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3 Secrets to a Successful School Fundraiser
1. Out of Sight, Out of Mind...
The Top 3 Visual & Vocal Secrets
to a Successful Fundraiser!
Fundraising today takes more than just sending packets home. Without visual and
vocal reminders, the momentum surrounding the fundraiser trails off. Success at
this point is like winning a gold medal without training.
But visual and vocal techniques can get you back on track! Go for the gold!
Visual
3 Secrets to a Successful School Fundraiser
1 SHOW Show your enthusiasm for hosting a remarkable fundraiser! Before anyone else
will care about the fundraising at your school, you have to show them why they should!
Most fundraisers are just 10 days long - you CAN get behind one main fundraiser to create success!
SHOW
• Setup at Back-to-School Nights • Prominently Display Fundraiser Prizes
• Show Product Quality to Staff / Parents • Show Teachers How they can Help
• Create Product Display Case in High-Traffic Area • Get Pertinent Information to Principals
2 ANNOUCE
NCE!
Take every opportunity to get the word out on the fundraiser! Getting principals and
teachers to help in this process is invaluable! Make sure to keep the excitement going!
ANNOU When principals, teachers, administrators, parents and students are in the know, they will rise to the occasion!
• Discuss with Principal Ways to Get the Word Out • Host a Live Kick-Off Showing Prizes & Incentives
• Have a Teacher / Parent Meeting • Offer a Contest or Challenge - bit.ly/101promotions
• Send Upcoming Fundraiser Notice / Letter • Do Daily Announcements via Intercom or CCTV
• Hang Posters Inside, Signage Outside • Use Email, Newsletters, Phone to Make it important
3 REMIND Simply stuffing backpacks will not generate excitement. Be visual! Do something
to show prizes, explain contests, describe why it matters! Children WILL support you!
Remind The most successful schools do something DAILY to keep the fundraiser fresh and exciting!
• Use Principal Email List to Remind Parents • Add a Special Offer or Challenge Halfway Through
• Use Promotions (’Charms’) as Daily Reminders • Send a Reminder Notice Home w/ Fundraiser Deadline
• Remind Parents in Pickup & Drop-Off Lines • Remind Students about Exciting Contests / Promotions
• Remind Children about How to Get Online Sales • Remind Sellers about What They Will Win - Show Prizes
These secrets are free, simple & exciting!