SlideShare uma empresa Scribd logo
1 de 177
NEW ZEALAND 2007
Ho hum: 2+ weeks in New Zealand … Pfizer Ford Gap Chrysler Yahoo Microsoft Wal*mart ??? ???
“ It is  not  the strongest of the species that survives,  nor  the most intelligent, but  the one most responsive  to change .”   —Charles Darwin
Tom Peters’ X25* EXCELLENCE. ALWAYS. Quinnipiac University Miller Agency Hamden CT/0316.2007/ LONG * In Search of Excellence  1982-2007
Slides at … tompeters.com*
EXCELL- ENCE????
“ I am often asked by would-be entrepreneurs seeking escape from life within huge corporate structures, ‘How do I build a small firm for myself?’ The answer seems obvious :   Buy a very large one and just wait .”   —Paul Ormerod,  Why Most Things Fail:  Evolution, Extinction and Economics
EXCELLENCE. CIRCA 1982.
Excellence1982: The Bedrock “Eight Basics” 1. A Bias for  Action 2. Close to the  Customer 3.  Autonom y  and  Entre p reneurshi p 4. Productivity Through  Peo p le 5.  Hands On ,  Value-Driven 6.  Stick to  the Knitting 7.  Sim p le  Form,  Lean  Staff 8. Simultaneous  Loose-Tight Properties
EXCELLENCE. ASPIRATION.
“ Why in the world did you go to S iberia ?”
S y non y ms Purity Transcendence Virtue Elegance Majesty Anton y ms Mediocrity
The Peters  Princi p les :  Enthusiasm.  Emotion.  Excellence.  Energy. Excitement. Service. Growth. Creativity. Imagination.  Vitality. Joy. Surprise. Independence. Spirit. Community.  Limitless human potential. Diversity.  Profit.  Innovation. Design. Quality. Entrepreneurialism. Wow.
EXCELLENCE. INNOVATE. OR. DIE.
We  become  who we hang out with 1
Measure “Strangeness”/Portfolio Quality Staff Consultants Vendors Out-sourcing Partners  (#, Quality) Innovation Alliance Partners Customers Competitors  (who we “benchmark” against)   Strategic Initiatives  Product Portfolio  (LineEx v. Leap) IS/IT Projects HQ Location Lunch Mates Language Board
“ Normal” =  “o  for  800”
“ The Bottleneck Is at the Top of the Bottle” “Where are you likely to find people with the least diversity of experience, the largest investment in the past, and the greatest reverence for industry dogma:   At   the   to p!”   — Gary Hamel/ Harvard Business Review
“ Diverse groups of problem solvers—groups of people with diverse tools—consistently outperformed groups of the best and the brightest. If I formed two groups, one random (and therefore diverse) and one consisting of the best individual performers, the first group almost always did better. …  Diversity   trumped ability .”   —Scott Page,  The Difference: How  the Power of Diversity Creates Better Groups,  Firms, Schools, and Societies Diversity
We  become  who we hang out with 2
Whacky Wiki World Wow
Wikinomics: How Mass  Collaboration Changes  Everything — Don Tapscott & Anthony Williams
Wikinomics WikiWorld Weapons of Mass collaboration CrowdSourcing smart mobs Linux Human genomw project InnoCentive YouTube Second Life Wikipedia Myspace
“ The Billion-man Research Team: Companies offering work to online communities are reaping the benefits of ‘crowdsourcing.’”   —Headline,  FT , 0110.07
try it. Try it. Try it. Try it.  Try it.  Try it. Try it. Try it.  Screw it up.  Try it. Try it. Try it. Try it. Try it. Try it. Try it.  Screw it up.  it. Try it. Try it. try it.  Try it.   Screw it up.  Try it. Try it. Try it.
do things.
“ We have a ‘strategic  plan.’ It’s called  doing things .”   — Herb Kelleher
drill.
“ This is so simple it sounds stupid, but it is amazing how few oil people really understand that  you only find oil if you drill wells .   You may think  you’re finding it when you’re drawing maps and  studying logs, but you have to drill.”   Source: The Hunters , by John Masters, Canadian  O & G wildcatter
try things.
“ We made mistakes, of course. Most of them were omissions we didn’t think of when we initially wrote the software.  We fixed them by doing it over and over, again and again.  We do the same today. While our competitors are still sucking their thumbs trying to make the design perfect, we’re already on prototype version   # 5 .   By the time our rivals are ready with wires and screws, we are on version # 10 .   It gets back to planning versus acting :  We act from day one ;  others plan how to   plan — for months .”   —Bloomberg by Bloomberg
Screw. things. Up.
“ FAIL, FAIL AGAIN. FAIL BETTER.”   —Samuel Beckett
“ Fail .  Forward.  Fast.” High Tech CEO, Pennsylvania
Sam’s  Secret  #1!
“ Reward   excellent failures.  Punish   mediocre successes.” Phil Daniels, Sydney exec
try. Miss. try.
READY. FIRE! AIM. Ross Perot (vs  “ Aim! Aim! Aim!”   /EDS vs GM/1985)
No try. No deal.
“ You miss  100 %   of the shots you never take.”   —Wayne   Gretzky
EXCELLENCE. 4/40.
4/40
De-cent-ral-iz- a-tion!
“ If it feels painful and scary—that’s  real   delegation”   —Caspian Woods, small biz owner
“ Best practice” =  ZERO  Standard Deviation = Whaddawaste
Ex-e- cu-tion!
“ Execution  is the  j ob   of the business   leader .”   —Larry Bossidy  & Ram Charan/  Execution: The Discipline of Getting Things Done
“ Costco figured out the  big ,  simple  things and  executed  with total  fanaticism .”   —Charles Munger, Berkshire Hathaway
Ac-count-a-bil-ity!
“ GE has set a standard of candor. … There is no puffery. …  There isn’t an ounce of denial in the place .”   —Kevin Sharer, CEO Amgen,  on the “GE mystique”  (Fortune)
6:15A.M.
DECENTRALIZATION. EXECUTION. ACCOUnTABILITY. 6 :15A.M.
EXCELLENCE. VALUE ADDED. UP THE LADDER.
EXCELLENCE. VALUE-ADDED LADDER I.  SOLVE IT.
$55B
Up,   Up,   Up,  Up   the Value-added Ladder.
The Value-added Ladder/  OPPORTUNITY-SEEKING   Gamechanging Solutions Services Goods  Raw Materials
EXCELLENCE. VALUE-ADDED LADDER II.  EXPERIENCE IT.
“ Experiences  are as distinct from services as services are from goods.”   —Joe Pine & Jim Gilmore,  The Experience Economy: Work Is Theatre & Every Business a Stage
Experience: “Rebel Lifestyle!” “What we sell is the ability for a 43-year-old accountant to dress in black leather, ride through small towns and have people be afraid  of him.” Harley  exec, quoted in  Results-Based Leadership
Up,   Up,   Up,  Up   the Value-added Ladder.
The Value-added Ladder/  MEMORABLE CONNECTION Spellbinding Experiences   Gamechanging Solutions Services Goods  Raw Materials
EXCELLENCE. DRAMATIC. DIFFERENCE. DOABLE.
“ The ‘surplus society’ has a surplus of   similar   companies, employing   similar   people, with   similar   educational backgrounds, coming up with   similar   ideas, producing   similar   things, with   similar   prices and   s imilar   quality.”   —Kjell Nordstr ö m and Jonas Ridderstr å le,  Funky Business
This is  not   a “ mature  category.”
This is an  “ un distinguished   category.”
$798
7X.  730A-800P.  F12A . * * ’93-’03/10 yr annual return: CB: 29%; WM: 17%;  HD: 16%.  Mkt Cap: 48% p.a.

Jim’s Group   Jim Penman/“Empire Builders”/ MT  / Jan/Feb 2006/Australia
EXCELLENCE. NO EXCUSES.
WallopWal*Mart16* *Or: Why it’s so  ABSURDLY EASY  to  BEAT   a  GIANT  Company
The “Small Guys” Guide: Wallop Wal*Mart16 * Niche-aimed.  (Never, ever “all things for all people,” a “mini-Wal*Mart.) * Never attack the monsters head on!  (Instead steal niche business and lukewarm customers.) * “ Dramaticall y  Different ”  (La Difference ... within our community, our industry regionally, etc … is as obvious as the end of one’s nose!) (THIS IS WHERE MOST MIDGETS COME UP SHORT.) * Compete on value/experience/intimacy, not price.  (You ain’t gonna beat the behemoths on cost-price in 9.99 out of 10 cases.) * Emotional bond with Clients, Vendors.  (BEAT THE BIGGIES ON EMOTION/CONNECTION!!)
The “Small Gu y s” Guide: Wallop Wal*Mart16   * Hands-on, emotional leadership.  (“We are a great & cool & intimate & joyful & dramatically different team working to transform our Clients lives via Consistently Incredible Experiences!”) * A community star!  (“Sell” local-ness per se. Sell the hell out of it!) * An incredible experience, from the first to last moment—and then in the follow-up!  (“These guys are cool! They ‘get’ me! They love me!”) * DESIGN DRIVEN!  (“Design” is a premier weapon-in-pursuit-of-the sublime for small-ish enterprises, including the professional services.)
The “Small Gu y s” Guide: Wallop Wal*Mart16   * Employer of choice.  (A very cool, well-paid place to work/learning and growth experience in at least the short term … marked by notably progressive policies.) (THIS IS EMINENTLY DO-ABLE!!) * Sophisticated use of information technology . (Small-“ish” is no excuse for “small aims”/execution in IS/IT!) * Web-power!  (The Web can make very small very big … if the product-service is super-cool and one purposefully masters buzz/viral marketing.) * Innovative!  (Must keep renewing and expanding and revising and re-imagining “the promise” to employees, the customer, the community.)
The “Small Gu y s” Guide: Wallop Wal*Mart16   * Brand-Lovemark*  (*Kevin Roberts)  Maniacs ! (“Branding” is not just for big folks with big budgets. And modest size is actually a Big Advantage in becoming a local-regional-niche “lovemark.”) * Focus on women-as-clients.  (Most don’t. How stupid.) * Excellence!  (A small player … per me … has no right or reason to exist unless they are in Relentless Pursuit of Excellence. One earns the right—one damn day and client experience at a time!—to beat the Big Guys in your chosen niche!)
Small Giants: Companies That Choose To Be Great Instead  Of Big   —by Bo Burlingham
EXCELLENCE. VALUE-ADDED LADDER III.   DREAM IT.
Furniture vs. Dreams “We do not sell ‘furniture’ at Domain.   We sell dreams .   This is accomplished by addressing the half-formed needs in our customers’ heads. By uncovering these needs, we, in essence, fill in the blanks.   We convert ‘needs’ into ‘dreams.’ Sales are the inevitable result .”   — Judy George, Domain Home Fashions
The Value-added Ladder/   EMOTION Dreams Come True Spellbinding Experiences Gamechanging Solutions Services Goods  Raw Materials
EXCELLENCE. VALUE-ADDED LADDER III.   ALL YOU NEED IS LOVE.
“ Brands have run out of juice. They’re  dead .”   —Kevin Roberts/Saatchi & Saatchi
Kevin Roberts:   Lovemarks !
 
 
 
 
Tattoo Brand :   What % of users would  tattoo  the brand name on their body?
To p  10 “Tattoo Brands”* Harley .… 18.9% Disney .... 14.8 Coke …. 7.7 Google .... 6.6 Pepsi .... 6.1 Rolex …. 5.6 Nike …. 4.6 Adidas …. 3.1 Absolut …. 2.6 Nintendo …. 1.5 * BRANDsense: Build Powerful Brands through Touch,  Taste, Smell, Sight, and Sound , Martin Lindstrom
Up,   Up,   Up,  Up   the Value-added Ladder.
The Value-added Ladder/  ECSTASY   Lovemark   Dreams Come True  Spellbinding Experiences Services Goods Raw Materials
women. BOOMERS. GEEZERS.
women. BOOMERS. GEEZERS.
“ Forget  China ,  India  and the  Internet : Economic Growth Is Driven by  Women .”   —Headline,  Economist , April 15, 2006, Leader, page 14
Women’s  Trifecta+ * Buy  * Wealth * Lead   + ECLIPSE OF MALES   (Old/Retire; Young/Poorly educated)
“ Women are   the   majority market”   —Fara Warner/ The Power of the Purse
“ Women don’t buy  brands.  They  join them .” EVEolution
Selling to men:   The  TRANSACTION  Model Selling to Women:   The  RELATIONAL  Model Source:  Selling to Men, Selling to Women , Jeffery Tobias Halter
10 UNASSAILABLE REASONS WOMEN RULE Women  make [all] the financial decisions. Women  control [all] the wealth. Women  [substantially] outlive men. Women  start most of the new businesses. Women’s  work force participation rates have soared worldwide. [2 of 3] Women  are closing in on “same pay for same job.” Women  are penetrating senior ranks rapidly [even if the pace is slow for the corner  office per se]. Women’s  leadership strengths are exceptionally well aligned with new organizational effectiveness & value-added imperatives. Women  are better salespersons than men. Women  buy [almost] everything—commercial as well as consumer goods. So   what   exactly   is  …  the   point   of   men ?
“ AS LEADERS, WOMEN RULE :   New Studies find that female managers outshine their male counterparts in almost every measure”   TITLE/ Special Report/  BusinessWeek
New (4 of 7) Value-added “Ladder”:  Plays to Women’s Inherent Strengths!   Lovemark/ F   Dreams Come True/ F  Spellbinding Experiences/ F Gamechanging Solutions/ F Services/ F Goods/ M Raw Materials/ M
women. BOOMERS. GEEZERS.
!!!!!!!!!!!!!!!!! “ People turning 50 today have  more than  half   of their adult life ahead of them.”   —Bill Novelli,  50+: Igniting a Revolution to Reinvent America
Average # of cars purchased per household, “lifetime”:  13 Average # of cars bought per household after the “head of household” reaches age 50:  7 Source: Marti Barletta,  PrimeTime Women
44-65 :   “New Customer Majority”  * *45% larger than 18-43; 60% larger by 2010 Source:  Ageless Marketing , David Wolfe & Robert Snyder
Boomers’-Geezers’-Women’s Trifecta+ *Buy/ all  *Wealth/ all   *time left/   lots   *Eclipse of males/ retire - die
“ Little Stuff” (plus): The True “Basics” Tom Peters/03.14.2007
Thank You!
F L O W E R P O W E R
“ Courtesies of a small and trivial character are the ones which strike deepest in the grateful and appreciating heart.”   —Henry Clay
The …   Jim Jeffords oversight!
The Manager’s Book of Decencies: How Small gestures Build Great Companies   —Steve Harrison, Adecco Servant Leadership   —Robert Greenleaf One: The Art and Practice of Conscious Leadership   —Lance Secretan, founder of Manpower, Inc.
“ Leaders  ‘ SERVE ’  people.  Period.”   —Anon.
Servant Leadership /Robert Greenleaf 1.  Do those served grow as persons?   2.  Do they, while being served,  become healthier wiser, freer, more autonomous, more likely themselves to become servants?
“ Be kind, for everyone you meet is fighting a great battle.”   —Philo of Alexandria
THE PROBLEM  IS RARELY THE PROBLEM.
THE PROBLEM IS RARELY/NEVER THE PROBLEM. THE  RESPONSE   TO THE PROBLEM INVARIABLY ENDS UP BEING THE REAL PROBLEM . * *RMN, M Stewart, WJC, “Scooter” Libby
OFTEN AS NOT/MORE OFTEN THAN NOT THE UNDERLYING PROBLEM IS NOT MUCH OF A PROBLEM.
PERCEPTION IS ALL THERE IS. PERIOD .* *From Whole Foods to IBM to the corner deli
Relationships   (of all varieties) :   THERE ONCE WAS A TIME WHEN A  THREE - MINUTE   PHONE   CALL   WOULD HAVE AVOIDED SETTING OFF THE DOWNWARD SPIRAL THAT RESULTED IN A COMPLETE RUPTURE.
“ WHY NOT JUST TELL THE TRUTH?”   —Raymond Carver
POWER WORDS! “ I’m sorry.”
RESPECT
“ It was much later that I realized Dad’s secret. He gained respect by giving it. He talked and listened to the fourth-grade kids in Spring Valley who shined shoes the same way he talked and listened to a bishop or a college president.   He was seriously interested in who you were and what you had to say.” Sara Lawrence-Lightfoot,  Respect
“ The deepest human need is the need to be appreciated.” William James
“ Don’t belittle!”   —OD Consultant
“ Ph.D. in leadership. Short course: Make a short list of all things done to you that you abhorred. Don’t do them to others. Ever. Make another list of things done to you that you loved. Do them to others. Always.”   — Dee Hock
THE ONE THING YOU NEED TO KNOW   (Marcus Buckingham)
“ No matter what the situation,  [the great manager’s]  first response is always to think about the individual concerned and how things can be arranged to help that individual experience success.”   —Marcus Buckingham,  The One Thing You Need to Know
“ The key difference between checkers and chess is that in checkers the pieces all move the same way, whereas in chess all the pieces move differently. …   Discover what is unique about each person and capitalize  on it .”   —Marcus Buckingham,  The One Thing You Need to Know
“ The mediocre manager believes that most things are learnable and therefore that the essence of management is to identify ach person’s weaker areas and eradicate them. The great manager believes the opposite.  He believes that the most influential qualities of a person are innate and therefore that the essence of management is to deploy these innate qualities as effectively as possible and so drive performance .”   —Marcus Buckingham,  The One Thing You Need to Know
“ The  one   thin g you need to know about sustained individual success: Discover what you don’t like  doing and  stop   doing it.”   —Marcus Buckingham,  The One Thing You Need to Know
SWEET SPOT: SEEKING THE  DIS COMFORT  ZONE.
“ Do one thing every day that scares you.”   —Eleanor Roosevelt
“ Every time we come to a comfort zone, we will find a way out.”  “No Cloning.” “‘Reinvent the brand’ with each new show.” “A typical day at the office for me begins by asking,  ‘ What is impossible that I am going to do today ?’”   —Daniel Lamarre, president, Cirque du Soleil
EXCELLENCE. BEDROCK. TALENT.
Hire  ver y good people!
“ We believe companies can increase their market cap 50 percent in 3 years. Steve Macadam at Georgia-Pacific …   changed  20  of his   40   box plant managers to put more talented, higher paid managers in charge.   He increased profitability from  $ 25  million to  $ 80  million in  2  years.”   —Ed Michaels,  War for Talent
SO YOU’RE A “PEOPLE PERSON”?  PROVE IT .
“ The leaders of Great Groups  love  talent  and know where to find it. They  revel  in the talent of others.”   —Warren Bennis & Patricia Ward Biederman,  Organizing Genius
PARC’s Bob Taylor:   “Connoisseur  of Talent”
SO YOU’RE A “PEOPLE PERSON”?  PROVE IT .
A review of Jack and Suzy Welch’s  Winning   claims there are but two key differentiators that set GE “culture” apart from the herd: First :   Separating financial forecasting and performance measurement.   Performance measurement based, as it usually is, on budgeting leads to an epidemic of gaming the system. GE’s performance measurement is divorced from budgeting—and instead reflects how you do relative to your past performance and relative to competitors’ performance; i.e., it’s about how you actually do in the context of what happened in the real world, not as compared to a gamed-abstract plan developed last year.  Second :   Putting  HR  on a par with finance and marketing.
SO YOU’RE A “PEOPLE PERSON”?  PROVE IT .
< CAPEX > People!
Brand = Talent.
EXCELLENCE. BEDROCK. LEADERSHIP. 9Ps.
PURPOSE . PASSION . Potential . Presence . Personal . PERSISTENCE . PEOPLE .  Potent . Positive .
PURPOSE . PASSION . Potential . Presence . Personal . PERSISTENCE . PEOPLE .  Potent . Positive .
“ People want to be part of something larger than themselves .  They want to be part of something they’re really  proud  of, that they’ll  fight  for ,   sacrifice  for  ,   trust .”   — Howard Schultz, Starbucks  ( IBD /09.05)
PURPOSE . PASSION . Potential . Presence . Personal . PERSISTENCE . PEOPLE .  Potent . Positive .
“ Nothing is so contagious as enthusiasm.”   —Samuel Taylor Coleridge
PURPOSE . PASSION . Potential . Presence . Personal . PERSISTENCE . PEOPLE .  Potent . Positive .
“ The role of the Director is  to create a space where the actors and  actresses  can   become more than they’ve ever been before, more than they’ve dreamed of being .”   —Robert Altman, Oscar acceptance speech
“ In the end, management doesn’t change culture. Management  invites   the workforce itself to change the culture.”   —Lou Gerstner
PURPOSE . PASSION . Potential . Presence . Personal . PERSISTENCE . PEOPLE .  Potent . Positive .
25
MBWA * *5,000 miles for a 5-minute face-to -face meeting (courtesy super- agent Mark McCormick)
PURPOSE . PASSION . Potential . Presence . Personal . PERSISTENCE . PEOPLE .  Potent . Positive .
“ The  First   step  in a ‘dramatic’ ‘organizational change program’ is obvious— dramatic   personal  change !”   —RG
“ You must  be   the change you wish to see in the world.” Gandhi
“ A man without a smiling face must not open a shop.”   —Chinese Proverb
PURPOSE . PASSION . Potential . Presence . Personal . PERSISTENCE . PEOPLE .  Potent . Positive .
Relentless :   “One of my superstitions had always been when I started to go anywhere or to do anything,   not   to turn   back   ,   or stop, until the thing intended was accomplished.”   —Grant
“ Success seems to be largely a matter  of  hanging   on  after others have let go.”   —William Feather, author
PURPOSE . PASSION . Potential . Presence . Personal . PERSISTENCE . PEOPLE .  Potent . Positive .
“ Leaders  ‘ do ’  people.  Period.”   —Anon.
PURPOSE . PASSION . Potential . Presence . Personal . PERSISTENCE . PEOPLE .  Potent . Positive .
Kevin Roberts’ Credo 1 . Ready. Fire! Aim. 2. If it ain’t broke ... Break it! 3. Hire crazies. 4. Ask dumb questions. 5. Pursue failure. 6. Lead, follow ... or get out of the way! 7. Spread confusion. 8. Ditch your office. 9. Read odd stuff. 10.   Avoid moderation !
&quot; The reasonable man adapts himself to the world. The unreasonable one persists in trying to adapt the world to himself. Therefore, all progress depends upon the unreasonable man.”   —GB Shaw,  Man and Superman: The Revolutionists' Handbook.
PURPOSE . PASSION . Potential . Presence . Personal . PERSISTENCE . PEOPLE .  Potent . Positive .
On NELSON:   “[other] admirals more frightened of losing than anxious to win”
The greatest danger for most of us is not that our aim is too high and we miss it, but that it is too low and we reach it. Michelangelo
PURPOSE . PASSION . Potential . Presence . Personal . PERSISTENCE . PEOPLE .  Potent . Positive .
“ Excellence can be obtained if you:   ... care more than others think is wise;   ... risk more than others think is safe;   ... dream more than others think is practical;   ... expect more than others think is possible.” Source: Anon.  (Posted @ tompeters.com by  K.Sriram, November 27, 2006 1:17 AM)
&quot;Life is not a journey to the grave with the intention of arriving safely in one pretty and well preserved piece, but to skid across the line broadside, thoroughly used up, worn out, leaking oil, shouting  ‘ GERONIMO!’  ” — Bill McKenna, professional motorcycle racer ( Cycle  magazine 02.1982)
Ger- on -i-mo !

Mais conteúdo relacionado

Mais procurados

Wallop Wal*Mart Plus
Wallop Wal*Mart Plus Wallop Wal*Mart Plus
Wallop Wal*Mart Plus
bizgurus
 
Jim's Plus
Jim's PlusJim's Plus
Jim's Plus
bizgurus
 
Women-Boomers-Geezers, Short Rant
Women-Boomers-Geezers, Short RantWomen-Boomers-Geezers, Short Rant
Women-Boomers-Geezers, Short Rant
bizgurus
 
Wiki WikiWorld Wikinomics
Wiki WikiWorld WikinomicsWiki WikiWorld Wikinomics
Wiki WikiWorld Wikinomics
bizgurus
 
Tom Piters
Tom PitersTom Piters
Tom Piters
ReDisque
 
Guerilla Advantage
Guerilla Advantage Guerilla Advantage
Guerilla Advantage
bizgurus
 
Tom Peters with KPMG
Tom Peters with KPMGTom Peters with KPMG
Tom Peters with KPMG
Phi Jack
 
Tom Peters with KPMG
Tom Peters with KPMGTom Peters with KPMG
Tom Peters with KPMG
Phi Jack
 
War on Linearity
War on Linearity War on Linearity
War on Linearity
bizgurus
 
Mary Oliver & Peter Drucker on Their Fellow Humans
Mary Oliver & Peter Drucker on Their Fellow HumansMary Oliver & Peter Drucker on Their Fellow Humans
Mary Oliver & Peter Drucker on Their Fellow Humans
bizgurus
 

Mais procurados (20)

Wallop Wal*Mart Plus
Wallop Wal*Mart Plus Wallop Wal*Mart Plus
Wallop Wal*Mart Plus
 
Tom Peters at XAlways, Roche and Athens
Tom Peters at XAlways, Roche and AthensTom Peters at XAlways, Roche and Athens
Tom Peters at XAlways, Roche and Athens
 
Tom Peters on Most Valuable Companies2006
Tom Peters on Most Valuable Companies2006Tom Peters on Most Valuable Companies2006
Tom Peters on Most Valuable Companies2006
 
Jim's Plus
Jim's PlusJim's Plus
Jim's Plus
 
Women-Boomers-Geezers, Short Rant
Women-Boomers-Geezers, Short RantWomen-Boomers-Geezers, Short Rant
Women-Boomers-Geezers, Short Rant
 
Tom Peters at XAlways Inc. 500 Conference
Tom Peters at XAlways Inc. 500 ConferenceTom Peters at XAlways Inc. 500 Conference
Tom Peters at XAlways Inc. 500 Conference
 
Tom Peters at Transforming Work, Life, & Organizations conference
Tom Peters at Transforming Work, Life, & Organizations conferenceTom Peters at Transforming Work, Life, & Organizations conference
Tom Peters at Transforming Work, Life, & Organizations conference
 
Tom Peters at International Paper
Tom Peters at International PaperTom Peters at International Paper
Tom Peters at International Paper
 
Tom Peters at National Jeweler Network's CEO Summit
Tom Peters at National Jeweler Network's CEO SummitTom Peters at National Jeweler Network's CEO Summit
Tom Peters at National Jeweler Network's CEO Summit
 
Wiki WikiWorld Wikinomics
Wiki WikiWorld WikinomicsWiki WikiWorld Wikinomics
Wiki WikiWorld Wikinomics
 
XAlways Women The Whole Picture
XAlways Women The Whole Picture XAlways Women The Whole Picture
XAlways Women The Whole Picture
 
Tom Peters & Strategy
Tom Peters & StrategyTom Peters & Strategy
Tom Peters & Strategy
 
Tom Piters
Tom PitersTom Piters
Tom Piters
 
Guerilla Advantage
Guerilla Advantage Guerilla Advantage
Guerilla Advantage
 
Tom Peters
Tom PetersTom Peters
Tom Peters
 
Tom Peters with KPMG
Tom Peters with KPMGTom Peters with KPMG
Tom Peters with KPMG
 
Tom Peters with KPMG
Tom Peters with KPMGTom Peters with KPMG
Tom Peters with KPMG
 
War on Linearity
War on Linearity War on Linearity
War on Linearity
 
Mary Oliver & Peter Drucker on Their Fellow Humans
Mary Oliver & Peter Drucker on Their Fellow HumansMary Oliver & Peter Drucker on Their Fellow Humans
Mary Oliver & Peter Drucker on Their Fellow Humans
 
Tom peters (management)
Tom peters (management)Tom peters (management)
Tom peters (management)
 

Semelhante a Tom Peters at Quinnipiac & Miller Agency (Long)

L2 winning strategies of market driving organization
L2 winning strategies of market driving organizationL2 winning strategies of market driving organization
L2 winning strategies of market driving organization
Kinshook Chaturvedi
 
Presentation to the Old Dominion University (ODU) MBA Association, 3/20/13
Presentation to the Old Dominion University (ODU) MBA Association, 3/20/13Presentation to the Old Dominion University (ODU) MBA Association, 3/20/13
Presentation to the Old Dominion University (ODU) MBA Association, 3/20/13
Marty Kaszubowski
 
Tom peters-reimagine-business-excellence-in-a-disruptive-age1093
Tom peters-reimagine-business-excellence-in-a-disruptive-age1093Tom peters-reimagine-business-excellence-in-a-disruptive-age1093
Tom peters-reimagine-business-excellence-in-a-disruptive-age1093
guest72d387
 

Semelhante a Tom Peters at Quinnipiac & Miller Agency (Long) (17)

E Csw101605
E Csw101605E Csw101605
E Csw101605
 
Tom Peters at Avenue A Razorfish
Tom Peters at Avenue A RazorfishTom Peters at Avenue A Razorfish
Tom Peters at Avenue A Razorfish
 
L2 winning strategies of market driving organization
L2 winning strategies of market driving organizationL2 winning strategies of market driving organization
L2 winning strategies of market driving organization
 
hello tom
hello tomhello tom
hello tom
 
Alabama part 2
Alabama part 2Alabama part 2
Alabama part 2
 
22 insights into Design by Tom Peters
22 insights into Design by Tom Peters22 insights into Design by Tom Peters
22 insights into Design by Tom Peters
 
Presentation to the Old Dominion University (ODU) MBA Association, 3/20/13
Presentation to the Old Dominion University (ODU) MBA Association, 3/20/13Presentation to the Old Dominion University (ODU) MBA Association, 3/20/13
Presentation to the Old Dominion University (ODU) MBA Association, 3/20/13
 
Nimble: A Proposal for Startup Speed & Agility in Fortune 100s
Nimble: A Proposal for Startup Speed & Agility in Fortune 100sNimble: A Proposal for Startup Speed & Agility in Fortune 100s
Nimble: A Proposal for Startup Speed & Agility in Fortune 100s
 
Innovate. Or. Die.
Innovate. Or. Die.Innovate. Or. Die.
Innovate. Or. Die.
 
Sales Ideas from Tom Peters
Sales Ideas from Tom PetersSales Ideas from Tom Peters
Sales Ideas from Tom Peters
 
Hrmac
HrmacHrmac
Hrmac
 
Eating the big fish modern enterpreneurship - arise roby
Eating the big fish   modern enterpreneurship - arise robyEating the big fish   modern enterpreneurship - arise roby
Eating the big fish modern enterpreneurship - arise roby
 
Inspiration
InspirationInspiration
Inspiration
 
CALL 2009
CALL 2009CALL 2009
CALL 2009
 
Radical Management slides Steve Denning
Radical Management slides Steve DenningRadical Management slides Steve Denning
Radical Management slides Steve Denning
 
Product marketing basics
Product marketing basicsProduct marketing basics
Product marketing basics
 
Tom peters-reimagine-business-excellence-in-a-disruptive-age1093
Tom peters-reimagine-business-excellence-in-a-disruptive-age1093Tom peters-reimagine-business-excellence-in-a-disruptive-age1093
Tom peters-reimagine-business-excellence-in-a-disruptive-age1093
 

Mais de bizgurus

Dell Doldrums
Dell DoldrumsDell Doldrums
Dell Doldrums
bizgurus
 
Planetree Alliance, Masters of Healing
Planetree Alliance, Masters of HealingPlanetree Alliance, Masters of Healing
Planetree Alliance, Masters of Healing
bizgurus
 
The Marti & Margaret Show
The Marti & Margaret ShowThe Marti & Margaret Show
The Marti & Margaret Show
bizgurus
 
26 Passions; 5 Damn Its
26 Passions; 5 Damn Its 26 Passions; 5 Damn Its
26 Passions; 5 Damn Its
bizgurus
 
No last word
No last wordNo last word
No last word
bizgurus
 
House - Thoughts on a TV Show
House - Thoughts on a TV ShowHouse - Thoughts on a TV Show
House - Thoughts on a TV Show
bizgurus
 
Talent: Lessons from the Arts
Talent: Lessons from the ArtsTalent: Lessons from the Arts
Talent: Lessons from the Arts
bizgurus
 
Leadership: Freddy Delgado vs. Patricia Dunn
Leadership: Freddy Delgado vs. Patricia DunnLeadership: Freddy Delgado vs. Patricia Dunn
Leadership: Freddy Delgado vs. Patricia Dunn
bizgurus
 
Muhammad Yunus and Microlending
Muhammad Yunus and MicrolendingMuhammad Yunus and Microlending
Muhammad Yunus and Microlending
bizgurus
 

Mais de bizgurus (10)

Dell Doldrums
Dell DoldrumsDell Doldrums
Dell Doldrums
 
Planetree Alliance, Masters of Healing
Planetree Alliance, Masters of HealingPlanetree Alliance, Masters of Healing
Planetree Alliance, Masters of Healing
 
The Marti & Margaret Show
The Marti & Margaret ShowThe Marti & Margaret Show
The Marti & Margaret Show
 
26 Passions; 5 Damn Its
26 Passions; 5 Damn Its 26 Passions; 5 Damn Its
26 Passions; 5 Damn Its
 
No last word
No last wordNo last word
No last word
 
House - Thoughts on a TV Show
House - Thoughts on a TV ShowHouse - Thoughts on a TV Show
House - Thoughts on a TV Show
 
Talent: Lessons from the Arts
Talent: Lessons from the ArtsTalent: Lessons from the Arts
Talent: Lessons from the Arts
 
Leadership: Freddy Delgado vs. Patricia Dunn
Leadership: Freddy Delgado vs. Patricia DunnLeadership: Freddy Delgado vs. Patricia Dunn
Leadership: Freddy Delgado vs. Patricia Dunn
 
Muhammad Yunus and Microlending
Muhammad Yunus and MicrolendingMuhammad Yunus and Microlending
Muhammad Yunus and Microlending
 
Tom Peters at Inova Health System, Fairfax
Tom Peters at Inova Health System, FairfaxTom Peters at Inova Health System, Fairfax
Tom Peters at Inova Health System, Fairfax
 

Último

Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
amitlee9823
 
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Dipal Arora
 
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
dollysharma2066
 
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service BangaloreCall Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
amitlee9823
 
Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...
Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...
Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...
Sheetaleventcompany
 
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabiunwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
Abortion pills in Kuwait Cytotec pills in Kuwait
 
Insurers' journeys to build a mastery in the IoT usage
Insurers' journeys to build a mastery in the IoT usageInsurers' journeys to build a mastery in the IoT usage
Insurers' journeys to build a mastery in the IoT usage
Matteo Carbone
 

Último (20)

Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
 
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
 
Forklift Operations: Safety through Cartoons
Forklift Operations: Safety through CartoonsForklift Operations: Safety through Cartoons
Forklift Operations: Safety through Cartoons
 
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
 
Organizational Transformation Lead with Culture
Organizational Transformation Lead with CultureOrganizational Transformation Lead with Culture
Organizational Transformation Lead with Culture
 
Falcon's Invoice Discounting: Your Path to Prosperity
Falcon's Invoice Discounting: Your Path to ProsperityFalcon's Invoice Discounting: Your Path to Prosperity
Falcon's Invoice Discounting: Your Path to Prosperity
 
Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...
 
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
 
RSA Conference Exhibitor List 2024 - Exhibitors Data
RSA Conference Exhibitor List 2024 - Exhibitors DataRSA Conference Exhibitor List 2024 - Exhibitors Data
RSA Conference Exhibitor List 2024 - Exhibitors Data
 
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service BangaloreCall Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
 
Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...
Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...
Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...
 
Falcon Invoice Discounting platform in india
Falcon Invoice Discounting platform in indiaFalcon Invoice Discounting platform in india
Falcon Invoice Discounting platform in india
 
Monthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptxMonthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptx
 
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best ServicesMysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
 
Value Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and painsValue Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and pains
 
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabiunwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
 
Katrina Personal Brand Project and portfolio 1
Katrina Personal Brand Project and portfolio 1Katrina Personal Brand Project and portfolio 1
Katrina Personal Brand Project and portfolio 1
 
Insurers' journeys to build a mastery in the IoT usage
Insurers' journeys to build a mastery in the IoT usageInsurers' journeys to build a mastery in the IoT usage
Insurers' journeys to build a mastery in the IoT usage
 
Cracking the Cultural Competence Code.pptx
Cracking the Cultural Competence Code.pptxCracking the Cultural Competence Code.pptx
Cracking the Cultural Competence Code.pptx
 
A DAY IN THE LIFE OF A SALESMAN / WOMAN
A DAY IN THE LIFE OF A  SALESMAN / WOMANA DAY IN THE LIFE OF A  SALESMAN / WOMAN
A DAY IN THE LIFE OF A SALESMAN / WOMAN
 

Tom Peters at Quinnipiac & Miller Agency (Long)

  • 2. Ho hum: 2+ weeks in New Zealand … Pfizer Ford Gap Chrysler Yahoo Microsoft Wal*mart ??? ???
  • 3. “ It is not the strongest of the species that survives, nor the most intelligent, but the one most responsive to change .” —Charles Darwin
  • 4. Tom Peters’ X25* EXCELLENCE. ALWAYS. Quinnipiac University Miller Agency Hamden CT/0316.2007/ LONG * In Search of Excellence 1982-2007
  • 5. Slides at … tompeters.com*
  • 7. “ I am often asked by would-be entrepreneurs seeking escape from life within huge corporate structures, ‘How do I build a small firm for myself?’ The answer seems obvious : Buy a very large one and just wait .” —Paul Ormerod, Why Most Things Fail: Evolution, Extinction and Economics
  • 9. Excellence1982: The Bedrock “Eight Basics” 1. A Bias for Action 2. Close to the Customer 3. Autonom y and Entre p reneurshi p 4. Productivity Through Peo p le 5. Hands On , Value-Driven 6. Stick to the Knitting 7. Sim p le Form, Lean Staff 8. Simultaneous Loose-Tight Properties
  • 11. “ Why in the world did you go to S iberia ?”
  • 12. S y non y ms Purity Transcendence Virtue Elegance Majesty Anton y ms Mediocrity
  • 13. The Peters Princi p les : Enthusiasm. Emotion. Excellence. Energy. Excitement. Service. Growth. Creativity. Imagination. Vitality. Joy. Surprise. Independence. Spirit. Community. Limitless human potential. Diversity. Profit. Innovation. Design. Quality. Entrepreneurialism. Wow.
  • 15. We become who we hang out with 1
  • 16. Measure “Strangeness”/Portfolio Quality Staff Consultants Vendors Out-sourcing Partners (#, Quality) Innovation Alliance Partners Customers Competitors (who we “benchmark” against) Strategic Initiatives Product Portfolio (LineEx v. Leap) IS/IT Projects HQ Location Lunch Mates Language Board
  • 17. “ Normal” = “o for 800”
  • 18. “ The Bottleneck Is at the Top of the Bottle” “Where are you likely to find people with the least diversity of experience, the largest investment in the past, and the greatest reverence for industry dogma: At the to p!” — Gary Hamel/ Harvard Business Review
  • 19. “ Diverse groups of problem solvers—groups of people with diverse tools—consistently outperformed groups of the best and the brightest. If I formed two groups, one random (and therefore diverse) and one consisting of the best individual performers, the first group almost always did better. … Diversity trumped ability .” —Scott Page, The Difference: How the Power of Diversity Creates Better Groups, Firms, Schools, and Societies Diversity
  • 20. We become who we hang out with 2
  • 22. Wikinomics: How Mass Collaboration Changes Everything — Don Tapscott & Anthony Williams
  • 23. Wikinomics WikiWorld Weapons of Mass collaboration CrowdSourcing smart mobs Linux Human genomw project InnoCentive YouTube Second Life Wikipedia Myspace
  • 24. “ The Billion-man Research Team: Companies offering work to online communities are reaping the benefits of ‘crowdsourcing.’” —Headline, FT , 0110.07
  • 25. try it. Try it. Try it. Try it. Try it. Try it. Try it. Try it. Screw it up. Try it. Try it. Try it. Try it. Try it. Try it. Try it. Screw it up. it. Try it. Try it. try it. Try it. Screw it up. Try it. Try it. Try it.
  • 27. “ We have a ‘strategic plan.’ It’s called doing things .” — Herb Kelleher
  • 29. “ This is so simple it sounds stupid, but it is amazing how few oil people really understand that you only find oil if you drill wells . You may think you’re finding it when you’re drawing maps and studying logs, but you have to drill.” Source: The Hunters , by John Masters, Canadian O & G wildcatter
  • 31. “ We made mistakes, of course. Most of them were omissions we didn’t think of when we initially wrote the software. We fixed them by doing it over and over, again and again. We do the same today. While our competitors are still sucking their thumbs trying to make the design perfect, we’re already on prototype version # 5 . By the time our rivals are ready with wires and screws, we are on version # 10 . It gets back to planning versus acting : We act from day one ; others plan how to plan — for months .” —Bloomberg by Bloomberg
  • 33. “ FAIL, FAIL AGAIN. FAIL BETTER.” —Samuel Beckett
  • 34. “ Fail . Forward. Fast.” High Tech CEO, Pennsylvania
  • 36. “ Reward excellent failures. Punish mediocre successes.” Phil Daniels, Sydney exec
  • 38. READY. FIRE! AIM. Ross Perot (vs “ Aim! Aim! Aim!” /EDS vs GM/1985)
  • 39. No try. No deal.
  • 40. “ You miss 100 % of the shots you never take.” —Wayne Gretzky
  • 42. 4/40
  • 44. “ If it feels painful and scary—that’s real delegation” —Caspian Woods, small biz owner
  • 45. “ Best practice” = ZERO Standard Deviation = Whaddawaste
  • 47. “ Execution is the j ob of the business leader .” —Larry Bossidy & Ram Charan/ Execution: The Discipline of Getting Things Done
  • 48. “ Costco figured out the big , simple things and executed with total fanaticism .” —Charles Munger, Berkshire Hathaway
  • 50. “ GE has set a standard of candor. … There is no puffery. … There isn’t an ounce of denial in the place .” —Kevin Sharer, CEO Amgen, on the “GE mystique” (Fortune)
  • 53. EXCELLENCE. VALUE ADDED. UP THE LADDER.
  • 55. $55B
  • 56. Up, Up, Up, Up the Value-added Ladder.
  • 57. The Value-added Ladder/ OPPORTUNITY-SEEKING Gamechanging Solutions Services Goods Raw Materials
  • 58. EXCELLENCE. VALUE-ADDED LADDER II. EXPERIENCE IT.
  • 59. “ Experiences are as distinct from services as services are from goods.” —Joe Pine & Jim Gilmore, The Experience Economy: Work Is Theatre & Every Business a Stage
  • 60. Experience: “Rebel Lifestyle!” “What we sell is the ability for a 43-year-old accountant to dress in black leather, ride through small towns and have people be afraid of him.” Harley exec, quoted in Results-Based Leadership
  • 61. Up, Up, Up, Up the Value-added Ladder.
  • 62. The Value-added Ladder/ MEMORABLE CONNECTION Spellbinding Experiences Gamechanging Solutions Services Goods Raw Materials
  • 64. “ The ‘surplus society’ has a surplus of similar companies, employing similar people, with similar educational backgrounds, coming up with similar ideas, producing similar things, with similar prices and s imilar quality.” —Kjell Nordstr ö m and Jonas Ridderstr å le, Funky Business
  • 65. This is not a “ mature category.”
  • 66. This is an “ un distinguished category.”
  • 67. $798
  • 68. 7X. 730A-800P. F12A . * * ’93-’03/10 yr annual return: CB: 29%; WM: 17%; HD: 16%. Mkt Cap: 48% p.a.
  • 69.
  • 70. Jim’s Group Jim Penman/“Empire Builders”/ MT / Jan/Feb 2006/Australia
  • 72. WallopWal*Mart16* *Or: Why it’s so ABSURDLY EASY to BEAT a GIANT Company
  • 73. The “Small Guys” Guide: Wallop Wal*Mart16 * Niche-aimed. (Never, ever “all things for all people,” a “mini-Wal*Mart.) * Never attack the monsters head on! (Instead steal niche business and lukewarm customers.) * “ Dramaticall y Different ” (La Difference ... within our community, our industry regionally, etc … is as obvious as the end of one’s nose!) (THIS IS WHERE MOST MIDGETS COME UP SHORT.) * Compete on value/experience/intimacy, not price. (You ain’t gonna beat the behemoths on cost-price in 9.99 out of 10 cases.) * Emotional bond with Clients, Vendors. (BEAT THE BIGGIES ON EMOTION/CONNECTION!!)
  • 74. The “Small Gu y s” Guide: Wallop Wal*Mart16 * Hands-on, emotional leadership. (“We are a great & cool & intimate & joyful & dramatically different team working to transform our Clients lives via Consistently Incredible Experiences!”) * A community star! (“Sell” local-ness per se. Sell the hell out of it!) * An incredible experience, from the first to last moment—and then in the follow-up! (“These guys are cool! They ‘get’ me! They love me!”) * DESIGN DRIVEN! (“Design” is a premier weapon-in-pursuit-of-the sublime for small-ish enterprises, including the professional services.)
  • 75. The “Small Gu y s” Guide: Wallop Wal*Mart16 * Employer of choice. (A very cool, well-paid place to work/learning and growth experience in at least the short term … marked by notably progressive policies.) (THIS IS EMINENTLY DO-ABLE!!) * Sophisticated use of information technology . (Small-“ish” is no excuse for “small aims”/execution in IS/IT!) * Web-power! (The Web can make very small very big … if the product-service is super-cool and one purposefully masters buzz/viral marketing.) * Innovative! (Must keep renewing and expanding and revising and re-imagining “the promise” to employees, the customer, the community.)
  • 76. The “Small Gu y s” Guide: Wallop Wal*Mart16 * Brand-Lovemark* (*Kevin Roberts) Maniacs ! (“Branding” is not just for big folks with big budgets. And modest size is actually a Big Advantage in becoming a local-regional-niche “lovemark.”) * Focus on women-as-clients. (Most don’t. How stupid.) * Excellence! (A small player … per me … has no right or reason to exist unless they are in Relentless Pursuit of Excellence. One earns the right—one damn day and client experience at a time!—to beat the Big Guys in your chosen niche!)
  • 77. Small Giants: Companies That Choose To Be Great Instead Of Big —by Bo Burlingham
  • 79. Furniture vs. Dreams “We do not sell ‘furniture’ at Domain. We sell dreams . This is accomplished by addressing the half-formed needs in our customers’ heads. By uncovering these needs, we, in essence, fill in the blanks. We convert ‘needs’ into ‘dreams.’ Sales are the inevitable result .” — Judy George, Domain Home Fashions
  • 80. The Value-added Ladder/ EMOTION Dreams Come True Spellbinding Experiences Gamechanging Solutions Services Goods Raw Materials
  • 81. EXCELLENCE. VALUE-ADDED LADDER III. ALL YOU NEED IS LOVE.
  • 82. “ Brands have run out of juice. They’re dead .” —Kevin Roberts/Saatchi & Saatchi
  • 83. Kevin Roberts: Lovemarks !
  • 84.  
  • 85.  
  • 86.  
  • 87.  
  • 88. Tattoo Brand : What % of users would tattoo the brand name on their body?
  • 89. To p 10 “Tattoo Brands”* Harley .… 18.9% Disney .... 14.8 Coke …. 7.7 Google .... 6.6 Pepsi .... 6.1 Rolex …. 5.6 Nike …. 4.6 Adidas …. 3.1 Absolut …. 2.6 Nintendo …. 1.5 * BRANDsense: Build Powerful Brands through Touch, Taste, Smell, Sight, and Sound , Martin Lindstrom
  • 90. Up, Up, Up, Up the Value-added Ladder.
  • 91. The Value-added Ladder/ ECSTASY Lovemark Dreams Come True Spellbinding Experiences Services Goods Raw Materials
  • 94. “ Forget China , India and the Internet : Economic Growth Is Driven by Women .” —Headline, Economist , April 15, 2006, Leader, page 14
  • 95. Women’s Trifecta+ * Buy * Wealth * Lead + ECLIPSE OF MALES (Old/Retire; Young/Poorly educated)
  • 96. “ Women are the majority market” —Fara Warner/ The Power of the Purse
  • 97. “ Women don’t buy brands. They join them .” EVEolution
  • 98. Selling to men: The TRANSACTION Model Selling to Women: The RELATIONAL Model Source: Selling to Men, Selling to Women , Jeffery Tobias Halter
  • 99. 10 UNASSAILABLE REASONS WOMEN RULE Women make [all] the financial decisions. Women control [all] the wealth. Women [substantially] outlive men. Women start most of the new businesses. Women’s work force participation rates have soared worldwide. [2 of 3] Women are closing in on “same pay for same job.” Women are penetrating senior ranks rapidly [even if the pace is slow for the corner office per se]. Women’s leadership strengths are exceptionally well aligned with new organizational effectiveness & value-added imperatives. Women are better salespersons than men. Women buy [almost] everything—commercial as well as consumer goods. So what exactly is … the point of men ?
  • 100. “ AS LEADERS, WOMEN RULE : New Studies find that female managers outshine their male counterparts in almost every measure” TITLE/ Special Report/ BusinessWeek
  • 101. New (4 of 7) Value-added “Ladder”: Plays to Women’s Inherent Strengths! Lovemark/ F Dreams Come True/ F Spellbinding Experiences/ F Gamechanging Solutions/ F Services/ F Goods/ M Raw Materials/ M
  • 103. !!!!!!!!!!!!!!!!! “ People turning 50 today have more than half of their adult life ahead of them.” —Bill Novelli, 50+: Igniting a Revolution to Reinvent America
  • 104. Average # of cars purchased per household, “lifetime”: 13 Average # of cars bought per household after the “head of household” reaches age 50: 7 Source: Marti Barletta, PrimeTime Women
  • 105. 44-65 : “New Customer Majority” * *45% larger than 18-43; 60% larger by 2010 Source: Ageless Marketing , David Wolfe & Robert Snyder
  • 106. Boomers’-Geezers’-Women’s Trifecta+ *Buy/ all *Wealth/ all *time left/ lots *Eclipse of males/ retire - die
  • 107. “ Little Stuff” (plus): The True “Basics” Tom Peters/03.14.2007
  • 109. F L O W E R P O W E R
  • 110. “ Courtesies of a small and trivial character are the ones which strike deepest in the grateful and appreciating heart.” —Henry Clay
  • 111. The … Jim Jeffords oversight!
  • 112. The Manager’s Book of Decencies: How Small gestures Build Great Companies —Steve Harrison, Adecco Servant Leadership —Robert Greenleaf One: The Art and Practice of Conscious Leadership —Lance Secretan, founder of Manpower, Inc.
  • 113. “ Leaders ‘ SERVE ’ people. Period.” —Anon.
  • 114. Servant Leadership /Robert Greenleaf 1. Do those served grow as persons? 2. Do they, while being served, become healthier wiser, freer, more autonomous, more likely themselves to become servants?
  • 115. “ Be kind, for everyone you meet is fighting a great battle.” —Philo of Alexandria
  • 116. THE PROBLEM IS RARELY THE PROBLEM.
  • 117. THE PROBLEM IS RARELY/NEVER THE PROBLEM. THE RESPONSE TO THE PROBLEM INVARIABLY ENDS UP BEING THE REAL PROBLEM . * *RMN, M Stewart, WJC, “Scooter” Libby
  • 118. OFTEN AS NOT/MORE OFTEN THAN NOT THE UNDERLYING PROBLEM IS NOT MUCH OF A PROBLEM.
  • 119. PERCEPTION IS ALL THERE IS. PERIOD .* *From Whole Foods to IBM to the corner deli
  • 120. Relationships (of all varieties) : THERE ONCE WAS A TIME WHEN A THREE - MINUTE PHONE CALL WOULD HAVE AVOIDED SETTING OFF THE DOWNWARD SPIRAL THAT RESULTED IN A COMPLETE RUPTURE.
  • 121. “ WHY NOT JUST TELL THE TRUTH?” —Raymond Carver
  • 122. POWER WORDS! “ I’m sorry.”
  • 124. “ It was much later that I realized Dad’s secret. He gained respect by giving it. He talked and listened to the fourth-grade kids in Spring Valley who shined shoes the same way he talked and listened to a bishop or a college president. He was seriously interested in who you were and what you had to say.” Sara Lawrence-Lightfoot, Respect
  • 125. “ The deepest human need is the need to be appreciated.” William James
  • 126. “ Don’t belittle!” —OD Consultant
  • 127. “ Ph.D. in leadership. Short course: Make a short list of all things done to you that you abhorred. Don’t do them to others. Ever. Make another list of things done to you that you loved. Do them to others. Always.” — Dee Hock
  • 128. THE ONE THING YOU NEED TO KNOW (Marcus Buckingham)
  • 129. “ No matter what the situation, [the great manager’s] first response is always to think about the individual concerned and how things can be arranged to help that individual experience success.” —Marcus Buckingham, The One Thing You Need to Know
  • 130. “ The key difference between checkers and chess is that in checkers the pieces all move the same way, whereas in chess all the pieces move differently. … Discover what is unique about each person and capitalize on it .” —Marcus Buckingham, The One Thing You Need to Know
  • 131. “ The mediocre manager believes that most things are learnable and therefore that the essence of management is to identify ach person’s weaker areas and eradicate them. The great manager believes the opposite. He believes that the most influential qualities of a person are innate and therefore that the essence of management is to deploy these innate qualities as effectively as possible and so drive performance .” —Marcus Buckingham, The One Thing You Need to Know
  • 132. “ The one thin g you need to know about sustained individual success: Discover what you don’t like doing and stop doing it.” —Marcus Buckingham, The One Thing You Need to Know
  • 133. SWEET SPOT: SEEKING THE DIS COMFORT ZONE.
  • 134. “ Do one thing every day that scares you.” —Eleanor Roosevelt
  • 135. “ Every time we come to a comfort zone, we will find a way out.” “No Cloning.” “‘Reinvent the brand’ with each new show.” “A typical day at the office for me begins by asking, ‘ What is impossible that I am going to do today ?’” —Daniel Lamarre, president, Cirque du Soleil
  • 137. Hire ver y good people!
  • 138. “ We believe companies can increase their market cap 50 percent in 3 years. Steve Macadam at Georgia-Pacific … changed 20 of his 40 box plant managers to put more talented, higher paid managers in charge. He increased profitability from $ 25 million to $ 80 million in 2 years.” —Ed Michaels, War for Talent
  • 139. SO YOU’RE A “PEOPLE PERSON”? PROVE IT .
  • 140. “ The leaders of Great Groups love talent and know where to find it. They revel in the talent of others.” —Warren Bennis & Patricia Ward Biederman, Organizing Genius
  • 141. PARC’s Bob Taylor: “Connoisseur of Talent”
  • 142. SO YOU’RE A “PEOPLE PERSON”? PROVE IT .
  • 143. A review of Jack and Suzy Welch’s Winning claims there are but two key differentiators that set GE “culture” apart from the herd: First : Separating financial forecasting and performance measurement. Performance measurement based, as it usually is, on budgeting leads to an epidemic of gaming the system. GE’s performance measurement is divorced from budgeting—and instead reflects how you do relative to your past performance and relative to competitors’ performance; i.e., it’s about how you actually do in the context of what happened in the real world, not as compared to a gamed-abstract plan developed last year. Second : Putting HR on a par with finance and marketing.
  • 144. SO YOU’RE A “PEOPLE PERSON”? PROVE IT .
  • 145. < CAPEX > People!
  • 148. PURPOSE . PASSION . Potential . Presence . Personal . PERSISTENCE . PEOPLE . Potent . Positive .
  • 149. PURPOSE . PASSION . Potential . Presence . Personal . PERSISTENCE . PEOPLE . Potent . Positive .
  • 150. “ People want to be part of something larger than themselves . They want to be part of something they’re really proud of, that they’ll fight for , sacrifice for , trust .” — Howard Schultz, Starbucks ( IBD /09.05)
  • 151. PURPOSE . PASSION . Potential . Presence . Personal . PERSISTENCE . PEOPLE . Potent . Positive .
  • 152. “ Nothing is so contagious as enthusiasm.” —Samuel Taylor Coleridge
  • 153. PURPOSE . PASSION . Potential . Presence . Personal . PERSISTENCE . PEOPLE . Potent . Positive .
  • 154. “ The role of the Director is to create a space where the actors and actresses can become more than they’ve ever been before, more than they’ve dreamed of being .” —Robert Altman, Oscar acceptance speech
  • 155. “ In the end, management doesn’t change culture. Management invites the workforce itself to change the culture.” —Lou Gerstner
  • 156. PURPOSE . PASSION . Potential . Presence . Personal . PERSISTENCE . PEOPLE . Potent . Positive .
  • 157. 25
  • 158. MBWA * *5,000 miles for a 5-minute face-to -face meeting (courtesy super- agent Mark McCormick)
  • 159. PURPOSE . PASSION . Potential . Presence . Personal . PERSISTENCE . PEOPLE . Potent . Positive .
  • 160. “ The First step in a ‘dramatic’ ‘organizational change program’ is obvious— dramatic personal change !” —RG
  • 161. “ You must be the change you wish to see in the world.” Gandhi
  • 162. “ A man without a smiling face must not open a shop.” —Chinese Proverb
  • 163. PURPOSE . PASSION . Potential . Presence . Personal . PERSISTENCE . PEOPLE . Potent . Positive .
  • 164. Relentless : “One of my superstitions had always been when I started to go anywhere or to do anything, not to turn back , or stop, until the thing intended was accomplished.” —Grant
  • 165. “ Success seems to be largely a matter of hanging on after others have let go.” —William Feather, author
  • 166. PURPOSE . PASSION . Potential . Presence . Personal . PERSISTENCE . PEOPLE . Potent . Positive .
  • 167. “ Leaders ‘ do ’ people. Period.” —Anon.
  • 168. PURPOSE . PASSION . Potential . Presence . Personal . PERSISTENCE . PEOPLE . Potent . Positive .
  • 169. Kevin Roberts’ Credo 1 . Ready. Fire! Aim. 2. If it ain’t broke ... Break it! 3. Hire crazies. 4. Ask dumb questions. 5. Pursue failure. 6. Lead, follow ... or get out of the way! 7. Spread confusion. 8. Ditch your office. 9. Read odd stuff. 10. Avoid moderation !
  • 170. &quot; The reasonable man adapts himself to the world. The unreasonable one persists in trying to adapt the world to himself. Therefore, all progress depends upon the unreasonable man.” —GB Shaw, Man and Superman: The Revolutionists' Handbook.
  • 171. PURPOSE . PASSION . Potential . Presence . Personal . PERSISTENCE . PEOPLE . Potent . Positive .
  • 172. On NELSON: “[other] admirals more frightened of losing than anxious to win”
  • 173. The greatest danger for most of us is not that our aim is too high and we miss it, but that it is too low and we reach it. Michelangelo
  • 174. PURPOSE . PASSION . Potential . Presence . Personal . PERSISTENCE . PEOPLE . Potent . Positive .
  • 175. “ Excellence can be obtained if you: ... care more than others think is wise; ... risk more than others think is safe; ... dream more than others think is practical; ... expect more than others think is possible.” Source: Anon. (Posted @ tompeters.com by K.Sriram, November 27, 2006 1:17 AM)
  • 176. &quot;Life is not a journey to the grave with the intention of arriving safely in one pretty and well preserved piece, but to skid across the line broadside, thoroughly used up, worn out, leaking oil, shouting ‘ GERONIMO!’ ” — Bill McKenna, professional motorcycle racer ( Cycle magazine 02.1982)