19. An important Zoom specialty - optimizing
blogs
Technorati has accounted for over
126,000,000 bloggers worldwide*
Your readership multiplies dramatically
when you optimize your blogs
*As tracked by BlogPulse, http://royal.pingdom.com/2010/01/22/internet-2009-in-numbers/.
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24. Influencer Target Marketing is becoming as important as
targeting to a company’s potential customers.
A company can not afford to
address just its potential
customers.
• It must direct its messages and
conversations toward influencers
that engage with its potential
customers.