Charities can benefit from using Blue Dot offers for free. Blue Dot Offers can be used in many ways to engage, reward and incentivise people to support your cause...

1. DAILY OFFERS FOR CHARITY SUPPORTERS
INCREASE YOUR ACTIVE SUPPORT
Personalised free daily offers for every charity
to award their active supporters

2. INCENTIVISE ANY ACTIONS YOU WANT PEOPLE TO TAKE
WITH THE VERY BEST OFFERS
Real life, online or social!
One Great Action = One Great Offer!
Donate!
Volunteer!
Fundraise!
Sponsor!
Share!
Sign Up!
Watch A Video !
Complete A Quiz or Poll!
Respond To Mail ! ! !!
Sign Petition!
Play Games ! !!
ʻLikeʼ!
Tweet !!
Invite friends!
etc!

3. OFFERS FOR SUPPORTERS = BENEFITS FOR YOU
Bring the power of motivating Blue Dot offers, downloads & discounts from the
biggest brands and entertainers for every supporter, to your own website and
Facebook presence!
Advertise & provide offers to users without them ever leaving your pages!
You can compete for consumer attention alongside household name brands.!
Increase:!
• supporter actions!
• social sharing!
• Fundraising!
• Loyalty!
Recognise the actions of supporters (they get a ʻgood accountʼ)!
Every single action #hastaged & socialised through Twitter & Facebook!
Use resulting analytics for ongoing personalised communications!
100% FREE to use offers on your own websites!

4. THE BEST, UNIQUE & EXCLUSIVE DAILY OFFERS FOR GOOD PEOPLE
1 donation or action for charity = 1 great offer for them!

5. YOUR OWN OFFERS PAGE FOR YOUR SUPPORTERS www.bluedotworld.com/YourCharityName
All features
locked to your
charity:
Donations (via
Justgiving),
volunteering
sharing etc.
Inc: Your own
Facebook page
feed.
Live feed of
supporters
actions &
redeeming
offers

6. USE YOUR OWN ‘OFFER’ WIDGETS
Award offers simply & automatically
by inserting a line of code on your
own site after actions you wish to
award offers for.!
Your fully functioning offer page
can be embedded on your: !
Own website !
Facebook page

7. USE OFFERS & ADS TO SPREAD THE WORD ABOUT YOUR CAUSE
Use these ʻadvertsʼ on your website that constantly update with latest offers!
Plus, use email, Facebook, Twitter, newsletters etc.!
Blue Dot will market your offers page to the whole charity community!
Every single action is socialised.!

8. YOUR FUNDRAISERS CAN ALSO CREATE AN OFFER PAGE
Tell your fundraisers (on Justgiving) they can also give offers to each of their sponsors.!
Simply tell them to register at
www.bluedotworld.com/fundraiser
And then start publicising their
resulting page, where their
supporters can donate (via JG)
and get an offer.
100% Free

9. SECURE A BUSINESS SPONSOR FOR YOUR OFFERS
Use your offers platform to generate income.!
Add
value
to
exis.ng
business
rela.onships
or
win
new
ones.
Businesses
are
looking
to
increase
the
ROI
on
their
CSR
spend
-­‐
help
them
do
that
with
Blue
Dot
offers.!
Benefits to your sponsor business!
Logo on all your offer platforms!
Hashtag in all social sharing on your redeemed offers!
They can make an offer available for your (or all) supporters!
Cost to business / Income to charity!
Charge businesses 40p per action taken by someone - Just 40p to
be associated socially with positive actions someone has made for
you.!
Pay Blue Dot 20p (per action tracked) to administer!

10. OFFERS FOR ALL YOUR EMPLOYEES
All charity employees get free use of Blue Dot offers.!
A benefit in kind for all your employees!
They have access to the daily offer!
They simply register using their ʻworkʼ email to verify their status at
www.bluedotworld.com!

11. RESULTS
Offers have been proved to increase!
Donations!
Fundraising!
Actions!
Click thru rates!
Sharing!
Conversion rates!
You will receive a full report with all actionable data!
You will have access for follow up communications!
Use the data to make sure - One good action leads to another!

12. BLUE DOT UPDATE
Benefiting over 100 charitable organisations & working with 350 commercial
businesses incl:!
44 commercial organisations already providing offers: !
Media coverage:!
Awarded a grant from the NESTA Innovation in Giving Fund. Contracted by the UK!
Government Cabinet Office & recognised by HMRC!

13. ABOUT BLUE DOT
“I spent one year as Creative Director of
major UK charity, Comic Relief & helped raise
£82m for good causes.!
I spent one year as Director on the legacy of
the FIFA World Cup. Raising £400m from
every Government in the world for 1GOAL:
Education For All. !
Meanwhile, in the same one year, consumers
spent £870m shopping in Westfield, London,
one mile from my home.”!
Blue Dot combines business !
& cause worlds !
for the benefit of both !
Founder
of
Blue
Dot
Chris
Ward

14. GET STARTED NOW
Go To: www.bluedotworld.com/charitypage!
• Create your own offer page and list actions you would like to reward!
• Insert the ʻoffersʼ code at the ʻsuccessʼ URLʼs (post action) on your site!
• Insert the full ʻofferʼ widgets on your website &/or Facebook tab!
• Download the offer adverts for your site!
• Use the full marketing ʻtool kitʼ: offer adverts & logos.!
• Start publicising & see engagement increase!
Contact: Lucy Baker lucy@bluedotworld.com for more details!

15. Blue Dot offers engage more people with charities
Contacts
www.bluedotworld.com
Blue
Dot
World
Ltd.
180
Haymarket
London
W1
Chris
Ward
chris@bluedotworld.com
+447932
746
591
Jon
Stephens
jon@bluedotworld.com
+447799
470
596