This document provides information about using WordPress Genesis as a content management system. Genesis is a WordPress framework that offers optimized code, pre-designed themes, and flexibility. Using Genesis allows for faster development, lower production costs, and many customizable pre-designed themes. Additional widgets and functionality can be added, such as blogs, galleries, events, and e-commerce. Prospect Factory offers Genesis hosting, installation, and content population for websites.

1. Prospect Factory
Authorized Solution Center
projects@ProspectFactoryOnline.com

2. Wordpress
http://www.genesis-pf.com/
projects@ProspectFactoryOnline.com

3. Wordpress Genesis
• It is a WordPress framework.
Genesis is to WordPress like
Business Edge is to DNN.
• All widgets are fully tested. Clean code no
incompatibilities.
• Two layer achitecture that handles design and
functionality in separate layers.
• THO will eventually launch a full strategy around
Genesis.

4. • Genesis WordPress is hosted by Action
Hosting
• Hosting includes the annual package plus the
framework installed and ready to configure
for $199.
• The rest of the cost is for configuration,
personalization, widget installation and
content capture by Prospect Factory.
• ICs with available time and skills can capture
content by themsleves and save that part.

5. Why use Wordpress Genesis?
Optimized Design Flexibility Time and Cost
Code
Very friendly to A full set of Widget Cheaper to
search engines. pre-designed Instalation: design and
themes. • Forum produce.
Upgrades • Blog
includes if Custom design • FAQ Faster to deploy.
hosting is also available. • News
maitained with • Wiki Easier to admin.
Action Hosting. • Intranet
• Catalogue
• Forms
• Embeded Social
• Mobile

6. Wordpress Benefits
• Genesis framework allows:
– Faster development cycle.
– Lower production cost.
• Many pre-designs available that can be
customized with:
– Logo
– Colors
– Images
• Genesis WordPress is V-E-R-Y- friendly to
search engines.

7. Optimized Code
Wordpress Genesis is very friendly to search
engines.

8. Two Design Options
Pre-designed themes
Custom Design
• A full set of pre-designed themes
• More than 55 pre-designed themes
• Personalize:
• Logo
• Color
• Images

9. Small sample of Pre-design themes - 1

10. Small sample of Pre-design themes - 2

11. Layouts
Six default layout options:
content-sidebar Sidebar-content content-sidebar-sidebar
Full content Sidebar-sidebar-content Sidebar-content-sidebar

12. Personalize
• Logo Final Design
• Colors
• Images
Pre-design themes

13. Pre-design themes
Theme: Enterprise (home page) Interior Pages

14. Flexibility
Flexibility to integrate different widgets.
Standard Widgets Specials Widgets
• Content pages • Blog
(unlimited) • Twitter Embeded
• General Search • Facebook Embeded
• Tell a Friend • Events
• Gallery • Google Maps
• News • CSS to mobiles
• FAQ • Products Catalog
• Google Adense • Shopping Cart
• Intranet
• Surveys

15. Add, edit or delete pages
Add, edit or delete the pages.
Front end: Back end:

16. Google Maps
Add a location

17. FAQ
Order shown by:
• Groups (categories
• FAQ
Set up:
Active/ Inactive option
Search by:
• Question
• Question and answer

18. FAQ
Back end
Categories:
Back end
Questions:

19. Events
Set up:
Active/inactive option
for:
• Thumbnails
• Recurrency
• Reservation
• Autoresponder
• Tags
• Location (google
maps)

20. Back end
Events Category:
Back end
Events List:

21. Gallery
Gallery:
• Gallery List
(categories)
• Images List
Set up:
Active/Inactive:
• Watermark
• Thumbnail
• Galery Style

22. Back end
Category List:
Back end
Images:

23. RSS
Set up :
• RSS feed
• RSS Feed title
• Show by:
• Author
• Date

24. Products Catalog with shopping cart
Products Catalog: Set up:
• Description
• Categories and products list • Product Images
• Shipping options
• TAX
• Gateway (payment process)

25. CSS to Mobiles
CSS development to display
correctly in mobiles

26. Production Process
2 weeks
2
(average)

27. Quote
Website http://www.genesis-pf.com/cotizaciones_genesis/
Available in Base Camp (request access)
Quote Self Quoter
https://wsigrupoarion.basecamphq.com/login
Request a Email :
Quote mayra.arias@prospectfactory.com.mx
projects@prospectfactory.com.mx

28. Average Cost
Light Medium Size Catalog
$ 915 $ 1,206 $ 2,611
USD USD USD
Wordpress Genesis Platform *
* *
Hosting: 1 year
* * *
Use of Pre-design (theme)
* * *
Blog (WordPress)
* * *
Google Maps (1 location) * *
One standard module to select: (Facebook Embeded,
* *
Google Maps, FAQ, Google Adense, Tell a Friend)
One Special module to select: (Surveys, Gallery) * *
Content Population (up to 5
(up to 10 pages) (up to 15 pages)
pages)
Catalog (up to 50 products). Initial content load *

29. WSI Matrix Products
Website vs Wordpress Genesis

30. WSI Matrix Products
Website vs Wordpress Genesis
Ingredients Fixed Supplier Costs (Set Fixed Supplier Costs Prospect Factory with
Up) (Monthly) Wordpress Genesis
Keyword Rich Domain $25 n/a n/a
Site Hosting $ 50 $25 per month $199
$ 250.00
Site Set-Up (5 Pages - $300 n/a $225
Genesis)
1 Form YES n/a YES
Design (Template) YES n/a $ 198
Google APFs (1 User) $50 n/a n/a
Google Analytics n/a n/a $ 27
Reports n/a n/a n/a

31. Analysis Questionaire
Questionaire needed to quote a project by Prospect Factory:
WebSite WordPress Genesis_Analisys Questionnaire V1

32. Portfolio
Check some examples of WSI Genesis WordPress:
http://o-ndev.com.previewyoursites.com/ http://www.caminoviejo.com.mx/
http://vinklerlaw.com http://www.signpro.com.mx/
http://cincykarting.com http://acornhillfarmvegetables.com
http://marveloustravel.com http://actioncarpetcare.net
http://is2uk.com
http://www.artcareappraisals.com/
Other examples of WSI Genesis: http://www.GrupoArion.com.mx/blog
http://www.atlantarealestateexperts.com/ http://msqrealty.com/
http://www.belleza-canina.mx/ http://www.mielodisplasia.com.mx
http://www.blog-asf.com.mx http://www.phoenixrealestateguy.com/
http://conaguaactua.com.mx/ http://www.ProspectFactoryOnline.com/blog
http://www.endcut.mx (WordPress) http://www.podercrm.com
http://www.erpatumedida.com http://pwc-blog.mx/actualidades-pwc
http://www.genesis-pf.com http://www.scotlandbytheyard.com/
http://www.gotoni.com/ http://www.segurosav.com.mx

33. Wordpress Genesis
http://www.genesis-pf.com/

34. proyects@ProspectFactory.com.mx
proyects@ProspectFactoryOnline.com
Ask for Mayra
Skype: projects_prospect_factory
projects@ProspectFactoryOnline.com