Keynote from Magnolia Amplify Miami 2013 making the point that Magnolia 5 will solve today's and tomorrow's challenge of providing content creation, content publishing and access to systems of record for a world gone mobile.
2. 2 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
Source IDC
3. What Mobile?
3 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
4. Responsive Web Design
Multi-Channel
Publishing
Apps Mobile Web
What Mobile?
4 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
5. Responsive Web Design
Multi-Channel
Publishing
Apps Mobile Web
What Mobile?
Workflow
Content
News
Creation
Agility
5 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
6. Responsive Web Design
Multi-Channel
Publishing
Apps Mobile Web
What Mobile?
Workflow Access to
Systems of
Content Mobile Professionals
Record
News
Creation Workforce
Provisioning
Agility Security
6 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
7. Extending VPM to Mobile Workforce
VPM 2.0
Apps
Integration CMS Publishing
7 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
8. Training Mobile Productivity
Professionals De-
Enterprise App Store Channeling
Mobile Challenges
Security
Maintenance Cost
Apps
Integration
BYOD
Html5 Usability Provisioning
Multi-Device Support
8 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
9. Status Quo
native apps
frameworks to bridge mobile OS’s
CMS functionality?
inconsistent UI’s
9 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
10. (Apple's iPad is)changing user
expectations for how they interact with
their content management systems
Gartner: “Tablets and Smartphones Are Changing How Content Is Created,
Consumed and Delivered”
10 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
11. What if…?
11 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
Image: http://nationalrunawayswitchboard.tumblr.com/post/22270510929/so-apparently-the-iphone-serves-a-more-important
12. Magnolia 5 Provides
Publish to everything
Works on Tablet for Content Creation
Applification for mobile Workforce
12 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
13. Benefits
apps can utilize CMS core services
the same UX on all devices
personalized, task-based apps
device independent
access systems of record
13 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
14. 14 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
Source IDC
15. Most CMS’s work
on PC’s only
15 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
Source IDC
16. Magnolia 5 works on
Tablets PC’s
16 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
Source IDC
17. Magnolia 5
eventually will
work on
Tablets, PC’s
Smartphones
17 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
Source IDC
18. Training Mobile Productivity
Professionals De-
Enterprise App Store Channeling
Mobile Challenges
Security
Maintenance Cost
Apps
Integration
BYOD
Html5 Usability Provisioning
Multi-Device Support
18 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
19. Training Mobile Productivity
Professionals
Enterprise App Store
Mobile Challenges
Security
Maintenance Cost
Apps
Integration
BYOD
Html5 Usability Provisioning
Multi-Device Support
19 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
20. Training Mobile Productivity
Professionals
Enterprise App Store
Mobile Challenges
Maintenance
Integration
Apps
Html5
Multi-Device Support
20 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
21. Training Mobile Productivity
Professionals
Enterprise App Store
Mobile Challenges
21 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
22. Mobile Challenges
22 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
23. Challenges: Solved
23 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
24. The user interface can be the key factor
in success or failure.
Gartner: “Tablets and Smartphones Are Changing How Content Is Created,
Consumed and Delivered”
24 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.
25. 25 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.