-through
    rates

   Mailing list acquisition

   Graphic design & HTML

   Detailed monitoring and
    reporting

   Newsletters and
    travel promotions

   News releases and public
    relations
    communication




                         CapstoneStudios.com
                         Vision. Passion. Results.
+
    Are You Social?                        “Social
                                       networking will
                                        continue to
                                        alter not just
                                         the global
                                           online
                                        landscape,
                                           but the
                                         consumer
                                       experience at
                                           large.”



           CapstoneStudios.com
           Vision. Passion. Results.
+
    Video Drives Traffic



    More Americans are using video sharing sites
          — and they are doing so more
     frequently. 71% of online adults reported
      watching videos on a video sharing site.




                 CapstoneStudios.com
     CostaBaja       Club Campestre
                 Vision. Passion. Results.   Puerto Los Cabos   Welk Resorts
+
    Mobile Friendly for
    People On the Go
    83% of US adults
    have a cell phone
      of some kind,
     and that 42% of
       them own a
      smartphone.




               CapstoneStudios.com
               Vision. Passion. Results.
+
    Social Media (NEW!)
    As its’ roots, Capstone Studios has always been
    pioneering in marketing methodology. With the boom
    of Social Media, Capstone Studios has developed a
    social media package:

     Daily Facebook updates & “Like Campaigns”
     Daily or Weekly Twitter Communications
     Daily Blog creations
     You Tube channel with video positioning
     Integrating print and traditional media with social
      media, all in one package…

     Tiered to meet your marketing goals
                   CapstoneStudios.com
                   Vision. Passion. Results.
Identity Design




          CapstoneStudios.com
          Vision. Passion. Results.
+
    Brand
    Extensions
    Identity, Packaging,
    & Merchandising

    Interesting Fact:
    The average person
    needs to see or read
    about your company 6
    to 7 times before
    considering buying a
    product or using your
    service.


                     CapstoneStudios.com
                     Vision. Passion. Results.
+ Print &
  Collateral
 Magazine
  advertisement
 PR articles
  &content
 Brochures and
  direct mail
 Newsletters (on
  and offline)
 Promotional &
  
merchandising
  items
 Press Releases
 Press Kits




                    CapstoneStudios.com
                    Vision. Passion. Results.
+
    Engaging, Beauty &
    Testimonial Videos
 Award-winning creative direction
  and cinematography
 State-of-the-art equipment and
  technology
 HD and Blu-Ray authoring
 Internet optimization (YouTube,
  web
  deployment, etc.)
 Multi-language
  and subtitle
  support




                    CapstoneStudios.com
                    Vision. Passion. Results.
+
    Traditional Print Support




             CapstoneStudios.com
             Vision. Passion. Results.
+
    Expert in Sales Center Designs.
    Not just Pretty Pictures.
     Capstone Studios helps you “guide” your guests or clients
     through the sales process.

     One of the most credible marketing agencies designing
     sales centers in North America.

     Our sales centers are both communications tools and
     visually impacting.

     Buildingconfidence through sophisticated sales centers
     and design.


                 CapstoneStudios.com
                 Vision. Passion. Results.
+                        Web & Interactive




    CapstoneStudios.com
    Vision. Passion. Results.
+      Sales Centers,
       Kiosks & Signage




            Including Interactive Displays
    CapstoneStudios.com
    Vision. Passion. Results.
+




    CapstoneStudios.com
    Vision. Passion. Results.
+
    Capstone Studios, Inc.
    A Partner. Not a Vendor.
     When working with Capstone Studios, we learn your
     business inside out and become an extension of your
     team.

     We   pride ourselves in being accessible.

     Each client, each project and each individual is extremely
     important to us.

     Success   is when clients are thrilled with the results.

     We  tend to retain our clients for years because of the
     trusted relationship we build.
                   CapstoneStudios.com
                   Vision. Passion. Results.
+ ConsumersHave Choices.
 Help Them Pick You.




       CapstoneStudios.com
       Vision. Passion. Results.
+
    Contact Us
       Mexico ~ Seth Romans                         USA ~ Jo-Anne Redwood
        VP Latin America                                 + 949-888-9911 (main)
        >BiLingual
                                                         + 213-716-6087 (Cell USA)
         Phone:
                                                         + 949-444-4032 (Cell MX)
          > 624-142-5577
          > 624-142-3737                                 jar@capstonestudios.com
          > Cell: 624-191-2179                           www.capstonestudios.com
         eMail                                          www.dismukes.com
           Seth@CapstoneStudios.com
                                                     Social Media
         Social Media
                                                       @joanneredwood
           @capstonestudios
                                                       @capstonestudios
           @TweetsMexico
                                                       @TweetsMexico
           www.facebook.com/CapstoneSt
                                                       www.facebook.com/CapstoneS
            udios                                       tudios
           Also on YouTube, LinkedIn &                Also on YouTube, LinkedIn &
            Google+                                     Google+

                      CapstoneStudios.com
                      Vision. Passion. Results.
+
    Thank You.




           Capstone Studios, Inc.
         V I S I O N.        P A S S I O N.   R E S U L T S.




              CapstoneStudios.com
              Vision. Passion. Results.

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Capstone Studios Design & Marketing Services for Seth Romans in Mexico

  • 1. + Lifestyle Marketing. The Choice is Theirs’ Marketing for the hospitality and real estate industries. www.CapstoneStudios.com Vision. Passion. Results.
  • 2. + Capstone Studios, Inc. Get Results. Guaranteed. US-based marketing, Now, conveniently public relations, media, located in Los Cabos! and marketing firm Hands-on local specializing in real presence and full- estate, travel, service marketing and hospitality, and lifestyle public relations clientele. programs. CapstoneStudios.com Vision. Passion. Results.
  • 3. + Capstone Studios, Inc. Get Results. Guaranteed.  Regarded as specialists in lifestyle branding for the hospitality and real estate industries.  The benefits for hotels, resorts, major corporations, real estate and real estate developments are unparalleled.  Clientele includes Fortune 500 companies.  Hands on approach with up to date research on consumer behavior and research. CapstoneStudios.com Vision. Passion. Results.
  • 4. + Services with Tiered Solutions  Consulting & Marketing Research  Identity Design  Websites & Internet Marketing  Social Media  Lead Generation Campaigns  Sales Center & Environmental Design  Public Relations  Advertising & Direct Response  eMarketing (email, newsletters, sweepstakes)  HD Video Production & Streaming Rich Media Applications  Collateral CapstoneStudios.com Vision. Passion. Results.
  • 5. + Partners John Taylor Dismukes After graduating from Art Center College of Design, John quickly made a name in the music and entertainment industries. His original works have graced the covers of numerous albums for rock legends such as The Grateful Dead, Megadeath, Foreigner, and Steppenwolf and blockbuster movies from Star Wars, Mad Max Jurassic Park, to Spiderman and Avatar, John’s work is seen around the globe. John is considered to be a pioneer of digital imaging techniques. CapstoneStudios.com Vision. Passion. Results.
  • 6. + Partners Jo-Anne Redwood Also an Alumnus of Art Center, Jo-Anne launched her career working under Walter Landor whom many consider the pioneer in branding. After a successful career in the entertainment field, she launched Capstone Studios focusing on Fortune 500 companies in the technology, real estate and travel industries. She is sought out for speaking engagements and serves as council on NAHB, 55+ Housing, and the Building Industry Association as well being an active participant in several Mexico-related associations including MREC, Mexico Chamber of Commerce, Perspectives, ii and RCI. CapstoneStudios.com Vision. Passion. Results.
  • 7. + Partners Seth Romans A USC graduate in Creative Writing and English Literature, Seth worked at Warner Bros. and MGM Studios. His writing ability, leadership skills and natural marketing senses allowed him an opportunity to head the Home Entertainment division and launch a new product called a “DVD” for MGM Studios. Seth expanded his career options when he moved to Los Cabos a decade ago where he has earned a reputation for having one of the best marketing minds and an expert in marketing Mexican tourism and real estate markets specializing in developing Lead Generation campaigns for American buyers. CapstoneStudios.com Vision. Passion. Results.
  • 8. + Lifestyle Choices As consumer choice and media fragmentation continue to grow, advertising effectiveness increasingly depends on reaching the right consumer, with the right message, in the right time and place— and being able to understand the direct sales impact of those efforts. CapstoneStudios.com Vision. Passion. Results.
  • 9. + Front of Mind. (If you aren’t, your competition will) Create Qualified Leads with the right communication  Internet  Social Media  eMail  Newsletter  Video  Events  Direct Mail  Call Chase CapstoneStudios.com Vision. Passion. Results.
  • 10. Internet Savvy  Latest web standards and technologies  Social Media Campaigns  Graphic design and interactive, streamed 
media production  Search engine optimization  Internet marketing strategies  Comprehensive analytics and detailed reporting CapstoneStudios.com Vision. Passion. Results.
  • 11. + eMail Strategies, Blogs & Social Media  Content Development  30% - 75% Click-through rates  Mailing list acquisition  Graphic design & HTML  Detailed monitoring and reporting  Newsletters and travel promotions  News releases and public relations communication CapstoneStudios.com Vision. Passion. Results.
  • 12. + Are You Social? “Social networking will continue to alter not just the global online landscape, but the consumer experience at large.” CapstoneStudios.com Vision. Passion. Results.
  • 13. + Video Drives Traffic More Americans are using video sharing sites — and they are doing so more frequently. 71% of online adults reported watching videos on a video sharing site. CapstoneStudios.com CostaBaja Club Campestre Vision. Passion. Results. Puerto Los Cabos Welk Resorts
  • 14. + Mobile Friendly for People On the Go 83% of US adults have a cell phone of some kind, and that 42% of them own a smartphone. CapstoneStudios.com Vision. Passion. Results.
  • 15. + Social Media (NEW!) As its’ roots, Capstone Studios has always been pioneering in marketing methodology. With the boom of Social Media, Capstone Studios has developed a social media package:  Daily Facebook updates & “Like Campaigns”  Daily or Weekly Twitter Communications  Daily Blog creations  You Tube channel with video positioning  Integrating print and traditional media with social media, all in one package…  Tiered to meet your marketing goals CapstoneStudios.com Vision. Passion. Results.
  • 16. Identity Design CapstoneStudios.com Vision. Passion. Results.
  • 17. + Brand Extensions Identity, Packaging, & Merchandising Interesting Fact: The average person needs to see or read about your company 6 to 7 times before considering buying a product or using your service. CapstoneStudios.com Vision. Passion. Results.
  • 18. + Print & Collateral  Magazine advertisement  PR articles &content  Brochures and direct mail  Newsletters (on and offline)  Promotional & 
merchandising items  Press Releases  Press Kits CapstoneStudios.com Vision. Passion. Results.
  • 19. + Engaging, Beauty & Testimonial Videos  Award-winning creative direction and cinematography  State-of-the-art equipment and technology  HD and Blu-Ray authoring  Internet optimization (YouTube, web deployment, etc.)  Multi-language and subtitle support CapstoneStudios.com Vision. Passion. Results.
  • 20. + Traditional Print Support CapstoneStudios.com Vision. Passion. Results.
  • 21. + Expert in Sales Center Designs. Not just Pretty Pictures.  Capstone Studios helps you “guide” your guests or clients through the sales process.  One of the most credible marketing agencies designing sales centers in North America.  Our sales centers are both communications tools and visually impacting.  Buildingconfidence through sophisticated sales centers and design. CapstoneStudios.com Vision. Passion. Results.
  • 22. + Web & Interactive CapstoneStudios.com Vision. Passion. Results.
  • 23. + Sales Centers, Kiosks & Signage Including Interactive Displays CapstoneStudios.com Vision. Passion. Results.
  • 24. + CapstoneStudios.com Vision. Passion. Results.
  • 25. + Capstone Studios, Inc. A Partner. Not a Vendor.  When working with Capstone Studios, we learn your business inside out and become an extension of your team.  We pride ourselves in being accessible.  Each client, each project and each individual is extremely important to us.  Success is when clients are thrilled with the results.  We tend to retain our clients for years because of the trusted relationship we build. CapstoneStudios.com Vision. Passion. Results.
  • 26. + ConsumersHave Choices. Help Them Pick You. CapstoneStudios.com Vision. Passion. Results.
  • 27. + Contact Us  Mexico ~ Seth Romans  USA ~ Jo-Anne Redwood VP Latin America  + 949-888-9911 (main) >BiLingual  + 213-716-6087 (Cell USA)  Phone:  + 949-444-4032 (Cell MX) > 624-142-5577 > 624-142-3737  jar@capstonestudios.com > Cell: 624-191-2179  www.capstonestudios.com  eMail  www.dismukes.com  Seth@CapstoneStudios.com  Social Media  Social Media  @joanneredwood  @capstonestudios  @capstonestudios  @TweetsMexico  @TweetsMexico  www.facebook.com/CapstoneSt  www.facebook.com/CapstoneS udios tudios  Also on YouTube, LinkedIn &  Also on YouTube, LinkedIn & Google+ Google+ CapstoneStudios.com Vision. Passion. Results.
  • 28. + Thank You. Capstone Studios, Inc. V I S I O N. P A S S I O N. R E S U L T S. CapstoneStudios.com Vision. Passion. Results.