20081117 Bq Rationale Marketingx.0

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BusinessQuests

Quick highlights of a ten point rationale for adopting marketing x.0 practices.

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rationale marketing x.0 for alex Papanastassiou Managing Partner BusinessQuests

rationale marketing x.0 for 1. Scarce attention and empowered customers ,[object Object],[object Object],[object Object]

rationale marketing x.0 for 2. Watch your market and listen carefully ,[object Object],[object Object],[object Object]

rationale marketing x.0 for 3. Share & contribute ,[object Object],[object Object],[object Object]

rationale marketing x.0 for 4. Make yourself heard effectively & affordably ,[object Object],[object Object],[object Object]

rationale marketing x.0 for 5. Engage with prospects and customers ,[object Object],[object Object],[object Object]

rationale marketing x.0 for 6. Involve customers in product management ,[object Object],[object Object],[object Object]

rationale marketing x.0 for 7. Improve your visibility online ,[object Object],[object Object],[object Object]

rationale marketing x.0 for 8. Move towards a more differentiated position ,[object Object],[object Object],[object Object]

rationale marketing x.0 for 9. Develop reputation as a professional ,[object Object],[object Object],[object Object]

rationale marketing x.0 for 10. Enhance the service level to customers ,[object Object],[object Object],[object Object]

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