1. Confidentiality/Non-Disclosure
Untimely and inappropriate exposure of this information could cause
irreparable harm to its owner, Breeze Promotional Concepts Pvt. Ltd.
It is understood and agreed that the viewer of this information will
treat it confidentially, and shall use it only for the purposes of
evaluating a potential business relationship with Breeze Promotional
Concepts Pvt. Ltd. Viewer shall not attempt to use any of the
information to plan, direct, guide, or pursue business or fundraising
opportunities outside of such relationship.
Viewer shall limit disclosure of this confidential information to only
those people having a need to know in helping viewer evaluate a
potential business relationship with Breeze Promotional Concepts Pvt.
Ltd. Viewer agrees to not disclose this information to any third party
without the prior written consent of BPCPL.

2. Breeze Promotional Concepts Pvt. Ltd.
Big League Raffle 2013
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3. Mission Statement
To enhance and simplify the
delivery of promotional
products, printing services,
business documents and
eCommerce solutions… to be
bigger, better, faster and
smarter… and to provide
owners, suppliers and
customers with more control,
improved productivity and
increased profitability
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4. Our Vision
To keep inventing new concepts
in gifting and event management
that match the new business and
lifestyle trends.
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5. Market Summary
• Last three decades in India have seen a great shift in standards
of living, fashion, food habits, education, social behavior,
attitude and acceptance towards gadgets and technology and
most importantly thought process about households.
• In order to maintain customer awareness and stimulate interest,
Breeze Promotional Concepts Pvt. Ltd. is to introduce a BIG
LEAGUE RAFFLE 2013 Promotion Program
• To measure the success of its raffles and identify areas for
improvement BPCPL conducted a survey of 100,000 Consumer.
“We decided to conduct surveys before taking any major action in
introducing our promotional or operational structure in order to get
the feel of our customers’ requirements and preferences,” – C.E.O
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6. Market Summary
• We have to constantly review and revamp the concept in order to
keep our customers interest and maximize our partner's profitability.
• Some interesting statistics have come out of the research, including
the fact that almost 60% of customers had a high level of awareness
regarding the RAFFLE. Of those who were not aware of the raffle, 13%
were informed by advertising at the Retail Outlets and 27% said they
heard about it from a friend.
“The Overseas popularity of the raffle over the years is a mark of its success,”
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7. Opportunities
• The BIG LEAGUE RAFFLE 2013 Promotional Campaign is
design to Help Businesses to make a much greater impact on
Customers. BPCPL has got the opportunity to become a leader
in bringing such revolutionary, highly benefitting to consumer
and Participating Businesses, for simple transactions in the
form of service usage or product consumption.
• The market shifts have forced consumers to always look for
better options. The regular telecom, digital technology,
internet or utility services consumption should fetch extra
ordinary benefit. This thought process has given an
opportunity to BPCPL for coming out with a concept or
promotion called BIG LEAGUE RAFFLE 2013.
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8. Competition
• BPCPL is an organization which appreciates perfect business
competition as it helps in achieving new heights for business
excellence and strategize everything involved with utmost care.
Results, for every project handled, obviously speak volumes about
business development, strategies adopted and overall management
expertise we gained over a period of time.
• The word ‘RAFFLES’ itself is quiet new for Indian Companies who
are eligible to run such campaigns. This information actually BPCPL
allows monopoly for this Business Aspect in India but similar
activities with variations were always part of e-Commerce in India.
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9. Competition
• BPCPL’s competition is BPCPL itself right now. Every campaign we
imagine or create , design, implement and prove our mantle is a
challenge for further improvements in upcoming campaigns.
• BPCPL’s competitive advantage is the uniqueness of its campaigns
and the results. Every time, its “Customer’s Delight” what we
target. There is no question of any compromise on quality,
branding, positive approach on expectations, long term relationship
through satisfactory services and more over the most economical
approach to event management, promotions, e-Commerce makes
BPCPL the company it is now.
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10. Business Concept
• RAFFLE is actually a term originating from the Middle-East region wherein lot
of campaigns and events are held with Department of tourism & economic
development, for geographical awareness and cultural participation as main
initiatives.
• BPCPL Raffle is a unique concept presented in India for the first time. Across
the World, we find Raffles designed to benefit the participants in several ways
possible. Few of them benefit participants in the form of money, hence called
‘MONEY RAFFLES’. Similarly, there are Electronic Raffles, Car Raffles, Travel
Raffles, Gift Certificate Raffles etc.,
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Raffle Promotions has been running for over 13 years in UAE
DSF’s month-long event plays a vital role in Dubai's tourism industry. It is segregated into many
major attractions all with one purpose, to have as many ways of entertaining the guests in the
city, and catering to each and every visitor segment arriving from around the world. DSF has had a
significant impact on the growth of Dubai, with the expenditure snowballing year on year from
AED 2.15 billion and 1.6 million visitors in 1996 to the tune of AED 9.8 billion and 3.5 million
visitors in 2009.

11. Business Concept
• BPCPL’s Raffle is unique in many ways as it’s a combination of electronic raffle, car
raffle, travel raffle, gifts raffle and much more where in the participants in the raffle are
benefited in several ways. No doubt, the participants would become a part of this Raffle
through a coupon purchase worth INR 300/- but the catch is that the participant is
getting most of the money back instantly through one of the services they utilize as
necessity today.
• HYDERABAD has the status of technological and software development hub in recent
years and now its time that it stands on par with international communities, targeting
overall development of state on the basis of trade participation, cultural development
and improvement in standards of living, many folds.
• Keeping all the facts intact, BPCPL has designed a campaign perfectly tailored for
Hyderabad City and its residents. First of all, the campaign has a COUPON designed as
the Initiator of whole campaign. A perforated coupon with Promotion/Campaign
participant details, scratch area, coupon no, gifts and awards offered, discount coupon
details, terms and conditions etc.
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12. Business Concept
• This BPCPL’s Raffle, would no doubt, open several doors of
opportunities for the participants but also help the people involved
in introducing a totally befitting concept. Once Raffle reaches the
final ‘REVEAL DAY’ stage, the total number of beneficiaries would
be delightful for the participants.
• An assurance that the participants would surely love the gifts and
prizes offered in the Raffle, maximum participation is expected
along with probability of winning a prize or a gift going up to great
extent. For sure, the Raffle is going to be a bench-mark raffle, not
only for BPCPL but also for other companies and organizations to
follow the ‘benefitting practices’ for the participants in near future.
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13. What are the Prizes?
150000 in total
One Mega Grand Prize
Family Car Worth G 600,000 (Approx)
100 Grand Prizes
each worth G 39,999 (current legal limit) and
1,49,800 Additional Prizes
Cash Back of G 222/- On Every Coupon Purchase
Discount Coupons Booklet Worth G 5000/- (Approx)
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14. Mega Grand Prize
2010 Car Of The Year Hyundai i10!
 Winner’s & Road Tax Applicable  Free Registration
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15. Grand Prize A
15 Days 14 Nights of Umrah Pilgrimage
 Including Visa + Coupon  Accommodation in Star Hotel
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16. 4 Days 3 Nights of Free Vacation of a Luxury Trip in Malaysia!
 Including Visa + Coupon  Accommodation in Star Hotel
Grand Prize B
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17. What Does A Raffle Coupon Cost?
 Single Raffle Coupon: D 300
 Bundle of Three Coupons: D 900
Odds of winning depend on actual number of Coupons sold
Expected odds of winning a Grand Prize: 10 in 40,000
Expected odds of winning a prize: 73 in 100
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18. WHAT ARE THE RAFFLE RULES?
• Must be 18 to purchase a Coupon or win a prize
• No purchase other than raffle Coupon required to enter
• Cash only—No cheque, credit or debit cards are allowed
• Not mandatory to be present at the time of Revealing winner
• Independent source to conduct Reveal the Winners
• Revealing to be done from a container that holds all entries and
provides an equal chance to win for all entries
• Should the raffle be cancelled for any reason, Coupon purchasers
will be notified (by mail and/or e-mail) and given instructions on
how to obtain a refund
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19. Revealing Of Winner(s)
• Big League Raffle Promotions is consist of 10 Reveal days and
every reveal day 10 winners for International Holiday Package
will be announced, on 10th Reveal day the winner of Grand
prize will be announced.
• The winners will be Reveal on every 12th Day of Raffle
Promotion.
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20. What’s In It for SPONSOR?
Major Exposure
• Prominent attention from highly targeted market segments
• Major media play (print and broadcast at local, State and national levels)
• Name/logo on 200,000 raffle Coupon to be sold throughout the Promotion
Period
• Brand exposure to over 10,00,000 people (Malls of Hyderabad,
Secunderabad and other major shopping locations)
Good Will
• From individuals Customer
• From the local Businesses who will likely spread the word
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21. What’s In It for SPONSOR?
INTERNET DIRECT MARKETING & MEDIA USED
Website established to promote and support the raffle
– Links to Primary Website and Sponsor’s websites (as well as business sponsor sites)
– Updates on progress of Coupon sales by each participating Outlets
– Able to check out prize details and look up current odds of winning raffles
• E-mail/SMS blasts used to induce interest and market raffle
across the Promotion Area
• Story promoted to local and national media (broadcast and print)
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22. WHEN WOULD RAFFLE TAKE PLACE?
July 05, 2013: Coupon sales commence
September 10, 2013: Coupon sales End
Location of Revealing the Winners:
Revealing Winners takes place (date, time
and location to be determined prior to July
08, 2013)
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23. AGENDA FOR REVEAL DAY
Its Obviously A Celebration Day for Raffle Winners. It deserves to be a
day remembered for a long, long time to come.
1. ‘START’ with BPCPL intro. and raffle know how
2. ‘RAMP WALK’/‘PRODUCT LAUNCH’ – Special ‘REVEAL DAY’ attraction
3. Announcements about the FIRST LOT OF WINNERS
4. Performance by STAND-UP COMEDIAN
5. Announcements about SECOND LOT OF RAFFLE WINNERS
6. ‘RAMP WALK’/‘PRODUCT LAUNCH’ – Special ‘REVEAL DAY’ attraction
7. Announcements about THIRD LOT OF RAFFLE WINNERS
8. FINAL performance by STAND-UP COMEDIAN for the day
9. Announcements and vote of thanks on behalf of BPCPL
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24. •
A BOLDER APPROACH
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25. 306-C Third Floor, Meridian Plaza
Beside Lal Bungalow, Ameerpet
Hyderabad 500016 AP
Ph: 040- 3259 3535
Url: www.breezeshows.com
Email: customer.care@breezeshows.com
Breeze Promotional Concepts Pvt. Ltd.
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