digital marketing , introduction of digital marketing
So, you are giving a presentation in English
1. So, you need to
give a presentation
in English…
Top tips for confident presentations, where English
is a foreign language
Pitch, present & persuade
Presentation experts
2. Ten common mistakes in public speaking
When English is a foreign language it is not always easy to come across as confident
and convincing. These are the usual mistakes others make:
Mist a k e s
1. Not having a clear message
Too many people ‘talk about’ a subject. Instead, have a clear idea
to impart.
2. Over-reliance on “presentations”
YOU are the presentation. Learn how to create and use visual
aids that work.
3. Not focusing on the audience
Every word should be about the audience and things that matter
to them.
4. Overly complex
Simplify. Make it easy for the audience. That is what good
presenters do.
5. Too long and unstructured
Use short, sharp and easy sentences. It is better for the audience
and easier for you.
6. All facts, no interpretation
Facts get forgotten, stories get repeated. Craft memorable stories
for your talk.
7 Monologue
.
Conversations are interesting. Even a presentation can be a dialogue.
Show what it will be like working with you.
8. Nervous about language
English is a forgiving language. Forget perfect, just be clear
and confident.
9. Weak performance
Get trained to sound exciting and confident in English – it’s not
hard. All the best speakers use advisors.
10. Lack of practice
Like an athlete, do all the hard work before the big day. Use
outsiders to coach and perfect your performance. Use outsiders
to coach and perfect your performance.
3. Presentation preparation – step by step
Over many years preparing non-English speakers for presentations, we have developed
a simple, rigorous method for making sure you are fully prepared for a confident and
compelling performance.
Be st Pra ctice
1. Are you clear what you want to say?
If you are an expert, it’s not how much you say, but how much
you take out.
2. Have you thought hard about the audience?
What is important to them? What do they want to hear from you?
How can you help them?
3. What is your elevator pitch?
If you can summarise your talk in 30 seconds then you are more
likely to have a powerful presentation.
4. Do you have a strong story?
Create your story from scratch. Say less but say it well. Edit, edit,
edit until your story is tight and interesting.
5. Do you have a clear talk structure?
Make it easy to understand. Powerful intro, a few key points,
interactive from the beginning. Simple compelling structure.
6. What questions could they ask you?
Identify all the tough questions. And practice your answers.
Learn techniques for handing the unexpected.
7 What visual aids will you use?
.
Avoid death by PowerPoint. Used well, it is brilliant. Used badly
it’s deadly.
8. Have you rehearsed properly?
Only with practice can you know you have got it right. Practise with
experts and use video feedback. Be the best.
0845 676 9766 • info@benjaminball.com
4. How to improve your English presentation
Talk to us.
We have helped hundreds of business people look and sound impressive
when presenting in English as a second language.
If you want experts to review your presentation, craft your speech,
improve your materials and coach your performance so that you
impress your audience, then we can help.
Our expertise is demonstrated by our work with private and quoted
companies, private equity, and the top PR agencies. See our client list
at www.benjaminball.com/clients
We help you prepare your presentation, write your speech and create
interesting visual aids. We rehearse you fully and get you confident
and convincing.
Call us bEforE your
nExT PrEsEnTaTion
Contact Louise Angus or Benjamin Ball
0845 676 9766 or +44 20 7193 0130
www.benjaminball.com • info@benjaminball.com