9. Meet the new customers “ globally aware, environmentally-conscious, technologically-savvy, time-poor individuals who are spoiled by a wide range of choice and consider themselves good world citizens.” Ufi Ibrahim, WTTC Value-Trotters:
10.
Notas do Editor
Term coined by Andrew Savitz Achieving economic, social and environmental success = Profit, People, Planet Measurable results in all 3 areas