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Chapter 8 Strategic Management

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Chapter 8 STRATEGIC MANAGEMENT © 2003 Pearson Education Canada Inc. 8.1
LEARNING OBJECTIVES ,[object Object],[object Object],[object Object],[object Object],[object Object],8.2
LEARNING OBJECTIVES (continued) ,[object Object],[object Object],[object Object],[object Object],8.3
THE IMPORTANCE OF STRATEGIC MANAGEMENT ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],8.4
THE STRATEGIC MANAGEMENT PROCESS (Exhibit 8.1) 8.5
THE STRATEGIC MANAGEMENT PROCESS ,[object Object],[object Object],[object Object],[object Object],[object Object],8.6
COMPONENTS OF A MISSION STATEMENT (Exhibit 8.2) 8.7
THE STRATEGIC MANAGEMENT PROCESS (continued) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],8.8
THE STRATEGIC MANAGEMENT PROCESS (continued) ,[object Object],[object Object],[object Object],[object Object],8.9
THE STRATEGIC MANAGEMENT PROCESS (continued) ,[object Object],[object Object],[object Object],[object Object],[object Object],8.10
IDENTIFYING THE ORGANIZATION’S OPPORTUNITIES (Exhibit 8.3) Organization’s Opportunities Organization’s Resources/Abilities Opportunities in the Environment © 2003 Pearson Education Canada Inc. 8.11
THE STRATEGIC MANAGEMENT PROCESS (continued) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],8.12
TYPES OF ORGANIZATIONAL STRATEGIES ,[object Object],[object Object],[object Object],[object Object],[object Object],8.13
LEVELS OF ORGANIZATIONAL STRATEGY (Exhibit 8.4) © 2003 Pearson Education Canada Inc. 8.14
TYPES OF ORGANIZATIONAL STRATEGIES (continued) ,[object Object],[object Object],[object Object],[object Object],[object Object],8.15
TYPES OF ORGANIZATIONAL STRATEGIES (continued) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],8.16
SWOT ANALYSIS AND GRAND STRATEGIES (Exhibit 8.5) Corporate Growth Strategies Corporate Stability Strategies Corporate Retrenchment Strategies Corporate Stability Strategies © 2003 Pearson Education Canada Inc. 8.17 Abundant Environmental Opportunities Critical Environmental Threats Critical Weaknesses Valuable Strengths Environmental Status Firm Status
TYPES OF ORGANIZATIONAL STRATEGIES (continued) ,[object Object],[object Object],[object Object],8.18
THE BCG MATRIX (Exhibit 8.6) Stars Cash Cows Dogs Question Marks 8.19 © 2003 Pearson Education Canada Inc. Market Share High Low High Low Anticipated Growth Rate
TYPES OF ORGANIZATIONAL STRATEGIES (continued) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],8.20
TYPES OF ORGANIZATIONAL STRATEGIES (continued) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],8.21
TYPES OF ORGANIZATIONAL STRATEGIES (continued) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],8.22
TYPES OF ORGANIZATIONAL STRATEGIES (continued) ,[object Object],[object Object],[object Object],[object Object],[object Object],8.23
Current Rivalry Industry Competitors FORCES IN THE INDUSTRY ANALYSIS (Exhibit 8.7) Threat of New Entrants Threat of Substitutes Bargaining Power or Buyers Bargaining Power or Suppliers © 2003 Pearson Education Canada Inc. 8.24 Suppliers New Entrants Buyers Substitutes
TYPES OF ORGANIZATIONAL STRATEGIES (continued) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],8.25
REQUIREMENTS FOR SUCCESSFULLY PURSUING PORTER’S COMPETITIVE STRATEGIES (Exhibit 8.8) 8.26
TYPES OF ORGANIZATIONAL STRATEGIES (continued) ,[object Object],[object Object],[object Object],8.27

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Chapter 8 Strategic Management

  • 1. Chapter 8 STRATEGIC MANAGEMENT © 2003 Pearson Education Canada Inc. 8.1
  • 2.
  • 3.
  • 4.
  • 5. THE STRATEGIC MANAGEMENT PROCESS (Exhibit 8.1) 8.5
  • 6.
  • 7. COMPONENTS OF A MISSION STATEMENT (Exhibit 8.2) 8.7
  • 8.
  • 9.
  • 10.
  • 11. IDENTIFYING THE ORGANIZATION’S OPPORTUNITIES (Exhibit 8.3) Organization’s Opportunities Organization’s Resources/Abilities Opportunities in the Environment © 2003 Pearson Education Canada Inc. 8.11
  • 12.
  • 13.
  • 14. LEVELS OF ORGANIZATIONAL STRATEGY (Exhibit 8.4) © 2003 Pearson Education Canada Inc. 8.14
  • 15.
  • 16.
  • 17. SWOT ANALYSIS AND GRAND STRATEGIES (Exhibit 8.5) Corporate Growth Strategies Corporate Stability Strategies Corporate Retrenchment Strategies Corporate Stability Strategies © 2003 Pearson Education Canada Inc. 8.17 Abundant Environmental Opportunities Critical Environmental Threats Critical Weaknesses Valuable Strengths Environmental Status Firm Status
  • 18.
  • 19. THE BCG MATRIX (Exhibit 8.6) Stars Cash Cows Dogs Question Marks 8.19 © 2003 Pearson Education Canada Inc. Market Share High Low High Low Anticipated Growth Rate
  • 20.
  • 21.
  • 22.
  • 23.
  • 24. Current Rivalry Industry Competitors FORCES IN THE INDUSTRY ANALYSIS (Exhibit 8.7) Threat of New Entrants Threat of Substitutes Bargaining Power or Buyers Bargaining Power or Suppliers © 2003 Pearson Education Canada Inc. 8.24 Suppliers New Entrants Buyers Substitutes
  • 25.
  • 26. REQUIREMENTS FOR SUCCESSFULLY PURSUING PORTER’S COMPETITIVE STRATEGIES (Exhibit 8.8) 8.26
  • 27.

Notas do Editor

  1. 1