This document defines and describes e-commerce, including its key characteristics and models. It notes that e-commerce refers to buying and selling of goods or services over electronic systems like the Internet. The document outlines different e-commerce models including business-to-consumer (B2C), business-to-business (B2B), business-to-government (B2G), consumer-to-consumer (C2C), and consumer-to-business (C2B). It provides examples of companies that use each model and describes the basic process and transactions involved in each.

1. Ecommerce

2. ECOMMERCE AND PHYSICAL COMMERCE
COMMERCE
ELECTRONIC COMMERCE PHYSICAL / TRADITIONAL
COMMERCE
INTERNET
COMMERCE
BUSINESS FOCUSSED CONSUMER FOCUSSED
ECOMMERCE ECOMMERCE

3. Definition
Electronic commerce, commonly known
as e-commerce, eCommerce or e-
comm, refers to the buying and selling of
products or services over electronic
systems such as the Internet and other
computer networks.
Can be defined as any form of business
transaction in which the parties interact
electronically

4. E-commerce involves digitally enabled
commercial transactions between and among
organizations and individuals
Digitally enabled transactions include all
transactions mediated by digital technology
 Commercial transactions involve the exchange
of value across organizational or individual
boundaries in return for products or services

5. DIGITAL PHENOMENON
the drivers of e commerce
Data networks
Intense competition
Globalization
Information age
Technologies
Automation
Low cost high quality products/services

6. Eight unique features of E commerce
Ubiquity
Global reach
Universal standards
Richness
Interactivity
Information density
Personalization/Customization
Social Technology

7. 3 TIER TECHNICAL MODEL FOR AN E-
COMMERCE
SERVER BACKEND
CLIENT SIDE
SYSTEM SYSTEM

8. Difference between
Ecommerce and E business

9. ECOMMERCE SCENARIOS
RETAILING
SERVICING
PUBLISHING
SUPPLYCHAIN MANAGEMENT

10. ADVANTAGES OF ECOMMERCE
 24 * 7 OPERATION
 GLOBAL REACH
 COST OF ACQUIRING,SERVING AND RETAINING CUSTOMERS
 AN EXTENDED ENTERPRISE IS EASY TO BUILD
 DISINTERMEDIATION
 IMPROVED CUSTOMER SERVICE TO YOUR CLIENTS
 POWER TO PROVIDE THE BEST OF BOTH THE WORLDS
 A TECHNOLOGY BASED CUSTOMER INTERFACE
 THE CUSTOMER CONTROLS THE INTERACTION
 KNOWLEDGE OF CUSTOMER BEHAVIOUR
 NETWORK ECONOMICS

11. DISADVANTAGES
COST FACTOR
PERISHABLE ITEMS
DIFFICULT TO CALCULATE ROI

12. ECOMMERCE OPPORTUNITIES
FINANCIAL SERVICES
STOCK TRADING
BANKING
LEGAL AND PROFESSIONAL SERVICES
TOUR AND TRAVELS
HEALTHCARE

13. TRANSITION TO E COMMERCE IN
INDIA
YEAR TOTAL ECOMMERCE
TRANSACTIONS (Rs in Cr)
1998-1999 131
1999-2000 450
2000-2002 1400
2006 2300
2007 7000

14. 40000
35000
30000
25000
20000 subscriber
15000 user
10000
5000
0
1997 1999 2001 2003 2005

15. E TRANSITION CHALLENGES FOR INDIAN
CORPORATES
INTERNAL RESISTING ISSUES
 Bureaucratic wrangles
 Cultural changes
 Not many are prepared
 Lack of skill and training
EXTERNAL DRIVING FACTORS
 Sheer necessity
 Big business,the driving factor
 Global market
 Value for money
 No entry barriers
 others

16. MYTHS ABOUT ECOMMERCE DEVELOPMENT AND
IMPLEMENTATION
MYTH 1:
 Ecommerce is about developing web pages
MYTH 2:
 The successful implementation of ecommerce system
relies on web programmers
MYTH 3:
 Ecommerce project is about translating the traditional
business model into an electronic business model

17. Revenue Models
Advertising revenue model
Subscription revenue model
Transaction fee revenue model
Sales revenue model
Affiliate revenue model

18. Summary of E business transaction
models
MODEL DESCRIPTION EXAMPLES
B2C Sells products or services Amazon.com,Autobytel.com
directly to consumers ,ediets.com,pets.com
B2B Sells products or services to Metalsite.com,
other business or brings multiple verticalnet.com
buyers and sellers together in a SHOP2gether.com
central marketplace
B2G Business selling to local,state Igov.com
and federal agencies
C2C Consumers sell directly to Ebay.com,infoRocket.com
consumers

19. How B2C works ?
Searches for a
Customer identifies Selects a vendor
Product or services to
a need And negotiates a price
satisfy the need
Receives the product
or service Gets service and
Makes payment
(devilery logistics,inspection warranty claims
And acceptance)

20. Steps for B2B transactions
 Review catalog
 Identify specifications
 Define requirements
 Post request for proposals(REP)
 Review vendor reputation
 Select vendor
 Fill out puchase orders(PO) send PO to vendor
 Prepare invoice
 Make payment
 Arrange shipment
 Organize product inspection and reception

21. Consumer-2-Consumer
With C2C ebusiness model ,consumer
sell directly to other consumers via online
classified ads and auctions,or b selling
personal services or expertise online
Eg consumers selling directly to
consumers are ebay.com (auction) and
TraderOnline.com,InfoRocket.com

22. Consumer-2-Business(C2B)
Called as reverse auction or demand
collection model,enables buyers to name
their own price for specific good or srvice
enerating demand.
The website collects the “demand bids”
and then offers the bids to the participating
sellers
ReverseAuction.com,pricline.com are
examples of C2B ebusiness models