Alli Presentation

Marketing efforts ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Agencies used ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Tone ,[object Object],[object Object],[object Object],[object Object],[object Object]

TV spots ,[object Object],[object Object]

Revised campaign ,[object Object],[object Object],[object Object],[object Object],[object Object]

Ad example ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Alli Experience Date Location Mall 9/21 – 9/30 Dallas Stonebriar Centre - Dillard's Court 9/21 – 9/30 New York Roosevelt Field - Macy's Court 9/21 – 9/30 St. Louis Saint Louis Galleria - Center Court 10/5 - 10/14 Houston Houston Galleria- TBD 10/5 - 10/14 Minneapolis Mall of America - Sears Court 10/5 - 10/14 Philadelphia King of Prussia Mall - Nordstrom Court 10/19 – 10/28 Detroit Lakeside Mall - Center Court 10/19 – 10/28 Atlanta North Point Mall - Dillard's Court 10/26 - 11/4 Los Angeles Glendale Galleria - JCPenney Court

alli Self Discovery Gallery Event ,[object Object],[object Object],[object Object],[object Object]

Creative Contract ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Sales Promotion ,[object Object],[object Object],[object Object]

Media Plan ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Plan on increasing Alli’s advertising by 10-15% during the first year and there after in increments of 5% ( adjustable ) based on end of year/event evaluations.

Evaluation ,[object Object],[object Object],[object Object]

Alli Presentation

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Alli Presentation