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3 rd  Annual Gravity Summit ,[object Object],PRESENTED February 22nd, 2011
David Suzuki “ We are in a giant car headed towards a brick wall and everyone’s arguing over where they’re going to sit.”  wefirstbook.com @simonmainwaring
Me First capitalism
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],@simonmainwaring
[object Object],[object Object],[object Object],[object Object],[object Object],@simonmainwaring
[object Object],[object Object],[object Object],[object Object],[object Object],@simonmainwaring
Me First  Culture Result:  U.S. In 2010, 44 million Americans live below the official poverty line (1 in 7) with a record 41.8  million living on food stamps. Result:  Global 1.4 billion people on the planet live on less than $1.25/day and 2.56 billion live on less than  $2.00/day . @simonmainwaring
Social business + social technology = social change.
Technology is teaching us to be human again. wefirstbook.com @simonmainwaring
How real-time social media accelerates social change for citizens and consumers. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],wefirstbook.com @simonmainwaring
How real-time social media transforms business. ,[object Object],[object Object],[object Object],[object Object],wefirstbook.com @simonmainwaring
We First capitalism
The evolution of revolution is contribution. wefirstbook.com @simonmainwaring
What consumers want. ,[object Object],[object Object],[object Object],[object Object],wefirstbook.com @simonmainwaring
How brands respond. 1)  Focus on sustainable business practices, not short term results 2) Demonstrate leadership and commitment  3) Collaborate to advance progress 4) Enlist consumers as their partners allowing them to co-author the brand’s story.  5) Build social capital, not just financial capital, through work that is meaningful to consumers.  6) Invite consumers to elect them every day.  7) Partner with consumers to become a third pillar of change.   wefirstbook.com @simonmainwaring
Contributory consumption in the real and virtual worlds. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],wefirstbook.com @simonmainwaring
The best hope for business is the business of hope. wefirstbook.com @simonmainwaring
Thank you. ,[object Object],[object Object]

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3rd Annual Gravity Summit on Me First Capitalism

  • 1.
  • 2. David Suzuki “ We are in a giant car headed towards a brick wall and everyone’s arguing over where they’re going to sit.” wefirstbook.com @simonmainwaring
  • 4.
  • 5.
  • 6.
  • 7. Me First Culture Result: U.S. In 2010, 44 million Americans live below the official poverty line (1 in 7) with a record 41.8 million living on food stamps. Result: Global 1.4 billion people on the planet live on less than $1.25/day and 2.56 billion live on less than $2.00/day . @simonmainwaring
  • 8. Social business + social technology = social change.
  • 9. Technology is teaching us to be human again. wefirstbook.com @simonmainwaring
  • 10.
  • 11.
  • 13. The evolution of revolution is contribution. wefirstbook.com @simonmainwaring
  • 14.
  • 15. How brands respond. 1) Focus on sustainable business practices, not short term results 2) Demonstrate leadership and commitment 3) Collaborate to advance progress 4) Enlist consumers as their partners allowing them to co-author the brand’s story. 5) Build social capital, not just financial capital, through work that is meaningful to consumers. 6) Invite consumers to elect them every day. 7) Partner with consumers to become a third pillar of change.   wefirstbook.com @simonmainwaring
  • 16.
  • 17. The best hope for business is the business of hope. wefirstbook.com @simonmainwaring
  • 18.