Headquarter of ebay

PRESENTATION BY: MANOJ BHURIA ARCHIT SRIVASTAV DWAIPAYAN GOSWAMI GROUP NO.1 JIM “Noida”

Company profile – Mission & market eBay's mission is to help practically anyone trade practically anything on earth. eBay enables trade on a local, national and international basis. It features a variety of international sites, specialty sites, categories and services MISSION MARKET

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Business Model Largest Online Trading Forum Compelling Trading Environment Trust and Safety Programs Cost-Effective, Convenient Trading Strong Community Affinity Intuitive User Experience

Business Model ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Type of Website ,[object Object],[object Object],[object Object],[object Object]

Major Categories ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Major services and features ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Consumer Profile ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Overview of Auctions ,[object Object],[object Object],[object Object],[object Object],Direct Negotiation Auctions Auctions Reverse Exchange Buyer Seller One Many Many One

MARKETING TOOLS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Payment Mechanism ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

eBay is #1 for Online Shopping Site eBay Amazon Target Shopzilla.com Shopping.com Wal-Mart Stores Yahoo! Store Overstock.com Yahoo! Shopping NexTag Rank 1 2 3 4 5 6 7 8 9 10 Unique Audience (K) 53,206 39,020 17,646 17,507 16,788 16,164 15,482 14,097 11,173 10,769 Web Page Views (K) 14,325,260 1,824,834 364,929 114,891 116,073 484,573 226,449 321,860 84,266 54,873 Visits Per Person 9.81 3.37 1.95 1.46 1.55 2.05 1.84 2.16 1.52 1.45

Bidding Place your maximum bid

Payment Buyer and seller are notified when the bidding ends PayPal is most often used Seller ships the item to the buyer

Security Policy/Mechanism ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Marketing strategy of eBay ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Competitors Yahoo! Amazon AOL Autobytel.com Wal-Mart Macy’s Sam’s Club Dell HomeDepot MSN Buy.com

Customer relationship ,[object Object],[object Object],[object Object],[object Object]

Privacy Policy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Third Party Certifications ,[object Object],[object Object],[object Object],[object Object],[object Object]

User Friendliness ,[object Object]

Ethical Policy ,[object Object],[object Object],[object Object],[object Object],[object Object]

What’s Before Ebay:(past) ,[object Object],[object Object],[object Object],[object Object]

Present specification of ebay: ,[object Object],[object Object],[object Object],[object Object],[object Object]

Future enhancement for ebay: ,[object Object],[object Object],[object Object]

SWOT ANALYSIS THREAT Simple and easy to imitate Fraud trading (Trust Issues) System Security & reliability OPPORTUNITY e-Commerce is increasing Chances for M-commerce Possibility to expand high cost product Small competitor’s dismiss WEEKNESS Decrease in growth rate Trust issues between buyers & sellers Oriented in P2P market Community power STRENGTH First mover advantage Large and impenetrable market share the scale of bidders &sellers No traditional retailing cost structure

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Headquarter of ebay

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