1. The Pitch Deck
• Remember the rule of 10/20/30 from Guy
Kawasaki:
• 10 slides
• 20 words per slide
• 30 point font
• The next ten slides show you what should be
on each slide. You may want to put the titles in
your own words.
3. Overview
• What does your company do?
• This would be a good place for your
“Madlibs for Pitching” from the video.
4. The Problem
• What problem does your company solve?
• How many people experience this problem
(who is your target market and how big is
that group?)
5. The Solution
• How does your company solve the
problem?
• How will you do it better than everyone
else?
6. Demo
• Show off your product
• Pictures, video, or an example of your
product would be good here
9. Business Model
• Tell how your product will be made
• Give the details about your business
10. Team
• Brief bio of your team
• Why would they run this business well?
11. Projections
Year 1 Year 2 Year 3 Year 4 Year 5
# of
Customers
Income
Expenses
Profits
(This is where you ask for the money to start the
business and explain how it will be used.)