http://www.risingabovethenoise.com In this interview, I am interviewed by the terrific and bubbly Ande Lyons. http://andelyons.com Entrepreneurs, innovators and artists rule the world. Yet few people even know the actual definition for the word: Entrepreneur: A person who organizes and manages any enterprise, especially a business, usually with considerable initiative and risk. [Random House Unabridged Dictionary] To me, that's the definition of living. Of being relevant professional and as a brand. Of offering value and more than what's expected. When I first read that definition, this described: • the first time I asked a girl out for a date, • or asked for a raise, • or spoke up in a meeting, challenging who I thought was the leader, and shared my vision of how things should be different. Here's the full story: http://www.risingabovethenoise.com/why-do-certain-brands-succeed-in-todays-economy-video/

2. Entrepreneurs,innovatorsand
artistsruletheworld.

3. Yetfewpeopleevenknow
theactualdefinitionfortheword:
Entrepreneur:A personwhoorganizes
andmanagesanyenterprise,especially
abusiness,usuallywithconsiderable
initiativeandrisk.
[RandomHouseUnabridgedDictionary]

4. So,IwasexcitedwhenIwas
presentedwith thehonorof
speakingwithAndeLyonswhoisan
inspiredleaderforentrepreneurs.

5. Inthisinterview,wespentalmost
anentire hourtalkingabout:

6. • wakingupinthemorning

7. • theonlyworkabledefinitionof
branding

8. • knowledgevs.rules

9. • brandingforthelegendary
JoannaVargas

10. • being“dangerous”

11. whattodoaboutcommittees
(andhow theykillbusinessesfaster
thanaroomfulofpoliticians),and

12. whattodowithpeoplewhotryto
convinceyouthattheiropinion
ofyou ismorevalidthan
youropinionofyou.

13. Are you ready
to start your
revolution
For further information,
send any inquiries to
david@risingabovethenoise.com